Nai Estoig i Ampolla d'Oli d'Oliva de Antonia Skaraki

El disseny Nai Estoig i Ampolla d'Oli d'Oliva de Antonia Skaraki és un guanyador molt estimat del prestigiós 2025 A' Design Award d'Argent en la Categoria de Competició de Disseny d'Embalatge.

ArgentEmbalatge· 2025

Nai Estoig i Ampolla d'Oli d'Oliva

de Antonia Skaraki

Client: A|S Strategy, Branding & Communication

Guanyador del A' Design Award d'Argent en la Categoria de Embalatge

28,228

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Colors

El Disseny

Sobre Nai Estoig i Ampolla d'Oli d'Oliva

L'envàs Nai redefineix la resiliència i la transformació reutilitzant marbre descartat per crear estoigs únics per a oli d'oliva premium. Inspirat en la transformació de Miquel Àngel del marbre rebutjat en l'icònic David, cada paquet serveix com a símbol de reinvenció. L'audaç Nai, Sí en grec, desafia el No, les forces negatives del rebuig, encarnant el potencial de les segones oportunitats. Aquest disseny no només protegeix el seu contingut, sinó que també transmet un missatge social d'esperança i individualitat, demostrant que allò que sovint es descarta pot convertir-se en una inspiració extraordinària per a l'optimisme.

El Reconeixement

Sobre el A' Design Award d'Argent

Nai Estoig i Ampolla d'Oli d'Oliva és un guanyador del guardó A' Design Award d'Argent, un reconeixement extraordinàriament prestigiós concedit a dissenys d'alta gamma, esplèndids i impressionants. Els guanyadors d'Argent són obres tremendament brillants i summament creatives que il·lustren la perícia, el talent i la perspicàcia excepcionals dels seus dissenyadors. Es preveu que Nai Estoig i Ampolla d'Oli d'Oliva sigui una obra meravellosa i de gran lluïment, remarcablement professional i profundament innovadora. Aquest disseny guanyador del guardó A' Design Award d'Argent és un invent molt notable i admirat que beneficia i fa avançar els límits de l'art, la ciència, el disseny i la tecnologia. Nai Estoig i Ampolla d'Oli d'Oliva és una creació molt envejada que evoca desitjos, introdueix sentiments positius i desperta sorpresa i admiració.

Darrere del Disseny

Dossier de Premsa

Crèdits, membres de l'equip i detalls tècnics proporcionats pel dissenyador.

Propietats Úniques: The Nai packaging is crafted from repurposed marble, making each piece unique and reinforcing the concept of transformation and reinvention. Inspired by Michelangelo's David, it symbolizes resilience by turning discarded materials into something extraordinary. The bold "Nai" (Yes) stands as a statement of defiance against rejection, encouraging second chances. This packaging not only protects its contents but also sparks a conversation about creativity, sustainability, and opportunity.
Dimensions i Embalatge: Width 200 x 200 x 200 mm / Marble Cube Box
Etiquetes: Marble packaging, repurposed materials, water jet engraving, resilience design, sustainable packaging, premium olive oil, transformation, second chances, symbolic design, rejection
Tecnologia de Producció: The Nai packaging was created using discarded pieces of marble, which were carefully selected and shaped into a protective case for premium olive oil. The marble was processed and cut to precise dimensions to ensure the safety and integrity of the product. The name Nai was engraved using advanced water jet engraving technology, allowing for precision and clean lines. This method highlights both the sustainability of using reclaimed materials and the craftsmanship involved in transforming marble into a functional and symbolic piece.
Repte de Disseny: The greatest challenge of the Nai project was transforming discarded marble into functional packaging while simultaneously conveying a powerful social message. Creatively, we aimed to use the material’s journey from rejection to reinvention as a symbol of resilience. Marble, a heavy and rigid material, required careful shaping into a protective case without compromising its integrity, while also delivering the message of second chances. Additionally, balancing sustainability in sourcing discarded marble and using water jet engraving for precision were key technical challenges.
Recerca: We searched for pieces of marble that were rejected and were going to the rubbish bin. We gave them a chance to be something useful. And showed people how beautiful they are at the same time. They became the safeguards for a vulnerable bottle of olive oil.
Inspiració: The Nai project was inspired by the concept of transformation and resilience, drawn from the story of Michelangelo’s David, where the artist repurposed a rejected piece of marble into an iconic masterpiece. This idea of giving new life to discarded materials resonated with our vision to create packaging that symbolizes reinvention. Additionally, the project draws from the philosophy of embracing second chances, and challenging rejection with the affirmative Nai meaning Yes to inspire optimism and defiance in the face of adversity.
Durada del Projecte: The project started in October 2023 in Athens, Greece and finished in January 2024 in Athens, Greece.
Flux d'Operació: A hard case which protects the valuable olive oil. The user opens the upper part which is sealed to the body by magnets and is able to take the glass bottle that is secured inside the coarse marble box.
Patents: Copyrights belong to Antonia Skaraki, 2024
Crèdits de les Imatges: Image #1 : Marios Antonopoulos
Image #2 : Marios Antonopoulos
Image #3 : Marios Antonopoulos
Image #4 : Marios Antonopoulos
Image #5 : Marios Antonopoulos