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Jelenew Crys Beicio Llewys Byr by Jelenew Incorporated

Jelenew Crys Beicio Llewys Byr by Jelenew Incorporated is a highly esteemed winner of the very prestigious 2024 Gwobr Arian A' Design Award in Nwyddau Chwaraeon Competition Category.


ArianNwyddau Chwaraeon· 2024

Jelenew Crys Beicio Llewys Byr

by Jelenew Incorporated

Client: Jelenew Incorporated

Gwobr Arian A' Design Award Winner in Nwyddau Chwaraeon Category

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Verified Award Winner

Verify Award Status for #152798

Colors

The Design

About Jelenew Crys Beicio Llewys Byr

Crys beicio llewys byr yw Jelenew a ddyluniwyd ar gyfer beicwyr benywaidd. Mae'r crys wedi'i wneud o ffabrig technegol gyda streipiau aero, sy'n ailgyfeirio llif aer paralel i sianeli ac yn lleihau llusgiant. Mae'r ffabrig yn cyfuno 85 y cant o neilon gyda 15 y cant o ffibr polywrethan ac yn pwyso 115 gram y metr sgwâr, felly mae'r crys gorffenedig yn pwyso 125 gram. Defnyddir toriad ffit broffesiynol ar y frest, y wasg a'r cefn i weddu i siapiau cyrff benywaidd ac i roi cywasgiad mesuredig i'r cyhyrau. Mae logo adlewyrchol ar y cefn yn cynorthwyo gwelededd mewn golau isel.

The Recognition

About the Gwobr Arian A' Design Award

Mae Jelenew Crys Beicio Llewys Byr yn enillydd Gwobr Arian A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau o'r radd uchaf, hardd a thrawiadol. Mae enillwyr Arian yn weithiau tra disglair a hynod greadigol sydd yn darlunio arbenigedd, dawn a chraffter rhagorol eu dylunwyr. Disgwylir i Jelenew Crys Beicio Llewys Byr fod yn waith gwych ac esiampl, yn nodedig o broffesiynol ac yn ddwfn arloesol. Mae'r dyluniad buddugol hwn o Wobr Arian A' Design Award yn ddyfais hynod nodedig a edmygir sydd yn elwa ac yn symud ymlaen ffiniau celf, gwyddoniaeth, dylunio a thechnoleg. Mae Jelenew Crys Beicio Llewys Byr yn greadigaeth y cenfigennir wrthi yn eang, sydd yn deffro dyheadau, yn cyflwyno teimladau cadarnhaol ac yn cynnau rhyfeddod a syndod.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This functional cycling jersey specially designed for female cyclists strikes a balance between athletic performance and stylish design. Giving full consideration to aerodynamics, it adopts the technical fabric with aero stripes to dissipate air and create the optimal aerodynamic surface, so as to minimize drag. Ergonomic advanced customization techniques improve the fit of the garment to adapt to the female-specific physiology, and offer a comfortable wearing experience.
Dimensions & Packaging
10*600*540mm
Tags
female short sleeve cycling jersey, technical fabric with aero stripes, advanced customization techniques, 4D tailored fitted design, environmentally friendly materials
Production Technology
fabric made of 85 percent nylon and 15 percent polyurethane fiber, technical fabric with aero stripes, pro fit cutting technology, COATS sewing thread
Design Challenge
The challenge of the product design is how to strike a balance between stylish design and athletic performance. The design team innovatively used the technical fabric with aero stripes, and introduced advanced customization techniques to realize a good user experience and visual pleasure. The product reshapes the way female cyclists view professional cycling jerseys, inspiring more women to embrace the joy of cycling.
Research
Cycling, as a green and healthy activity, has rapidly caught the attention of people. However, although more women have embraced cycling, their clothing preferences often go unaddressed. Beyond the basics of comfort, breathability, and athletic performance, female cyclists place a greater emphasis on the aesthetic appeal of cycling jerseys. Therefore, integrating these expectations into design will be a pivotal strategy for cycling jersey brands to gain a competitive edge in the market.
Inspiration
The jersey draws inspiration from aerodynamics. Air flows in parallel streams, resulting in drag on cyclists. Therefore, this product is designed to optimize the overall aerodynamics from fabric to cut. The striped texture of the fabric redirects parallel wind, creating air channels to minimize drag, while the 4D tailored fitted shoulder and neckline further decreases drag to greatly reduce physical exertion.
Project Duration
The design and development of this project started in Paris, France, in September 1st, 2023. It was introduced to the market in August 1st, 2023.
Operation Flow
The ultralight fabric of 115g per square meter reduces the jersey to 125g to offer an agile experience. The breathable fabric facilitates perspiration to keep users fry and comfortable. Pro fit cutting technology used in key areas like the chest, waist and back ensures a perfect fit to muscles and provides proper compression to different muscle groups, alleviating muscle fatigue, lactic acid buildup and post-exercise discomfort. The reflective logo on the back safeguards cyclists in low light.

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Good Design Deserves Great Recognition

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