Sierra Cantabria Label Gwin by Estudio Maba

Sierra Cantabria Label Gwin by Estudio Maba is a highly esteemed winner of the very prestigious 2020 Gwobr Arian A' Design Award in Dylunio Pecynnu Competition Category.

ArianPecynnu· 2020

Sierra Cantabria Label Gwin

by Estudio Maba

Client: Bodegas y viñedos Sierra Cantabria

Gwobr Arian A' Design Award Winner in Pecynnu Category

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Colors

The Design

About Sierra Cantabria Label Gwin

Mae Sierra Cantabria yn ddyluniad label ar gyfer teulu o winoedd a gynhyrchir gan winllan draddodiadol o Sbaen. Mae'r ystod yn eang, felly mae'r labeli'n rhannu un iaith weledol tra'n cadw gwahaniaethau cynnil rhwng y poteli. Mae symbolau herodrol a ddefnyddiwyd gan y teulu ers 150 mlynedd yn cael eu cyfuno â hierarchaeth glir o elfennau teipograffig. Mae'r system yn creu 53 cyfuniad label ar gyfer poteli Bordeaux a Burgundy. Caiff pob label ei argraffu ar bapur cotwm gyda thrafnith uchel, stampio a strociau farnais. Y bwriad yw ystod glasurol a mynegiannol gyda delwedd brand gyson.

The Recognition

About the Gwobr Arian A' Design Award

Mae Sierra Cantabria Label Gwin yn enillydd Gwobr Arian A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau o'r radd uchaf, hardd a thrawiadol. Mae enillwyr Arian yn weithiau tra disglair a hynod greadigol sydd yn darlunio arbenigedd, dawn a chraffter rhagorol eu dylunwyr. Disgwylir i Sierra Cantabria Label Gwin fod yn waith gwych ac esiampl, yn nodedig o broffesiynol ac yn ddwfn arloesol. Mae'r dyluniad buddugol hwn o Wobr Arian A' Design Award yn ddyfais hynod nodedig a edmygir sydd yn elwa ac yn symud ymlaen ffiniau celf, gwyddoniaeth, dylunio a thechnoleg. Mae Sierra Cantabria Label Gwin yn greadigaeth y cenfigennir wrthi yn eang, sydd yn deffro dyheadau, yn cyflwyno teimladau cadarnhaol ac yn cynnau rhyfeddod a syndod.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Sierra Cantabria is an extensive family of wines from one of the most traditional wineries in Spain. The different variants that it has give rise to a very large family, whose branding is worked as a whole, but also retaining subtle differences between one of the bottles to give rise to a range full of elegance and expressiveness.
Dimensions & Packaging: Bordeaux and Burgundy Bottles
Tags: Wine, design, bottle, label, brand
Production Technology: Cotton paper label with high relief, stamping and varnish strokes.
Design Challenge: The exercise on all bottle variants, starting from a few elements has been the most complex part of the project, to maintain consistency in the whole and also the point of differentiation between the range.
Research: A joint work between the management of the company, winemakers of great tradition and the creative team to achieve the most appropriate tone that the brand represents in a powerful and consistent way.
Inspiration: The heraldic symbols of the family that have accompanied the brand for 150 years and a rigorous wine tradition give rise to a classic label but full of content and nuances. The brand must be perceived emphatically, monopolizing the label full of typographic contrasts.
Project Duration: January to September 2019
Operation Flow: The most interesting part of the project is that the family gives a total of 53 combinations of labels, which, together with a series of elements, highlight the brand image in a strong and nuanced way. A renovated classic and full of exquisiteness.
Patents: Bodegas y Viñedos Sierra Cantabria
Team Members: Strategy Direction: Beatriz Suarez
Creative direction and design: Miguel angel del Baño
Image Credits: Estudio Maba