Tongchuang Design Pecynnu by Yongjun Chen

Tongchuang Design Pecynnu by Yongjun Chen is a highly esteemed winner of the very prestigious 2021 Gwobr Efydd A' Design Award in Dylunio Pecynnu Competition Category.

EfyddPecynnu· 2021

Tongchuang Design Pecynnu

by Yongjun Chen

Client: Shenzhen Technology University

Gwobr Efydd A' Design Award Winner in Pecynnu Category

8,446

Verified Award Winner

Verify Award Status for #116321

View at A' Design Award Press Release Award Badge

Colors

The Design

About Tongchuang Design Pecynnu

Cynllun a grëwyd ar gyfer cynnyrch glanhau a gwynnu yw Dyluniad Tongchuang. Argraffwyd y pecyn ag inc arbennig. Mae'r holl destun a graffeg yn ocsideiddio ac yn pylu'n raddol yn ystod oes silff y cynnyrch. Mae'r newid araf o gryf i wan yn lleihau effaith amgylcheddol yr inc ac yn cefnogi iechyd. Mae'r ddelwedd sy'n pylu hefyd yn cyfeirio at weithred ddadlygru'r cynnyrch. Mae'r graffeg yn defnyddio ychydig o elfennau wedi'u tynnu o hen gymeriadau Tsieineaidd, wedi'u dangos ar ffurf gyfoes. Mae'r pecyn yn 200 mm o led, 82 mm o ddyfnder a 249 mm o uchder.

The Recognition

About the Gwobr Efydd A' Design Award

Mae Tongchuang Design Pecynnu yn enillydd Gwobr Efydd A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau rhagorol sydd yn nodedig am greadigrwydd, dyfeisgarwch a chraffter. Mae enillwyr Efydd yn arteffactau medrus iawn a thrawiadol o greadigol sydd yn dilysu profiad helaeth, dychymyg a dyfeisgarwch eu dylunwyr. Disgwylir i Tongchuang Design Pecynnu fod yn wrthrych uchel ei fri, a edmygir ac a anwylir, sydd yn nodedig o broffesiynol ac arloesol. Mae'r dyluniad buddugol hwn o Wobr Efydd A' Design Award yn ymgorffori arferion gorau mewn celf, gwyddoniaeth, dylunio a thechnoleg, ac yn rhagorol am ei sylw i fanylion. Mae Tongchuang Design Pecynnu yn bodloni anghenion yn odidog, yn cyffwrdd â dyheadau, yn swyno teimladau ac yn apelio at chwilfrydedd.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Special ink printing, all text and graphics gradually oxidize and disappear during the shelf life, caring for health and eliminating the negative impact of ink on the environment. The visual presentation from strong to weak and disappearing shows the excellent performance of decontamination and whitening of the product, the visual experience is intuitive and novel, making the brand stand out among similar products, enhancing brand recognition and promoting sales.
Dimensions & Packaging: Width 200mm*Depth 82mm*Height 249mm
Tags: Experience the novelty, the characteristic ink printing, reduce pollution, green environment
Production Technology: Special ink printing, all graphics will gradually oxidize and disappear during the shelf life, caring for health, eliminating the negative impact of the ink on the environment, and the novelty of visual experience.
Design Challenge: Minimalist design, simple and mature process, easy to use for production.
Research: Using special ink printing, all graphics will gradually oxidize and disappear during the shelf life, caring for health, eliminating the negative impact of ink on the environment, forming the feeling of experiencing novelty of the product and promoting sales.
Inspiration: The few elements of Chinese characters convey the characteristics of rich connotation, and the design effect of "less is more" has been achieved.
Project Duration: 2020
Operation Flow: Efficient communication means that it is convenient to use ancient Chinese characters to present them in a contemporary form, which can inherit the quality of tradition without losing fashion. It has a strong and striking personality to promote sales.
Team Members: Jiajia Li，
Yongjun Chen,
Cong Fan,
Chengri Tang,
Zhiguo Liu