The Mask That Ate The Virus Masg Dileu Firws by Birger Linke is a highly esteemed winner of the very prestigious 2021 Gwobr Arian A' Design Award in Dylunio Pecynnu Competition Category.
ArianPecynnu· 2021
The Mask That Ate The Virus Masg Dileu Firws
by Birger Linke
Client: Birger Linke Design
Gwobr Arian A' Design Award Winner in Pecynnu Category
Verified Award Winner
Verify Award Status for #107497The Design
About The Mask That Ate The Virus Masg Dileu Firws
Datblygodd y cwmni biotechnoleg o'r Swistir, Livinguard, ffabrig ar gyfer masgiau y gellir eu hailddefnyddio sy'n analluogi ac yn dileu bacteria, ffyngau a firysau (gan gynnwys Covid 19) wrth iddynt daro. Daw'r syniad hwn yn fyw yn y deunydd pecynnu: Mae'r masg yn dod mewn pecyn sterile. Mae stribed plastig sydd ynghlwm yn animeiddio – wrth ei lithro i fyny ac i lawr – ddarlun graffig o firws sy'n cael ei fwyta yn y broses, gan ychwanegu ychydig o hiwmor mawr ei angen mewn dyddiau anobeithiol. Er mwyn osgoi cymysgu masgiau ymhlith aelodau'r teulu, ac felly draws-halogiad, daw clipiau addasu o wahanol liwiau mewn amlen ar wahân i addasu pob masg.
The Recognition
About the Gwobr Arian A' Design Award
Mae The Mask That Ate The Virus Masg Dileu Firws yn enillydd Gwobr Arian A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau o'r radd uchaf, hardd a thrawiadol. Mae enillwyr Arian yn weithiau tra disglair a hynod greadigol sydd yn darlunio arbenigedd, dawn a chraffter rhagorol eu dylunwyr. Disgwylir i The Mask That Ate The Virus Masg Dileu Firws fod yn waith gwych ac esiampl, yn nodedig o broffesiynol ac yn ddwfn arloesol. Mae'r dyluniad buddugol hwn o Wobr Arian A' Design Award yn ddyfais hynod nodedig a edmygir sydd yn elwa ac yn symud ymlaen ffiniau celf, gwyddoniaeth, dylunio a thechnoleg. Mae The Mask That Ate The Virus Masg Dileu Firws yn greadigaeth y cenfigennir wrthi yn eang, sydd yn deffro dyheadau, yn cyflwyno teimladau cadarnhaol ac yn cynnau rhyfeddod a syndod.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- A patented, specially treated textile is used for these reusable masks, that eliminates viruses, bacteria and fungi upon impact (incl. Covid 19).
- Dimensions & Packaging
- Width 220 x Depth 22 x Height 220
- Tags
- Mask, virus-eliminating, Covid 19, Coronavirus, Livinguard
- Production Technology
- Livinguard treated textile, styrofoam, EVA
- Design Challenge
- Finding the right materials and printing technology that would allow for a highly accurate production needed for the animation to work.
- Research
- To bring the virus-eliminating process to life in the packaging, we made use of a century old technique: Moiré Animation – creating an optical illusion of animated frames, with the graphic depiction of a virus getting 'eaten' in the process.
- Inspiration
- Swiss biotech company Livinguard developed a textile for reusable masks that inactivates bacteria, fungi, and viruses (incl. Covid 19) upon impact.
The product idea is brought to life in the packaging:
The mask comes in a sterile package. An attached plastic strip animates – when slid up and down – a virus that is getting eaten in the process, adding some urgently needed humor in desperate days. - Project Duration
- The product was launched in May 2020. Up to date 5 Million masks were produced. Market: China/Worldwide
- Operation Flow
- The task was to communicate a new, unique product advantage to the consumer via the packaging: that a simple textile can provide protection, every single day.
- Patents
- Livinguard patented, treated textile
- Team Members
- Birger Linke
- Image Credits
- Photography: Chiara Ye Photography
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