Neidio i'r cynnwys
DamoWang Taurine Energy Drink Prif Swyddogaeth: Pecynwaith Diod Ynni gan Chi Forest

Mae DamoWang Taurine Energy Drink Prif Swyddogaeth: Pecynwaith Diod Ynni gan Chi Forest yn enillydd uchel ei barch o'r 2022 Gwobr Efydd A' Design Award mawreddog iawn yng Nghategori Cystadleuaeth Dylunio Pecynnu.


EfyddPecynnu· 2022

DamoWang Taurine Energy Drink Prif Swyddogaeth: Pecynwaith Diod Ynni

gan Chi Forest

Cleient: Genki Forest (Beijing) Food Technology Group Co., Ltd.

Enillydd Gwobr Efydd A' Design Award yn y Categori Pecynnu

15,898

Enillydd Gwobr Wedi'i Wirio

Gwirio Statws Gwobr ar gyfer #135611

Lliwiau

Y Dyluniad

Am DamoWang Taurine Energy Drink Prif Swyddogaeth: Pecynwaith Diod Ynni

Testun Llyfr: Mae DamoWang Taurine Energy Drink yn ddiod swyddogaethol a gyflwynir mewn can haearn 250 mililitr. Mae'r can yn mesur 65.6 wrth 91.8 milimetr ac fe'i gwneir gydag argraffu tryloyw sglein uchel ar fetel. Mae'r gwaith celf yn dangos ffigwr wedi'i ysbrydoli gan Chiyou, rhyfelwr o fytholeg Tsieineaidd, ynghyd ag ystum bodiau i fyny sy'n awgrymu cryfder a hyder. Mae'r ddiod yn cynnwys ginseng a bocs-fefus Tsieineaidd, perlysiau traddodiadol a ddefnyddir i adfer bywiogrwydd. Mae'r can metel cyfarwydd yn hawdd i'w ddal ac yn oeri'n gyflym.

Y Gydnabyddiaeth

Am y Gwobr Efydd A' Design Award

Mae DamoWang Taurine Energy Drink Prif Swyddogaeth: Pecynwaith Diod Ynni yn enillydd Gwobr Efydd A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau rhagorol sydd yn nodedig am greadigrwydd, dyfeisgarwch a chraffter. Mae enillwyr Efydd yn arteffactau medrus iawn a thrawiadol o greadigol sydd yn dilysu profiad helaeth, dychymyg a dyfeisgarwch eu dylunwyr. Disgwylir i DamoWang Taurine Energy Drink Prif Swyddogaeth: Pecynwaith Diod Ynni fod yn wrthrych uchel ei fri, a edmygir ac a anwylir, sydd yn nodedig o broffesiynol ac arloesol. Mae'r dyluniad buddugol hwn o Wobr Efydd A' Design Award yn ymgorffori arferion gorau mewn celf, gwyddoniaeth, dylunio a thechnoleg, ac yn rhagorol am ei sylw i fanylion. Mae DamoWang Taurine Energy Drink Prif Swyddogaeth: Pecynwaith Diod Ynni yn bodloni anghenion yn odidog, yn cyffwrdd â dyheadau, yn swyno teimladau ac yn apelio at chwilfrydedd.

Y Tu Ôl i'r Dyluniad

Pecyn i'r Wasg

Credydau, aelodau tîm a manylion technegol a ddarparwyd gan y dylunydd.

Priodweddau Unigryw
The majority of the consumers choose energy drinks to refresh themselves under extreme circumstances. But they usually feel exhausted after the effect wears off. The product tried to solve that by especially adding traditional Chinese herbal medicines Ginseng and Chinese wolfberry that is used to replenish the vitality of the body. Moreover, designers use the packaging itself to give a direct psychological hint through images and gestures. The thumbs-up gesture intends to show that you are amazing and unbreakable.
Dimensiynau a Phecynnu
65.6mm x 91.8mm
Tagiau
Branding, Packaging, Chinese National Tide
Technoleg Cynhyrchu
High gloss iron transparent printing can on iron cans.
Her Dylunio
There are many technological limitations in iron cans and it would take a lot of effort to change the layout and color during the production proofing stage. In order to find the best color and the rate of reflection, designers spent a week in the factory constantly adjusting various variables such as the hue of a color, the iron permeability and multi-standard point calibration during the printing process.
Ymchwil
The Chinese meaning of DAMOWANG is an invincible person with extraordinary ability. However, designers have encountered difficulties in interpreting DAMOWANG through IP image. Designers hope to put it into practice on a specific Chinese historical figure instead of creating a figure out of thin air. Because they supposed that a character created out of thin air can't convince users to believe. They hope that as an energy drink, it can gain trust from users. Therefore, designers chose Chiyou after comprehensive evaluation by investigating the stories of Chinese Shinhwa and ancient historical figures. The image of Chiyou created by designers refers to the image depicted on the stone tablets of Han Dynasty, with a bit sense of martial arts. Designers want to encourage our customers to believe in themselves and find their inner DAMOWANG. Anyone can be a DAMOWANG and it can help you get there.
Ysbrydoliaeth
The packaging inspiration comes from Chinese traditional mythological figure: Chiyou. He was one of the creators of Chinese culture, also known as the god of war and the inventor of the cold weapons (bows and arrows, axes).The packaging delivers a message that the ancient God of War cheered and praised for the hardworking Chinese people.It is believed that his legend can encourage young people and help them succeed in daily work.
Hyd y Prosiect
The project started in August,2021 and was completed in February, 2022.
The design was completed in December, 2021. The production location is Shanghai, China.
Llif Gweithrediad
It pursues a traditional packaging form, iron cans, rather than innovating another form because it wants Chinese consumers to be familiar as a functional beverage. It chose 250mL iron cans for better holding experiences. Metal packaged drinks feel more powerful when grasping than plastic or glass ones. Also, they taste a lot better when they serve cold,iron cans are quicker to cool in fridges, so that consumers can enjoy the fresh more easily.
Aelodau'r Tîm
Yushu Zhang, Yiqun Tang
Cydnabyddiaeth Delweddau
Yushu Zhang, Yiqun Tang

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