Fabrika Coffee Pecynnu gan Eugene Wysota and Helen Trophimova

Mae Fabrika Coffee Pecynnu gan Eugene Wysota and Helen Trophimova yn enillydd uchel ei barch o'r 2025 Gwobr Arian A' Design Award mawreddog iawn yng Nghategori Cystadleuaeth Dylunio Pecynnu.

ArianPecynnu· 2025

Fabrika Coffee Pecynnu

gan Eugene Wysota and Helen Trophimova

Cleient: Shokoladnitsa

Enillydd Gwobr Arian A' Design Award yn y Categori Pecynnu

33,217

Enillydd Gwobr Wedi'i Wirio

Gwirio Statws Gwobr ar gyfer #164694

Ymweld â'r Wefan Gweld yn A' Design Award Datganiad i'r Wasg Bathodyn Gwobr

Lliwiau

Y Dyluniad

Am Fabrika Coffee Pecynnu

Nodwedd amlwg y pecynnu yw'r ffenestr doredig sydd ar ffurf llafnau melydd coffi'r logo. Mae'r elfen ddylunio hon yn caniatáu i'r ffa coffi fod yn weladwy, gan gynnig effaith weledol nodedig sy'n amlygu ansawdd naturiol y cynnyrch. Mae'r palet lliw dethol yn gwahaniaethu'r cymysgeddau coffi ac yn gwella apêl y pecynnu ar y silff. Mae lleoliad y testun wedi'i gynllunio i ddarparu gwybodaeth glir a chryno am y lefel rhostio, y nodiadau blas, a'r tarddiad, tra'n cynnal estheteg lân a minimalistig.

Y Gydnabyddiaeth

Am y Gwobr Arian A' Design Award

Mae Fabrika Coffee Pecynnu yn enillydd Gwobr Arian A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau o'r radd uchaf, hardd a thrawiadol. Mae enillwyr Arian yn weithiau tra disglair a hynod greadigol sydd yn darlunio arbenigedd, dawn a chraffter rhagorol eu dylunwyr. Disgwylir i Fabrika Coffee Pecynnu fod yn waith gwych ac esiampl, yn nodedig o broffesiynol ac yn ddwfn arloesol. Mae'r dyluniad buddugol hwn o Wobr Arian A' Design Award yn ddyfais hynod nodedig a edmygir sydd yn elwa ac yn symud ymlaen ffiniau celf, gwyddoniaeth, dylunio a thechnoleg. Mae Fabrika Coffee Pecynnu yn greadigaeth y cenfigennir wrthi yn eang, sydd yn deffro dyheadau, yn cyflwyno teimladau cadarnhaol ac yn cynnau rhyfeddod a syndod.

Y Tu Ôl i'r Dyluniad

Pecyn i'r Wasg

Credydau, aelodau tîm a manylion technegol a ddarparwyd gan y dylunydd.

Priodweddau Unigryw: The key feature is a decorative die-cut window in the shape of the logo symbol, representing coffee grinder blades. Through this window, the beans are visible, creating a signature visual effect and emphasizing the product's natural quality. The color palette helps differentiate varieties, and the text provides essential information on the roast and flavor.
Dimensiynau a Phecynnu: The packaging measures 120 mm x 80 mm x 250 mm and is made from recycled cardboard with a density of 350 grams per square meter. A matte finish with UV varnish is applied to enhance durability. The inner surface is treated to preserve the product's aroma. The packaging holds 250 grams of coffee and is equipped with a resealable ziplock for reuse.
Tagiau: coffee packaging, minimalism, natural product, sustainable design, branding, die-cut window, coffee beans, modern packaging design
Technoleg Cynhyrchu: The design was created using offset printing on high-quality recycled paper, combined with a die-cut window to emphasize the brand logo and showcase the product. The clean typographic layout follows minimalist principles to create a balance between visual appeal and functionality. We used eco-friendly inks and techniques to ensure the sustainability of the packaging without compromising durability or appearance.
Her Dylunio: The main creative challenge was finding a balance between classic and modern packaging design. Limitations in production capabilities and available materials also posed difficulties, as it was necessary to maintain high-quality standards while minimizing costs.
Ymchwil: The research began with studying traditional design and modern trends in coffee packaging design. We conducted a survey among consumers about their preferences for packaging design and functionality. Based on the survey results, concepts were developed using a data-driven design methodology. As a result of the research, a minimalist packaging with functional elements, such as a window showcasing the natural product, was chosen.
Ysbrydoliaeth: The coffee trend today is possibly at its highest point of popularity in history. There are countless truly interesting design options in the segment. However, our goal was not to compete for the title of most innovative design in this race. We wanted to create a clear image that would appeal to both classic coffee enthusiasts and representatives of the new wave. Our aim was for the style to reflect the time-tested values of the coffee brand while being visualized in a contemporary language.
Hyd y Prosiect: The project started in January 2022 in Moscow and was completed in May 2022
Llif Gweithrediad: The Fabrika Coffee packaging is designed for convenient and reusable use. The ziplock seal allows the package to be easily opened and closed, maintaining product freshness. The window on the front, through which the coffee beans can be seen, helps consumers assess the product's quality. The packaging is compact and easily stored on a shelf, making it convenient for use at home or in cafés.
Patentau: Trademark by Shokoladnitsa LLC.
Aelodau'r Tîm: W Design Bureau
Creative Director: Eugene Wysota
Graphic Designer: Helen Trophimova
Cydnabyddiaeth Delweddau: mockups by Creatsy