Mae Wen Niang Potel Gwin Reis Melyn gan Tiger Pan yn enillydd uchel ei barch o'r 2020 Gwobr Aur A' Design Award mawreddog iawn yng Nghategori Cystadleuaeth Dylunio Pecynnu.
AurPecynnu· 2020
Wen Niang Potel Gwin Reis Melyn
gan Tiger Pan
Cleient: Shenzhen Wanshengtang Industry Co., Ltd
Enillydd Gwobr Aur A' Design Award yn y Categori Pecynnu
Enillydd Gwobr Wedi'i Wirio
Gwirio Statws Gwobr ar gyfer #101157Y Dyluniad
Am Wen Niang Potel Gwin Reis Melyn
Pecynnu a ddyluniwyd ar gyfer gwin reis melyn Tsieineaidd yw Wen Niang. Mae'r botel wedi'i gwneud o wydr, tra bo'r rhan fwyaf o win reis melyn yn cael ei becynnu mewn cerameg. Mae arwyneb y gwydr yn ychwanegu sglein a gwead. Mae garan ag adenydd ar led wedi'i boglynnu ar ysgwydd y botel ac yn gorchuddio mwy na 320 gradd o'r arwyneb. Mae gan y garan safle uchel yn niwylliant y dwyrain, lle mae'n cynrychioli uniondeb, ceinder, iechyd a hirhoedledd. Mae'r botel yn mesur 90 milimetr mewn diamedr a 260 milimetr o uchder. Nod y ffurf fodern yw ennyn diddordeb defnyddwyr iau.
Y Gydnabyddiaeth
Am y Gwobr Aur A' Design Award
Mae Wen Niang Potel Gwin Reis Melyn yn enillydd Gwobr Aur A' Design Award, cydnabyddiaeth aruthrol o fawreddog a roddir i ddyluniadau o'r radd flaenaf, rhyfeddol a rhagorol. Mae enillwyr Aur yn greadigaethau hynod arloesol, gweledigaethol a disglair o ysblennydd sydd yn adlewyrchu athrylith, doethineb a medrusrwydd eu dylunwyr. Disgwylir i Wen Niang Potel Gwin Reis Melyn fod yn ddyfais hynod glodfawr, arloesol a chofadwy sydd yn cyflwyno gwerth digynsail. Mae'r dyluniad buddugol hwn o Wobr Aur A' Design Award yn brosiect ysblennydd a pharchus sydd yn elwa yn fawr ac yn symud ymlaen ffiniau celf, gwyddoniaeth, dylunio a thechnoleg. Mae Wen Niang Potel Gwin Reis Melyn yn creu teimladau dwys o ddyhead, yn cynhyrfu angerdd, yn annog creadigrwydd ac yn ein cyfareddu.
Y Tu Ôl i'r Dyluniad
Pecyn i'r Wasg
Credydau, aelodau tîm a manylion technegol a ddarparwyd gan y dylunydd.
- Priodweddau Unigryw
- Wen Niang is product developed jointly by Wanshengtang and Guyuelongshan,the most famous producer of Chinese yellow rice wine.The product is made with an aim to raise public attention to this wine,as the developing of its market is falling far behind those of other alcohol products.We adopt modern techniques and crafts to present a traditional wine's package.
- Dimensiynau a Phecynnu
- Diameter: 90mm
Height:260mm - Tagiau
- yellow wine, rice wine, tigerpan, crane, embossment, Wen Niang
- Technoleg Cynhyrchu
- The glass material will differentiate the wine from its competitive brands, who are normally packed in ceramics. Bottled in glass, the gloss and texture is upgraded on the surface. The wing-spreading crane is embossed on the shoulder-dropping bottle, which brings the traditional wine to a modern, more graceful and fascinating level, drawing attention of younger consumers.
- Her Dylunio
- How to emboss a spreading crane on a glass bottle is a major challenge of this case. Most embossment works are normally covering a certain angle, instead of 360 degrees' encirclement. This spreading crane will cover over 320 degree of bottle and all details must be perfected. Therefore, both the illustration and the embossment are both following an industrial guide, so that the crane and the bottle can be produced aesthetically and repeatably.
- Ymchwil
- Yellow rice wine is one of the most important three fermented alcohol drinks, occupying a key position in Chinese culture. Compared with Chinese white spirits, it is more healthy and mild. Most products of yellow rice wine are packed in ceramics, which is costly and counterproductive, to achieve the effect of localization. Graphic design or bottle shaping are limited on ceramics. Wen Niang, however, breaks the constraint of packaging material and adopt glass to rejuvenate the old wine.
- Ysbrydoliaeth
- A crane surrounds the glass bottle so to endow the wine with life and soul.Crane possesses a lofty position in oriental culture.It stands for integrity and elegancy in personality, health and longevity in body,which is same with the function of the health-preserving wine.Through a modern package of the old wine,we aim to draw the young's attention and spread the Chinese culture of crane.
- Hyd y Prosiect
- The project lasts 2 months, designed in Shenzhen and produced in Shaoxing, Zhejiang.
- Llif Gweithrediad
- The packaging design raises heated discussions in the industry, not only because Wen Niang has subverted the stereotype of yellow rice wine, but also because it balances out between traditional alcohol culture and modern design language.
- Aelodau'r Tîm
- Designer: Tiger Pan, Qian Chi
Illustrator:Ping Yi
Image Presentation: Juanjuan Wu
Technician: Zhangkun Xie
Project Manager: Crystal You - Cydnabyddiaeth Delweddau
- Image #1:Designer Tiger Pan, Qian Chi;Illustrator:Ping Yi;Picture credit:Juanjuan Wu;Technician:Zhangkun Xie;Project Manager:Crystal You
Image #2:Designer Tiger Pan, Qian Chi;Illustrator:Ping Yi;Picture credit:Juanjuan Wu;Technician:Zhangkun Xie;Project Manager:Crystal You
Image #3:Designer Tiger Pan, Qian Chi;Illustrator:Ping Yi;Picture credit:Juanjuan Wu;Technician:Zhangkun Xie;Project Manager:Crystal You
Image #4:Designer Tiger Pan, Qian Chi;Illustrator:Ping Yi;Picture credit:Juanjuan Wu;Technician:Zhangkun Xie;Project Manager:Crystal You
Image #5:Designer Tiger Pan, Qian Chi;Illustrator:Ping Yi;Picture credit:Juanjuan Wu;Technician:Zhangkun Xie;Project Manager:Crystal You
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