Sunboy Gift Box Swyddogaeth Sylfaenol: Pecynnu Hadau Blodyn yr Haul by Tiger Pan is a highly esteemed winner of the very prestigious 2023 Gwobr Haearn A' Design Award in Dylunio Pecynnu Competition Category.
HaearnPecynnu· 2023
Sunboy Gift Box Swyddogaeth Sylfaenol: Pecynnu Hadau Blodyn yr Haul
by Tiger Pan
Client: Bayannaoer Sanpangdan Food Co., Ltd
Gwobr Haearn A' Design Award Winner in Pecynnu Category
Verified Award Winner
Verify Award Status for #145472The Design
About Sunboy Gift Box Swyddogaeth Sylfaenol: Pecynnu Hadau Blodyn yr Haul
Testun Llyfr: Mae Blwch Anrheg Sunboy yn ddyluniad pecynnu ar gyfer hadau blodyn yr haul. Mae'r blwch yn cario logo sy'n seiliedig ar enw'r brand ynghyd â golygfa arddull paentiad olew o gymeriadau Sunboy yn rhedeg trwy gae o flodau'r haul. Mae'r tonau melyn llachar a'r darlun o flodyn yr haul yn helpu siopwyr i adnabod y cynnyrch o bell. Mae strwythur agor y pecyn allanol wedi'i ailddiffinio, fel bod y blychau'n bwclo at ei gilydd yn setiau modiwlaidd un, dau neu dair haenen. Mae'r blwch anrheg yn syml i'w gydosod ac i'w wahanu, ac mae'r arwynebedd mawr sy'n agored yn arbed cost deunydd.
The Recognition
About the Gwobr Haearn A' Design Award
Mae Sunboy Gift Box Swyddogaeth Sylfaenol: Pecynnu Hadau Blodyn yr Haul yn enillydd Gwobr Haearn A' Design Award, cydnabyddiaeth fawreddog a roddir i ddyluniadau da sydd yn bodloni'r gofynion proffesiynol a diwydiannol a ddisgwylir gan greadigaethau wedi'u dylunio'n dda. Mae enillwyr Haearn yn dangos medrusrwydd mawr, arbenigedd uchel, dealltwriaeth arbenigol a gallu creadigol eu crewyr. Disgwylir i Sunboy Gift Box Swyddogaeth Sylfaenol: Pecynnu Hadau Blodyn yr Haul fod yn greadigaeth uchel ei bri, a edmygir ac a anwylir, sydd yn ymarferol ac yn arloesol. Mae'r dyluniad buddugol hwn o Wobr Haearn A' Design Award yn integreiddio arferion gorau'r diwydiant ac mae ganddo nodweddion technegol cymwys wedi'u cysylltu â gwybodaeth ymarferol a dawn. Parchir Sunboy Gift Box Swyddogaeth Sylfaenol: Pecynnu Hadau Blodyn yr Haul am ei drylwyredd ac fe'i dyluniwyd i ddarparu gwelliannau ansawdd bywyd sydd yn helpu i wneud y byd yn lle gwell.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Starting with the brand name, we created a vivid, interesting and well-known logo. The packaging picture uses oil painting style to depict 'SUNBOYS' running happily in the sunflower field. Give the 'SUNBOYS' brand a personalized spirit, make it relaxed, happy, affectionate and just; The functional application of the gift box is innovative. The overall design is easy to assemble and separate, saving time and energy.
- Dimensions & Packaging
- Width 443mm x Depth 115mm x Height 304mm
- Tags
- Seed packaging, snack food, Gift box, Personalized, Relaxed, Tiger Pan
- Production Technology
- The unique attribute is to redefine the opening structure of the outer packaging of melon seeds. By buckling each other, one-layer, two-layer or three-layer modular assembly can be formed. The product has a large exposed area and saves material costs.
- Design Challenge
- There are many different colors used to design gift box for FMCG products. We have to be careful when we chose yellow. Yet with the illustration of sunflower, the gift box is proved to be an eye catching one.
- Research
- We give the 'Sunboy' brand a personalized spirit, and make the ' Sunboy' relaxed, happy, affectionate and righteous; the functional application of the gift box is innovative, and the overall design is simple to assemble and separate, saving time and effort.
Starting from the brand name, a vivid, interesting and well-known logo is created. The packaging picture uses a paper-cut style to depict the 'Sunboy' running happily in the sunflower field. - Inspiration
- Inspiration comes from the planting yard of sunflowers in Xinjiang Uygur area, where sunshines last much longer and the field turns yellow when it is harverting season of fall.
- Project Duration
- The project lasts 2 month, designed in Shenzhen and produced in Bayannaoer, Neimenggu.
- Operation Flow
- How to save consumers' effort in looking for an ideal product is the key challenge of this case. A distinctive symbol, a bright color, a graphic layout of info, and a unitive serial system of the package will help Wellmind solve the problem, where consumers can recognize and pick up the products from far away.
- Patents
- The copyrights belong to Tiger Pan
- Team Members
- Creative Director: Tiger Pan
Graphic Design: Jingwen Xiang
Illustration: Ping Yi
Image Editing: Yuling Zhu
Technical Direction: Zhangkun Xie
Project Manager: Lei Peng - Image Credits
- Tiger Pan
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