Constructing The Intangible Funció primària: Il·lustració conceptual by Yuanying He

Constructing The Intangible Funció primària: Il·lustració conceptual by Yuanying He is a highly esteemed winner of the very prestigious 2026 A' Design Award de Ferro in Disseny Gràfic, Il·lustració i Comunicació Visual Competition Category.

FerroGràfic· 2026

Constructing The Intangible Funció primària: Il·lustració conceptual

by Yuanying He

Client: K3ntiv3

A' Design Award de Ferro Winner in Gràfic Category

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Verified Award Winner
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Colors

The Design

About Constructing The Intangible Funció primària: Il·lustració conceptual

Text del llibre: Constructing the Intangible explora la memòria com un procés de reconstrucció més que no pas de preservació. Inspirada en l'efímera olor de les flors de pomelo de la infància, l'obra utilitza elements arquitectònics com ara grues, quadrícules i escales desalineades per visualitzar l'estructura del record. La memòria es presenta com un acte actiu d'ensamblar fragments del passat per construir la identitat present. Mitjançant un llenguatge estructural contingut, la peça transforma una experiència sensorial intangible en una forma espacial visible.

The Recognition

About the A' Design Award de Ferro

Constructing The Intangible Funció primària: Il·lustració conceptual és un guanyador del guardó A' Design Award de Ferro, un reconeixement prestigiós concedit a bons dissenys que compleixen els requisits professionals i industrials esperats de creacions ben dissenyades. Els guanyadors de Ferro demostren una gran habilitat, una alta especialització, una comprensió experta i la capacitat creativa dels seus creadors. Es preveu que Constructing The Intangible Funció primària: Il·lustració conceptual sigui una creació molt apreciada, admirada i estimada que és pràctica i innovadora. Aquest disseny guanyador del guardó A' Design Award de Ferro integra les millors pràctiques del sector i té característiques tècniques competents lligades al coneixement i al talent. Constructing The Intangible Funció primària: Il·lustració conceptual és respectat per la seva minuciositat i està pensat per oferir millores en la qualitat de vida que ajuden a fer del món un lloc millor.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Constructing the Intangible explores the architecture of memory. This artwork examines how sensory fragments, specifically the ephemeral scent of the past, are reorganized. Memory is presented not as static preservation, but as an active secondary rendering shaped by narrative coherence. Utilizing a structural language bridging nature and architecture, the design transforms intangible sensory experiences into visible forms. Past fragments serve as scaffolding to support selfhood.
Dimensions & Packaging: High-resolution digital artwork.
Dimensions: 3600 x 3600 pixels.
Color space: RGB.
Format: Digital illustration suitable for print and screen display.
Tags: memory reconstruction, olfactory memory, architectural metaphor, narrative identity, secondary construction, spatial abstraction, sensory memory, autobiographical memory
Production Technology: The artwork was created using digital illustration techniques. A structured grid-based composition system was applied to organize spatial elements. Layered vector and raster rendering methods were combined to achieve depth and architectural precision. The visual system references drafting language and construction schematics to reinforce the conceptual framework.
Design Challenge: The primary challenge was translating an invisible and ephemeral sensory experience into a coherent spatial structure. The work avoids literal representation of scent and instead constructs a layered architectural system to express memory reconstruction. Balancing structural precision with emotional ambiguity required careful control of composition, grid systems, and visual hierarchy.
Research: This project explores autobiographical memory reconstruction through visual metaphor. Drawing from narrative identity theory and cognitive psychology, it investigates how memory is not a fixed recording but an active reconstruction shaped by perception and storytelling. Olfactory memory, particularly childhood scent associations, serves as an anchoring mechanism to translate intangible sensory recall into spatial and architectural language.
Inspiration: The inspiration originated from a simple observation: describing a dream after waking is already an act of secondary representation and reconstruction. The cool scent of pomelo blossoms from childhood serves as a sensory anchor. This fleeting memory is deconstructed into an orderly “construction site”. Cranes, grids, and misaligned staircases symbolize the subtle imperfections and ongoing rebuilding inherent in human recollection.
Project Duration: The project was conceptualized and completed in February 2026 in Shenzhen, China.
Operation Flow: The viewer engages with the artwork through visual navigation. Misaligned staircases, cranes, and grid structures guide the eye toward a central focal point, mirroring the cognitive process of memory reconstruction. The interaction is interpretive rather than functional, inviting reflection rather than instruction.
Patents: This project is an original conceptual artwork created by the artist. It is not associated with any registered patents or trademarks. All intellectual property rights belong solely to the artist.
Image Credits: All visual elements, illustrations, and conceptual content in this project are original works created solely by the artist. No third-party materials, stock images, templates, or external visual assets were used in the creation of this work.