Night Tale Serie d'Illustrazione by Wenxu Zhao is a highly esteemed winner of the very prestigious 2025 A' Design Award di Ferru in Disignu Graficu Competition Category.
FerruGrafica· 2025
Night Tale Serie d'Illustrazione
by Wenxu Zhao
Client: Strawberry Fish Girl
A' Design Award di Ferru Winner in Grafica Category
Verified Award Winner
Verify Award Status for #167003The Design
About Night Tale Serie d'Illustrazione
Night Tale hè una serie d'illustrazione chì seguita u viaghju di a Zitella Pesciu-Fragula durante una notte d'estate. A serie mischia a fantasia è u surrealisimu per presentà una storia senza fine definita. Ogni scena colloca u personagiu mezu à animali grandi, fiori è piante, chì servenu di metafore per i pensamenti interiori, i scopi è a curiosità. L'illustrazioni sò creati digitalmente in alta risoluzione, cusì i dettagli fini restanu chjari ancu in grandi dimensioni. L'opera pò esse presentata cum'è stampe, cum'è grandi prughjezzioni, o cum'è un'installazione immersiva chì ricopre i muri di un spaziu internu.
The Recognition
About the A' Design Award di Ferru
Night Tale Serie d'Illustrazione hè un vincitore di u premiu A' Design Award di Ferru, una ricunniscenza prestigiosa attribuita à i boni disegni chì rispondenu à i requisiti prufessiunali è industriali aspettati da creazioni ben cuncipite. I vincitori di Ferru dimustranu una grande abilità, una alta specializazione, una cumpresa esperta è a capacità creativa di i so creatori. Si aspetta chì Night Tale Serie d'Illustrazione sia una creazione assai apprezzata, ammirata è cara chì hè pratica è innuvatrice. Stu disegnu vincitore di u premiu A' Design Award di Ferru integra e migliori pratiche di u settore è hà caratteristiche tecniche cumpetenti ligate à u sapè fà è à u talentu. Night Tale Serie d'Illustrazione hè rispettatu per a so meticulosità è hè cuncipitu per furnisce miglioramenti di a qualità di a vita chì aiutanu à fà di u mondu un locu megliu.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The work is an illustrated series depicting the whimsical journey of Strawberry Fish Girl on a summer night. Blending fantasy and surrealism, it invites viewers into a world where imagination flows freely. Each detail whispers fragments of an open ended tale.
- Dimensions & Packaging
- 17x22 inches (each), 600 dpi. Flexible sizing based on medium and usage.
- Tags
- illustration, children's illustration, fantasy, animals, dream world, summer night
- Production Technology
- The illustrations are digitally created using Photoshop and other graphic design software, allowing for high resolution detail and intricate artistry. The original works are large scale, designed to showcase a rich tapestry of fine details when viewed up close or projected onto expansive surfaces.
- Design Challenge
- The challenge is to artfully integrate childlike innocence, fantasy, and mystery into illustrations rich with intricate details, while maintaining a sense of visual unity and storytelling coherence.
- Research
- This project began with the creation of the Strawberry Fish Girl, a whimsical character embodying innocence, mystery, and fantasy. Building upon her image, a series of illustrations were developed, exploring her actions, surroundings, and interactions with her dreamlike environment. Through an introspective creative process, I crafted a narrative that serves as an honest reflection of their inner world, weaving together a story filled with childlike wonder and gentle mystery.
Each illustration carefully incorporates floral elements, plants, and animals, meticulously designed to contribute to the immersive dreamscape. Using digital tools such as Photoshop, the work balances intricate details and visual unity, resulting in a collection that is both technically refined and emotionally resonant. Whether presented as traditional prints, large scale projections, or immersive installations, the series invites viewers to step into a delicate, otherworldly world shaped by imagination and introspection. - Inspiration
- This illustration series draws inspiration from my self reflection and dreams. I’ve visualized my self ego through a mystical, dreamlike world, where the interaction between the Strawberry Fish Girl and large animals becomes a metaphor for my inner landscape. Each animal symbolizes a part of me, my goals, my ideas, and my curiosity, weaving together a tale that bridges imagination and introspection.
- Project Duration
- The work was originally created in 2022, New York City, USA, and revised in 2024, New Jersey, USA.
- Operation Flow
- The illustrations can be showcased as traditional artworks in an exhibition, projected onto large outdoor screens on summer nights, or enveloping all four walls of an expansive indoor space, creating an immersive, dreamlike experience where the audience can step directly into the enchanting world of the paintings.
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