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Delpasand Envasos de Te Negre by Mohammadreza Eslamparast

Delpasand Envasos de Te Negre by Mohammadreza Eslamparast is a highly esteemed winner of the very prestigious 2025 A' Design Award de Ferro in Disseny d'Embalatge Competition Category.


FerroEmbalatge· 2025

Delpasand Envasos de Te Negre

by Mohammadreza Eslamparast

Client: Delpasand

A' Design Award de Ferro Winner in Embalatge Category

Colors

The Design

About Delpasand Envasos de Te Negre

Delpasand és un disseny d'envasos per a te negre. La gamma inclou te de Ceilan, ofert en varietats aromàtica i original, i te iranià. El negre va ser seleccionat com a color principal perquè coincideix amb el color de les fulles de te assecades. Il·lustracions planes d'una tetera i d'una plantació de te mostren l'origen de cada producte. Un pagès, un elefant i un temple representen Ceilan, mentre que escenes de plantacions representen l'Iran. Els colors vius i diferenciats ajuden els compradors a distingir les varietats a la prestatgeria. Cada capsa s'imprimeix en offset sobre cartró amb gofrat.

The Recognition

About the A' Design Award de Ferro

Delpasand Envasos de Te Negre és un guanyador del guardó A' Design Award de Ferro, un reconeixement prestigiós concedit a bons dissenys que compleixen els requisits professionals i industrials esperats de creacions ben dissenyades. Els guanyadors de Ferro demostren una gran habilitat, una alta especialització, una comprensió experta i la capacitat creativa dels seus creadors. Es preveu que Delpasand Envasos de Te Negre sigui una creació molt apreciada, admirada i estimada que és pràctica i innovadora. Aquest disseny guanyador del guardó A' Design Award de Ferro integra les millors pràctiques del sector i té característiques tècniques competents lligades al coneixement i al talent. Delpasand Envasos de Te Negre és respectat per la seva minuciositat i està pensat per oferir millores en la qualitat de vida que ajuden a fer del món un lloc millor.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Delpasand has 2 kinds of tea, Ceylon and Iranian tea.
Ceylon has 2 kinds of tea,Aromatic and original.
The color black was chosen because of the color of dried tea and to make them different on shelves, they were illustrated.
The teapot and farm illustration shows their countries' content.
the symbols, farm, farmer, elephant and the temple are used to show Ceylon and the symbols, Iran farms are used to show Iranian tea.
Different sharp colors are used to make easier them to chose.
Dimensions & Packaging
Width 120 mm x Depth 80 mm x Height 200 mm.
Tags
Black Tea, Illustration, Colorful, Modern Design, Drink, Hot drink,
Production Technology
Offset print on the cardboard in 5 colors, CMYK and one Pantone color in each artwork with UV and emboss.
Design Challenge
Many objects, characters and their colors in a small teapot on the packaging was the main Challenge.
Research
Before design, the design group researched about 10 days to see the concept and appearance of other packagings in markets to know and find their path. To make them different and attractive it has been decided to design in flatten illustration because the other packaging were designed with real picture.
Inspiration
A teapot was chosen as a symbol of tea and hot drink. The tea farm was the main subject of design. The atmosphere of each Ceylon and Iran is different so their countries' symbols were chosen.
Project Duration
April - May 2022, Tehran, Iran
Operation Flow
To make the design friendly, the illustration was chosen, because it made the design like a story to contact the customers.
Image Credits
Illustrator Mohammadreza Eslamprast, 2022.
Assistant: Samyar Eslamparast and Soodabe Zomorodi.

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