Maharani Mahansar Envàs de Licor by Dheeraj Bangur

Maharani Mahansar Envàs de Licor by Dheeraj Bangur is a highly esteemed winner of the very prestigious 2025 A' Design Award d'Argent in Disseny d'Embalatge Competition Category.

ArgentEmbalatge· 2025

Maharani Mahansar Envàs de Licor

by Dheeraj Bangur

Client: Brandsthan

A' Design Award d'Argent Winner in Embalatge Category

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Verified Award Winner
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Colors

The Design

About Maharani Mahansar Envàs de Licor

Maharani Mahansar Royal Rose Palace Edition celebra el patrimoni de Rajasthan i l'encant de la Rosa Damascena. El disseny presenta un motiu d'escut vintage amb una paleta de negre, vermell, blanc i or, evocant una elegància atemporal. Inspirada per les plantacions de roses de Pushkar i la grandesa arquitectònica dels forts històrics, aquesta edició reial harmonitza la tradició amb l'artesania, encarnant significació cultural i artística.

The Recognition

About the A' Design Award d'Argent

Maharani Mahansar Envàs de Licor és un guanyador del guardó A' Design Award d'Argent, un reconeixement extraordinàriament prestigiós concedit a dissenys d'alta gamma, esplèndids i impressionants. Els guanyadors d'Argent són obres tremendament brillants i summament creatives que il·lustren la perícia, el talent i la perspicàcia excepcionals dels seus dissenyadors. Es preveu que Maharani Mahansar Envàs de Licor sigui una obra meravellosa i de gran lluïment, remarcablement professional i profundament innovadora. Aquest disseny guanyador del guardó A' Design Award d'Argent és un invent molt notable i admirat que beneficia i fa avançar els límits de l'art, la ciència, el disseny i la tecnologia. Maharani Mahansar Envàs de Licor és una creació molt envejada que evoca desitjos, introdueix sentiments positius i desperta sorpresa i admiració.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Maharani Mahansar Royal Rose Palace Edition is an exquisite blend that celebrates royalty and elegance. Infused with the delicate essence of handpicked roses, this liquor offers a smooth and fragrant profile reminiscent of regal gardens. Presented in a collector's edition bottle, it embodies luxury and tradition, making it perfect for connoisseurs. A toast to heritage, this premium creation is a true royal treasure, crafted to captivate your senses and elevate every moment.
Dimensions & Packaging: The Palace Edition Box is designed to balance elegance and functionality with precise dimensions of 190 mm (Width) x 75 mm (Depth) x 280 mm (Height), ensuring a sophisticated yet practical structure. The Bottle within measures 145 mm (Width) x 65 mm (Depth) x 235 mm (Height), complementing the box's regal aesthetics and secure fit. The Label Size is meticulously crafted at 105 mm (Width) x 1 mm (Depth) x 120 mm (Height) to harmonize with the bottle’s design, reflecting intricate details and luxurious finishes.
Tags: Maharani Mahansar, Shahi Gulab, Rajasthan, Palace, Havelis, Forts, Heritage, Liqueur, Liquor, Royal, Rajputana
Production Technology: The packaging and bottle design of the Palace Edition seamlessly combines a regal aesthetic with modern sophistication. The label is crafted from thick textured paper, featuring embossing, intricate gold foiling, and UV printing on embossed areas to achieve a luxurious finish. The box is made from matte-finished thick sheets for enhanced durability and premium print quality, adorned with gold foiling and embossing. These design and production techniques embody elegance, celebrating the heritage and grandeur of Rajasthan.
Design Challenge: The biggest challenge in creating the Palace Edition was blending Rajasthan's regal heritage with modern luxury. Capturing palace grandeur and royal motifs required in-depth research and authentic representation. On the production side, sourcing quality materials and implementing intricate techniques like embossing, gold foiling, and UV printing required meticulous planning. Iterative prototyping, artisan collaboration, and refined methods ensured a luxurious, durable, and heritage-inspired design within budget.
Research: The Palace Edition design research focused on blending Rajasthan regal aesthetics with modern usability, inspired by palaces and forts. Through visual analysis, site visits, and collaboration with artisans, insights into traditional motifs, techniques, and finishes were gained. Key findings emphasized balancing gold motifs, embossed textures, and luxury finishes with functionality, shaping a heritage inspired design that resonates with cultural richness and modern consumer expectations.
Inspiration: The design of Maharani Mahansar Royal Rose Palace Edition draws inspiration from the majestic forts, palaces, and havelis of Rajasthan, celebrating their timeless grandeur. Integrating the regal sport of horse polo, beloved by Maharajas, it reflects a blend of royal elegance and playful sophistication. This heritage liqueur captures the essence of Rajasthan’s opulence, with intricate design elements paying homage to its vibrant culture and architectural splendor.
Project Duration: The project started in March 2024 in Jaipur and finished in May 2024 In Jaipur
Operation Flow: The Palace Edition packaging exudes sophistication and functionality. Side sleeves with a magnetic flap ensure secure closure. Inside, the left side details the Mahansar Family and Master Creator, while the right features a regal gate with gold motif embossing and a golden ribbon to elegantly unveil the bottle. The bottle's tearable plastic strip ensures secure sealing and easy opening with a simple cap rotation, blending royal aesthetics with practical usability for a luxurious unboxing experience.