Skip to content
Zaotu Shaofang Pecynnu Gwirodydd by Bo Gao

Zaotu Shaofang Pecynnu Gwirodydd by Bo Gao is a highly esteemed winner of the very prestigious 2022 Gwobr Efydd A' Design Award in Dylunio Pecynnu Competition Category.


EfyddPecynnu· 2022

Zaotu Shaofang Pecynnu Gwirodydd

by Bo Gao

Client: Shenzhen Qianzhi Empowerment Creative Consulting Co., Ltd.

Gwobr Efydd A' Design Award Winner in Pecynnu Category

10,724

Verified Award Winner

Verify Award Status for #133743

Colors

The Design

About Zaotu Shaofang Pecynnu Gwirodydd

Mae Zaotu Shaofang yn ddyluniad pecynnu ar gyfer gwirod a wneir gyda bentonit gwyn, math o glai a ychwanegir at fwd y pwll eplesu. Mae'r pecynnu'n defnyddio gwyn bentonit fel ei brif liw. Cyfunir mynyddoedd, heulwen, cymylau, dŵr, coed ac adar i greu patrwm ar siâp y nodau Tsieineaidd ar gyfer bentonit. Mae'r patrwm yn adlewyrchu'r amgylchedd gwneud gwin a phrif nodwedd y cynnyrch. Mae'r blwch yn agor o'r canol i'r chwith a'r dde, a'r blwch mewnol yn symud ymlaen ar gyfer arddangos. Gwneir y blwch o bapur arbennig gyda gilding, a chwistrellir y botel wydr yn wyn gyda phatrwm wedi'i bobi.

The Recognition

About the Gwobr Efydd A' Design Award

Mae Zaotu Shaofang Pecynnu Gwirodydd yn enillydd Gwobr Efydd A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau rhagorol sydd yn nodedig am greadigrwydd, dyfeisgarwch a chraffter. Mae enillwyr Efydd yn arteffactau medrus iawn a thrawiadol o greadigol sydd yn dilysu profiad helaeth, dychymyg a dyfeisgarwch eu dylunwyr. Disgwylir i Zaotu Shaofang Pecynnu Gwirodydd fod yn wrthrych uchel ei fri, a edmygir ac a anwylir, sydd yn nodedig o broffesiynol ac arloesol. Mae'r dyluniad buddugol hwn o Wobr Efydd A' Design Award yn ymgorffori arferion gorau mewn celf, gwyddoniaeth, dylunio a thechnoleg, ac yn rhagorol am ei sylw i fanylion. Mae Zaotu Shaofang Pecynnu Gwirodydd yn bodloni anghenion yn odidog, yn cyffwrdd â dyheadau, yn swyno teimladau ac yn apelio at chwilfrydedd.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Zaoshaofang wine uses white bentonite to add to pit mud, which can remove harmful substances in pit mud and retain beneficial substances. Bentonite is the core selling point. The design uses bentonite white as the exclusive color, and skillfully uses mountains, sunshine, clouds, water, trees and birds to create the pattern design of "bentonite" font shape. The unique visual pattern design reflects the winemaking environment and the core selling point of the product.
Dimensions & Packaging
Packing box size: 145mm X 110mm X H285mm
Tags
Symbolization, Simplicity, Differentiation
Production Technology
The packing box is opened from the left and right in the middle, and the inner box is ejected forward for easy display. The box is gilded with special paper, the glass bottle is sprayed white, and the pattern is baked.
Design Challenge
The biggest problem we encountered in the design was how to cleverly highlight the selling point of "bentonite" so that the product has a high sense of value. Through our design, we have achieved these two points very well.
Research
The biggest feature of this product is the processing of "Benton Clay" into wine. Therefore, the focus of the design is to enlarge the text of the Chinese "Bentonite" and then shape it on the bottle. Let consumers understand the selling point of the product as soon as they see the product, and shape the memory point of the brand.
Inspiration
This design highlights the selling point of "bentonite" and makes the product have a high sense of value. Through our design.The graphic design of the core "bentonite" lets consumers know the selling pointand remember the visual symbols of products.the ultimate simple design to attract consumers.
Project Duration
The work started in July 2019 and was completed in December 2019
Operation Flow
The packing box opens from the middle left and right, and the inner box pops forward for easy display.the box is simple, easy to open and easy to produce.Packaging are environmentally friendly for reuse.
Team Members
Bo Gao

Sponsored

Explore Beyond Designers.org

Discover products, services and opportunities from our advertising partners.

Good Design Deserves Great Recognition

The A' Design Award is an international, juried accolade for good design. Take part in the A' Design Award to get an opportunity to earn meritocratic recognition, gain fame, prestige and publicity for your work. Nominate your work for the A' Design Award and compete for the coveted A' Design Prize.

Nominate