Kaorium Dispositiu d'Experiència de Fragàncies de Toshiharu Kurisu - Scentmatic

El disseny Kaorium Dispositiu d'Experiència de Fragàncies de Toshiharu Kurisu - Scentmatic és un guanyador molt estimat del prestigiós 2025 A' Design Award d'Argent en la Categoria de Competició de Disseny d'Interfície, Interacció i Experiència d'Usuari.

ArgentInterfície· 2025

Kaorium Dispositiu d'Experiència de Fragàncies

de Toshiharu Kurisu - Scentmatic

Client: Scentmatic Inc.

Guanyador del A' Design Award d'Argent en la Categoria de Interfície

34,773

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Colors

El Disseny

Sobre Kaorium Dispositiu d'Experiència de Fragàncies

Aquest sistema de senyalització interactiva ofereix una nova manera d'experimentar i gaudir de les fragàncies mitjançant la fusió d'olor i llenguatge. Utilitzant la tecnologia impulsada per IA Kaorium, que visualitza les característiques de les fragàncies, els usuaris poden aprofundir en les seves percepcions personals dels aromes i explorar paraules descriptives que ressonen amb les seves impressions. Això els permet descobrir fragàncies que s'ajusten perfectament a les seves sensibilitats individuals.

El Reconeixement

Sobre el A' Design Award d'Argent

Kaorium Dispositiu d'Experiència de Fragàncies és un guanyador del guardó A' Design Award d'Argent, un reconeixement extraordinàriament prestigiós concedit a dissenys d'alta gamma, esplèndids i impressionants. Els guanyadors d'Argent són obres tremendament brillants i summament creatives que il·lustren la perícia, el talent i la perspicàcia excepcionals dels seus dissenyadors. Es preveu que Kaorium Dispositiu d'Experiència de Fragàncies sigui una obra meravellosa i de gran lluïment, remarcablement professional i profundament innovadora. Aquest disseny guanyador del guardó A' Design Award d'Argent és un invent molt notable i admirat que beneficia i fa avançar els límits de l'art, la ciència, el disseny i la tecnologia. Kaorium Dispositiu d'Experiència de Fragàncies és una creació molt envejada que evoca desitjos, introdueix sentiments positius i desperta sorpresa i admiració.

Darrere del Disseny

Dossier de Premsa

Crèdits, membres de l'equip i detalls tècnics proporcionats pel dissenyador.

Propietats Úniques: This interactive signage uses AI to put scents into words and visualize the characteristics of each scent, offering new ways to encounter and enjoy scents.
To allow users to focus on the images evoked by the scent and words, visual elements are kept to a minimum, with text floating up on the tabletop for a simple UI.
Finally, the desired scent is presented in a scene like a "babbling brook of fresh greenery," encouraging emotional engagement.
Dimensions i Embalatge: External dimensions W1083.5 × D718 × H850 mm
Weight 80kg

Using RFID, this new sensory experience combines scent and words, and the physical and digital, creating easy-to-understand and friendly interactions.
Etiquetes: Kaorium, AI, fragrance, signage, device
Tecnologia de Producció: Everyone perceives scents differently.
Kaorium puts these diverse perceptions into words and presents them, but it wants to respect "how the user themselves felt" and not unilaterally limit its interpretation.
With cognitive diversity gaining attention in the context of education and business, Kaorium believes it can contribute to fostering a culture of respect and mutual acceptance of differences in how people perceive scents.
Repte de Disseny: When the prototype was actually completed, it became clear that it would be difficult to elevate the scent into a valuable experience simply by describing it in words.
Rather than assigning a fragrance professional, they took a more consumer-oriented approach, pursuing what consumers "want" and collaborated with the sake, sports, and education sectors to improve social and experiential value.
Recerca: In order to verify the value of KAORIUM from a neuroscience perspective, joint research was conducted with the University of Tokyo.
In a demonstration experiment at a fragrance shop, the entrance rate increased by 139% and the purchase rate increased by 287% compared to before the introduction.
The use of KAORIUM overseas is also increasing, including an exhibition at the London Design Festival 2023 and its introduction at The Fragrance Shop, the largest in the UK.
Inspiració: This project began with the vision of "enriching people's sensibilities and senses through fragrance."
Fragrances enrich our lives, but scents are vague and difficult to grasp, and each person perceives them differently.
For many people, it is difficult to choose a scent that suits them from the vast selection available, so we thought that "words" would be the key to creating an experience that allows many people, including beginners, to enjoy scents.
Durada del Projecte: The project started in Japan in November 2019. The extrasensory experience of scent that Kaorium brings can be applied to various fields such as education, food and drink, art and entertainment, and shopping. Currently, we are developing tools for sensory education, food and drink experiences, and purchasing experiences for brick-and-mortar retail stores. We are researching further possibilities for use.
Flux d'Operació: Using natural language processing, Kaorium can replace scents with simpler expressions that beginners can understand, such as "soft," "soapy," and "clean."
Existing methods to support product selection include "diagnostic content," which suggests products that suit users by answering questions in a questionnaire, but KAORIUM provides an experience that allows users to actually smell different scents and delve deeper into how they feel, creating a more satisfying experience.
Patents: Trademark (2023) 2022-082558 SCENTMATIC.Inc
Membres de l'Equip: producer/director: Toshiharu Kurisu
designer: Yoshiyuki Habashima
Crèdits de les Imatges: Image #1: SCENTMATIC.Inc, Kaorium, 2025.
Image #2: SCENTMATIC.Inc, Kaorium, 2025.
Image #3: SCENTMATIC.Inc, Kaorium, 2025.
Image #4: SCENTMATIC.Inc, Kaorium, 2025.
Image #5: SCENTMATIC.Inc, Kaorium, 2025.