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Kallucci Boot L'arti Chjave 3D by Mateus Morgan de Aguiar
Kallucci Boot L'arti Chjave 3D by Mateus Morgan de Aguiar
Kallucci Boot L'arti Chjave 3D by Mateus Morgan de Aguiar
Kallucci Boot L'arti Chjave 3D by Mateus Morgan de Aguiar
Kallucci Boot L'arti Chjave 3D by Mateus Morgan de Aguiar

Oru Grafica Informatica · 2021

Kallucci Boot L'arti Chjave 3D

by Mateus Morgan de Aguiar

  • A' Design Award d'Oru 2021 in Grafica Informatica
  • CLIENT: Morgan Studio
  • Estimated Number of Design Views: 73,507
  • Verification code 759FC5C243 · Verify this award
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Colors

About Kallucci Boot L'arti Chjave 3D

L'idea principale di u disegnatore hè stata purtata à traversu elementi simplici, cum'è e rocce, l'aspettu di durabilità è resistenza chì u pruduttu avia bisognu, avvicinendu direttamente u so usu è u stilu di vita di i clienti. I cristalli aghjunti servenu per purtà un enfasi à l'ughjettu principale, dendu un aria mistica chì suscita a curiosità di i clienti potenziali.

About the A' Design Award d'Oru

Kallucci Boot L'arti Chjave 3D hè un vincitore di u premiu A' Design Award d'Oru, una ricunniscenza immensamente prestigiosa attribuita à i disegni di prima categuria, maravigliosi è straordinarii. I vincitori d'Oru sò creazioni estremamente innuvatrici, assai visiunarie è lucentemente abbagliante chì riflettenu u geniu, a saviezza è l'abilità di i so disegnatori. Si aspetta chì Kallucci Boot L'arti Chjave 3D sia una invenzione assai elogiata, pionera di tendenze è monumentale, chì furnisce un valore senza precedente. Stu disegnu vincitore di u premiu A' Design Award d'Oru hè un prughjettu spettaculare è rispettatu chì benefizia assai è allarga i limiti di l'arte, di a scienza, di u disegnu è di a tecnulugia. Kallucci Boot L'arti Chjave 3D crea sentimenti intensi di disideriu, evoca passione, incuraghjisce a creatività è ci affascina.

Press Kit

Unique Properties
The idea is to bring the characteristics of the product through the use of visual elements, connecting the shoe direct to the customers life style. The mood also transmits durability, present on the shoe essence and a pinch of a mystical language that comes with the crystal elements. Everything made in 3D without scans
Dimensions & Packaging
Width 5000px x Height 5000px 300dpi
Tags
boot, shoe, cgi, footwear, fashion, 3d boot, cgi boot, kallucci
Production Technology
The boot was modeled using photographs as a reference and hard surface 3D modeling techniques. For modeling we used the software 3ds Max. All the textures made using leather texture and some photoshop brushes. Vray was used for rendering. Nothing on the scene was scanned or photoscaned.
Design Challenge
The hardest part was making the 3D model itself, considering that there's a lot of parts that had to be perfectly as the real product.
Research
The work was executed based mainly on the previous experiences in other works for several companies of the sector footwear, in very natural way. Feedback was collected mainly online about the quality of the 3D itself as well as the sensations that people had in the first contact with the art.
Inspiration
The comes from the nature, connecting the image directly with the customers life style. The rocks refer to the durability of the product.
Project Duration
I started the piece on november 21 and it took about 1 month, ending on december 21.
Operation Flow
The key visual was used on online and offline media such product folder, box, and video. The main focus was to attract attention to the product, bringing in the composition elements that generate the necessary sensations without the need for explanatory texts. Competitors often use images without a strong visual appeal, so the product, especially in the online market, goes unnoticed. The excess of texts works negatively in most of these cases, underestimating the viewer's intellect.

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