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Float Got de beguda by Fang Shih and Tian-Yu Wu

Float Got de beguda by Fang Shih and Tian-Yu Wu is a highly esteemed winner of the very prestigious 2020 A' Design Award de Ferro in Disseny d'Articles de Forn, Vaixella, Cristalleria i Estris de Cuina Competition Category.


FerroEstris de Cuina· 2020

Float Got de beguda

by Fang Shih and Tian-Yu Wu

Client: Float

A' Design Award de Ferro Winner in Estris de Cuina Category

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Verified Award Winner

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The Design

About Float Got de beguda

Float és un got reutilitzable dissenyat per beure bubble tea sense palleta. Un got interior manté les boles per sobre del te, de manera que les boles i el te arriben junts a la boca quan s'alça el got. El te es refreda amb el gel que hi ha al damunt abans de beure'l, cosa que evita els últims glops més calents, habituals amb els gots de palleta. Float està fabricat mitjançant emmotllament per injecció de plàstic i emmotllament per injecció de silicona, i mesura 106 per 106 per 236 mil·límetres. L'objectiu del disseny és reduir l'ús de gots i palletes d'un sol ús.

The Recognition

About the A' Design Award de Ferro

Float Got de beguda és un guanyador del guardó A' Design Award de Ferro, un reconeixement prestigiós concedit a bons dissenys que compleixen els requisits professionals i industrials esperats de creacions ben dissenyades. Els guanyadors de Ferro demostren una gran habilitat, una alta especialització, una comprensió experta i la capacitat creativa dels seus creadors. Es preveu que Float Got de beguda sigui una creació molt apreciada, admirada i estimada que és pràctica i innovadora. Aquest disseny guanyador del guardó A' Design Award de Ferro integra les millors pràctiques del sector i té característiques tècniques competents lligades al coneixement i al talent. Float Got de beguda és respectat per la seva minuciositat i està pensat per oferir millores en la qualitat de vida que ajuden a fer del món un lloc millor.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
FLOAT is a reusable cup that doesn’t need a straw but still can drink bubble tea. The inner cup put the bubbles above the drink, so the tea and bubbles would arrive at our mouth together while we raise our head to drink. Also, in this way, the tea will be cooled by ice before drinking, which solves the problem that the straw cups always let people drink the bottom part of the drink which isn’t cooled by ice piece above the drink.
Dimensions & Packaging
106mm x 106mm x 236mm
Tags
reusable, cup, bubble tea, sustainable design
Production Technology
plastic injection molding, silicone injection molding
Design Challenge
The most difficult part in the process is the adjustments of using fluency. Based on our core concept ”the motivation of continuous using comes from a good user experience", we improved and adjusted hundreds of times in details such as the caliber of the rim and the slope of the inner cup, in order to make user has the best drinking experience.
Research
“Bubble tea” is an unique street drink culture that is risen in Taiwan since the 1980s. According to media statistics, more than 1.5 billion cups of bubble tea drinks are sold every year in Taiwan, which means there are more than 1.5 billion disposable containers are used every year as well.
Although there are many reusable cups being launched every year in Taiwan, we found that people tend to lower the time of using after buying them. So we did survey, interviews and use mind-mapping to find the reason: the reusable straws are not only difficult to clean, but also not easy to carry around.
That’s why we came up with Float to be the solution to these problems.
Inspiration
Bubble tea is an unique street drink culture in Taiwan; however, a handful freshness each day brings a billion of disposable plastic cups and plastic straw waste every year. We want to create a experience that is better than the disposable straw cup, and let people be more willing to use reusable cup to purchase bubble tea. reduce the numbers of disposable plastic cups and straws.
Project Duration
Started from Nov. 2018 to Dec. 2019
Operation Flow
FLOAT is a reusable cup that doesn’t need a straw but still can drink bubble tea. The inner cup put the bubbles above the drink, so the tea and bubbles would arrive at our mouth together while we raise our head to drink. Since people make a billion of disposable plastic cups and plastic straw waste while drinking bubble tea, we want to create a experience that is better than the disposable straw cup, and let people be more willing to use reusable cup to purchase bubble tea, and reduce the numbers of disposable plastic cups and straws.
Patents
Patented.
Patent No. M584644
Patent Holder. Wu, Tianyu ; SHIH FANG
Year. 2019
Team Members
Fang Shih
Tian-yu Wu
Image Credits
All Images: Photographer Oni Lai

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