Renata-A Prif Swyddogaeth: Pecynnu Siampŵ by Hsiao Che Hou

Renata-A Prif Swyddogaeth: Pecynnu Siampŵ by Hsiao Che Hou is a highly esteemed winner of the very prestigious 2021 Gwobr Arian A' Design Award in Dylunio Pecynnu Competition Category.

ArianPecynnu· 2021

Renata-A Prif Swyddogaeth: Pecynnu Siampŵ

by Hsiao Che Hou

Client: Renata

Gwobr Arian A' Design Award Winner in Pecynnu Category

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Colors

The Design

About Renata-A Prif Swyddogaeth: Pecynnu Siampŵ

Renata-A yw potel siampŵ a ddyluniwyd ar gyfer brand gofal gwallt. Mae corff y botel wedi'i wneud â deunydd bio-seiliedig a gynhyrchir o goesynnau te sydd wedi'u taflu, a gasglwyd oddi wrth ffermwyr te yn Taiwan. Mae'r deunydd yn disodli 40 y cant o blastig petrocemegol ac yn helpu i leihau allyriadau carbon. Mae'r botel mor wydn â chynwysyddion plastig confensiynol, gellir ei hailgylchu, ac nid yw'n rhyddhau sylweddau gwenwynig i'r pridd ar ôl ei llosgi. Mae'r pecyn yn dal siampŵ a wnaed ag echdynion perlysiau Tsieineaidd, ac mae'r dyluniad yn adlewyrchu thema adfywio.

The Recognition

About the Gwobr Arian A' Design Award

Mae Renata-A Prif Swyddogaeth: Pecynnu Siampŵ yn enillydd Gwobr Arian A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau o'r radd uchaf, hardd a thrawiadol. Mae enillwyr Arian yn weithiau tra disglair a hynod greadigol sydd yn darlunio arbenigedd, dawn a chraffter rhagorol eu dylunwyr. Disgwylir i Renata-A Prif Swyddogaeth: Pecynnu Siampŵ fod yn waith gwych ac esiampl, yn nodedig o broffesiynol ac yn ddwfn arloesol. Mae'r dyluniad buddugol hwn o Wobr Arian A' Design Award yn ddyfais hynod nodedig a edmygir sydd yn elwa ac yn symud ymlaen ffiniau celf, gwyddoniaeth, dylunio a thechnoleg. Mae Renata-A Prif Swyddogaeth: Pecynnu Siampŵ yn greadigaeth y cenfigennir wrthi yn eang, sydd yn deffro dyheadau, yn cyflwyno teimladau cadarnhaol ac yn cynnau rhyfeddod a syndod.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The natural bottle as a starting point is made from Taiwanese tea stems, making it environmentally friendly and everlasting. The design uses the only “globally EU certified” tea stem bio-based recycled shampoo bottle. The emphasis is on the global environment along with the requirements and persistence of quality.
Dimensions & Packaging: 8cm x 3.5cm x 16cm
Tags: Package Design, Visual Design, Brand Design
Production Technology: PLA(Biomass Plastics) / HDPE / Paper
Design Challenge: RENATA-A Pure Chinese Formula Shampoo contains a variety of Chinese herbal extracts. For millennia it is said to have an irreplaceable natural energy, bringing this heritage into hair washing gives the hair the purest natural regeneration and care.
Research: RENATA-A Pure Shampoo applies the tea that represents Taiwan’s emotions to product packaging, collects discarded tea stalks from tea farmers in Taiwan, and produces a NPPm bio-based green bottle body that replaces 40% of petrochemical plastic to reduce Carbon emissions! The shampoo bottle not only has the same durability and durability as traditional petrochemical plastics, but also does not produce toxic substances such as dioxin to pollute the soil after incineration, and it can be recycled and reused.
Inspiration: RENATA-A Pure Chinese Formula Shampoo contains a variety of Chinese herbal extracts. For millennia it is said to have an irreplaceable natural energy, bringing this heritage into hair washing gives the hair the purest natural regeneration and care.

"Regeneration" gives living hair vitality, at the same time "Regrowth" also represents the concept of environmental protection, which is in line with the philosophy of RENATA-A Pure Chinese Formula Shampoo brand!
Project Duration: 2019 in Taoyuan / Taiwan
Operation Flow: NA
Patents: NA
Team Members: NA
Image Credits: DESIGNER / HOU, HSIAO CHE
PHOTOGRAPHER / OU CHIEH-JU