RV wine Pecynwaith Gwin by Hu Jijun is a highly esteemed winner of the very prestigious 2021 Gwobr Efydd A' Design Award in Dylunio Pecynnu Competition Category.

EfyddPecynnu· 2021

RV wine Pecynwaith Gwin

by Hu Jijun

Client: SIVA X Dreamatic Design

Gwobr Efydd A' Design Award Winner in Pecynnu Category

12,559

Verified Award Winner

Verify Award Status for #107706

View at A' Design Award Press Release Award Badge

Colors

The Design

About RV wine Pecynwaith Gwin

Mae RV yn ddyluniad pecynwaith ar gyfer gwin Ffrengig a gynigir fel argraffiad cyfyngedig premiwm o wirodedd cadw. Cyfyngir y swp i 6,000 o boteli o win coch, pob un yn dal 750 ml ar 13.5 y cant o alcohol yn ôl cyfaint. Mae'r iaith weledol yn cyfeirio at arddull ffasiwn gyfoes a soffistigedig Paris, Ffrainc, ac yn mynegi ffordd o fyw gain a syml. Cynhyrchir y label gyda UV smotyn, stampio poeth ac argraffu sgrin ar PVC ailgylchadwy. Y nod yw gwneud y brand yn hawdd i'w adnabod a'i gofio drwy'r pecynwaith yn unig.

The Recognition

About the Gwobr Efydd A' Design Award

Mae RV wine Pecynwaith Gwin yn enillydd Gwobr Efydd A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau rhagorol sydd yn nodedig am greadigrwydd, dyfeisgarwch a chraffter. Mae enillwyr Efydd yn arteffactau medrus iawn a thrawiadol o greadigol sydd yn dilysu profiad helaeth, dychymyg a dyfeisgarwch eu dylunwyr. Disgwylir i RV wine Pecynwaith Gwin fod yn wrthrych uchel ei fri, a edmygir ac a anwylir, sydd yn nodedig o broffesiynol ac arloesol. Mae'r dyluniad buddugol hwn o Wobr Efydd A' Design Award yn ymgorffori arferion gorau mewn celf, gwyddoniaeth, dylunio a thechnoleg, ac yn rhagorol am ei sylw i fanylion. Mae RV wine Pecynwaith Gwin yn bodloni anghenion yn odidog, yn cyffwrdd â dyheadau, yn swyno teimladau ac yn apelio at chwilfrydedd.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: RV wine produced in France. The wine is a premium limited edition reserve, with a batch of 6,000 bottles. French wine culture has grown and developed with the history and civilization of France. Wine culture has penetrated into all aspects of French religion, politics, culture, art, and life, and is closely related to people's lives. French wine culture also affects the lifestyle and cultural interests of people all over the world.
Dimensions & Packaging: Red Wine：13.5%vol, 750ml.
Tags: Premium, Pure, Fascinating, Unique, Contemporary
Production Technology: spot UV, Hot stamp print, and Screenprint on recyclable PVC
Design Challenge: How to make consumers remember the brand through packaging design and make the brand deeply rooted in their mind.

Control the quality of various special printing processes during production.
Research: In the survey, RV Wine quantitative surveys and qualitative interview records of consumers, build the prototype models and set up an effective market assessment of the brand image.
Inspiration: RV wine stick to discovering and offering impressive wines at a great value. RV wine believes that a great wine brings you a sensual and emotional ride, accentuates the true character of its terroir. The inspired is comes from the impression of the contemporary sophisticated fashion style in Paris, France. Exquisite and simple life.
Project Duration: The project started in April 2018 and finished in August 2019 in Shanghai.
Team Members: Hu Jijun