Avesta Branding System Sistema de Marca by Daniel da Hora

Avesta Branding System Sistema de Marca by Daniel da Hora is a highly esteemed winner of the very prestigious 2025 A' Design Award de Ferro in Disseny Gràfic, Il·lustració i Comunicació Visual Competition Category.

FerroGràfic· 2025

Avesta Branding System Sistema de Marca

by Daniel da Hora

Client: Lefil Company

A' Design Award de Ferro Winner in Gràfic Category

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Verified Award Winner

Verify Award Status for #170539

View at A' Design Award Press Release Award Badge

Colors

The Design

About Avesta Branding System Sistema de Marca

El disseny encapsula la visió, el lideratge i la innovació de l'empresa, alhora que és una marca centrada en el creixement i la sostenibilitat. Amb un so fort i elegant, el disseny encarna el mateix mercat immobiliari corporatiu brasiler, projectant una imatge d'autoritat i estratègia. Combina eficiència i innovació, i ofereix la imatge visual d'una empresa líder.

The Recognition

About the A' Design Award de Ferro

Avesta Branding System Sistema de Marca és un guanyador del guardó A' Design Award de Ferro, un reconeixement prestigiós concedit a bons dissenys que compleixen els requisits professionals i industrials esperats de creacions ben dissenyades. Els guanyadors de Ferro demostren una gran habilitat, una alta especialització, una comprensió experta i la capacitat creativa dels seus creadors. Es preveu que Avesta Branding System Sistema de Marca sigui una creació molt apreciada, admirada i estimada que és pràctica i innovadora. Aquest disseny guanyador del guardó A' Design Award de Ferro integra les millors pràctiques del sector i té característiques tècniques competents lligades al coneixement i al talent. Avesta Branding System Sistema de Marca és respectat per la seva minuciositat i està pensat per oferir millores en la qualitat de vida que ajuden a fer del món un lloc millor.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Avesta represents a bold fusion of vision, leadership, and innovation, establishing itself as a brand committed to progress and sustainability. With a sophisticated and commanding presence, Avesta mirrors the Brazilian corporate real estate landscape, conveying strength, strategy, and foresight. Seamlessly blending efficiency with innovation, Avesta is poised to redefine the industry with agile, forward-thinking, and sustainable solutions.
Dimensions & Packaging: Various:
1 - visit card: 8,5x5cm;
2 - office paper: 21x29,7cm
3 - small envelope: 23x11cm
4 - Big envelope: 23x31cm
Tags: Real-estate, corporate market, new business, graphic design
Production Technology: As it’s a branding system, we used the regular tools for graphic design and illustration.
Design Challenge: By bringing the brand closer to this scenario, the message conveyed is one of solidity, permanence and balance. Just as the basalt hills were sculpted with precision by the action of nature, the brand seeks to reflect meticulous care in every detail of its projects, supporting business strategies on safe and rigorous bases.

Furthermore, the continuous beauty of these formations communicates intelligence and order, attributes that reinforce the company’s positioning as a reliable partner in the creation of spaces planned with vision and creativity.

Inspired by the basalt hills of Ireland, the logo embodies a symbol of robustness, longevity and natural design, aligning with the brand’s core values and its commitment to building solid paths to success for its clients.
Inspiration: Because the company will serve as a hub for the Brazilian real estate market, including bringing foreigner investments, the visual choice was inspired by the iconic basalt formations that occurred in Ireland. These natural structures, formed millions of years ago by volcanic processes, symbolize the perfect integration between the strength of nature, the harmony of forms and stability over time.
Project Duration: The project started in September 2024 in Recife, Brazil, and it was finished (approval) by January 2025.
Image Credits: Image # 1: Daniel da Hora (Chief Design Officer), 2025.
Image # 2: Daniel da Hora (Chief Design Officer), 2025.
Image # 3: Daniel da Hora (Chief Design Officer), 2025.
Image # 4: Daniel da Hora (Chief Design Officer), 2025.
Image # 5: Daniel da Hora (Chief Design Officer), 2025.