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Beyond the Blue Llyfr by Sung ho Nam

Beyond the Blue Llyfr by Sung ho Nam is a highly esteemed winner of the very prestigious 2020 Gwobr Arian A' Design Award in Print Competition Category.


ArianPrint· 2020

Beyond the Blue Llyfr

by Sung ho Nam

Client: Cosmo-Sloth

Gwobr Arian A' Design Award Winner in Print Category

33,168

Verified Award Winner

Verify Award Status for #101318

Colors

The Design

About Beyond the Blue Llyfr

Mae Beyond the Blue yn llyfr am faterion amgylcheddol sy'n gysylltiedig â'r môr. Mae pob pennod yn cael ei chyflwyno gan sglodyn lliw penodol sy'n dangos wyneb gwahanol i'r cefnfor. Mae sglodyn gwyrdd yn cynrychioli fforest fôr iach, tra bod sglodyn coch yn cyfeirio at fôr wedi'i dywyllu gan waed morfilod. Defnyddir lliw fel ffordd syml a chyffredinol o esbonio pynciau amgylcheddol cymhleth i ddarllenwyr o bob oed. Mae'r llyfr yn mesur 187 mm wrth 245 mm ac mae ganddo 90 tudalen. Mae'r argraffu'n defnyddio inc olew ffa soia ar bapur matte 100 g, ac mae rhwymo edau yn lleihau'r defnydd o lud.

The Recognition

About the Gwobr Arian A' Design Award

Mae Beyond the Blue Llyfr yn enillydd Gwobr Arian A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau o'r radd uchaf, hardd a thrawiadol. Mae enillwyr Arian yn weithiau tra disglair a hynod greadigol sydd yn darlunio arbenigedd, dawn a chraffter rhagorol eu dylunwyr. Disgwylir i Beyond the Blue Llyfr fod yn waith gwych ac esiampl, yn nodedig o broffesiynol ac yn ddwfn arloesol. Mae'r dyluniad buddugol hwn o Wobr Arian A' Design Award yn ddyfais hynod nodedig a edmygir sydd yn elwa ac yn symud ymlaen ffiniau celf, gwyddoniaeth, dylunio a thechnoleg. Mae Beyond the Blue Llyfr yn greadigaeth y cenfigennir wrthi yn eang, sydd yn deffro dyheadau, yn cyflwyno teimladau cadarnhaol ac yn cynnau rhyfeddod a syndod.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Published in honor of World Ocean Day, this book deals with environmental issues related to the sea. It is a feature of this book to introduce various looks of the sea through the distinguishing colors of each chapter. For example, the green color chip symbolizes a healthy sea forest, while the red color chip shows dark side of a sea filled with whale blood. Like this, the color chips introduced in each chapter are used to express the bright and dark side of the sea symbolically.
Dimensions & Packaging
This book is 187mm wide and 245mm long and has 90 pages.
Tags
Environmental Protection, Sustainability, Coexistence, Color, Ocean
Production Technology
This book was printed on soybean oil ink with low environmental pollution on 100g matte paper and thread bound to reduce bond usage.
Design Challenge
The color chips introduced in each chapter symbolically illustrate environmental problems. so we had to be careful about expression.
Research
Looking at the lengthy brochures related to the sea, we felt the need to communicate the importance of the sea in an easy way. This book presents difficult environmental issues simply and intuitively by using a variety of colors.
Inspiration
Looking at the sea at sunset, we found that the sea was not always blue. In fact, the colors of the sea are very diverse depending on the time, place and situation. We thought it would be interesting to introduce the various issues of the ocean through colors.
Project Duration
The project started from April 2018 and finished in May 2019. The design is done in Seoul, production in Seoul.
Operation Flow
The target group is readers of all ages interested in the sea. Color is a universal material that makes it easy and intuitive for all ages to understand environmental issues related to the sea.
Team Members
Sung ho Nam

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