Chavannes Envàs de Te by Yifu Pan is a highly esteemed winner of the very prestigious 2025 A' Design Award de Bronze in Disseny d'Embalatge Competition Category.
BronzeEmbalatge· 2025
Chavannes Envàs de Te
by Yifu Pan
Client: Chavannes
A' Design Award de Bronze Winner in Embalatge Category
Verified Award Winner
Verify Award Status for #155257The Design
About Chavannes Envàs de Te
Chavannes és un envàs de te creat com a projecte conjunt entre Chavannes Tea i el Museu de Dunhuang a la Xina. L'envàs pertany a una sèrie de set parts inspirada en l'antiga Ruta de la Seda, i aquesta edició pren Dunhuang, a la província de Gansu, com a tema visual principal. Les il·lustracions de les Apsares Voladores dels murals de Dunhuang es combinen amb el Te de Roca Wuyi per mostrar la trobada entre la Ruta de la Seda i la cultura del te. La caixa de regal està feta de cartró gris i paper especial amb estampació en calent, impressió UV i en relleu. Dos calaixos oposats contenen tres caixetes cadascun, i cada caixeta conté una bossa de te.
The Recognition
About the A' Design Award de Bronze
Chavannes Envàs de Te és un guanyador del guardó A' Design Award de Bronze, un reconeixement altament prestigiós concedit a dissenys sobresortints que es distingeixen per la creativitat, l'enginy i l'astúcia. Els guanyadors de Bronze són artefactes ampliament hàbils i sorprenentment creatius que autentiquen la vasta experiència, la imaginació i el recurs dels seus dissenyadors. Es preveu que Chavannes Envàs de Te sigui un objecte molt apreciat, admirat i estimat, notablement professional i innovador. Aquest disseny guanyador del guardó A' Design Award de Bronze incorpora les millors pràctiques de l'art, la ciència, el disseny i la tecnologia i és excel·lent per la seva atenció al detall. Chavannes Envàs de Te satisfà esplèndidament les necessitats, toca els desitjos, encisa els sentiments i crida la curiositat.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This product is a joint product of Chavannes Tea and the Dunhuang Museum in China. Sha Huang is one of the seven silk road mask series products of Chavannes Tea, and China's Gansu Dunhuang is the main visual element, combining the Flying Apsaras sculptures of Dunhuang with Chinese Wuyi Rock Tea. It showcases the fusion of the Silk Road and tea culture. In our design, we use exquisite illustration envelopes and double-drawer boxes to display the refinement of the tea packaging and brand tonality.
- Dimensions & Packaging
- 250mm(W)*45mm(D)*180mm(h)
- Tags
- CHAVANNES,panyifu,IFPD,tea package,YIFUPAN
- Production Technology
- The process uses gray plate material and special paper, combined with hot stamping/UV/relief printing techniques. The box is a double-drawer box with three small boxes on both sides, each containing a separate tea bag.
- Design Challenge
- n this series, we need to maintain the same illustration and packaging design style as the other six Silk Road series of the tea brand. While delivering the brand value of tea.
- Research
- The Silk Road Dunhuang Flying Apsaras Series packaging we designed for Chavannes Tea is the first of the seven series we designed for the brand.
From the ancient Sanxingdui to the Terracotta Warriors of Emperor Qin Shi Huang to Dunhuang, it follows the route of the ancient Silk Road from east to west. This packaging is the Dunhuang Flying Apsaras series.
In terms of craftsmanship and illustration, we have made every effort to restore the beauty of the fusion of Dunhuang murals and Chinese tea. It is not only a fusion of culture and visuals, but also a fusion of the ancient Silk Road and tea. - Inspiration
- The inspiration for the packaging design of Chavannes Tea comes from the ancient Silk Road that passed through Dunhuang in China. The exquisite style of the packaging is derived from the Flying Apsaras and Buddha statues in the Dunhuang murals, which we combined with Wuyi Rock Tea. We showcase the brand colors imperial purple and the brand symbol to display the overall tone of Chavannes Tea.
- Project Duration
- 2024/5
- Operation Flow
- The gift box of this tea package is light and compact, and adopts the form of opposite-pull drawer packaging, which is easy to carry and collect. Gray board gift boxes and cardboard four-color printing envelopes are used, while different processes such as bronzing, UV and bump are used to highlight the temperament of packaging and the classical and mysterious beauty of the Silk Road and Chinese Dunhuang culture.
- Team Members
- Yifu Pan
- Image Credits
- Designer/Photo/video Yifu Pan
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