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Funny Eye Macau Sparkling Swyddogaeth Sylfaenol: Pecynnu Diodydd by Chunyang Wang

Funny Eye Macau Sparkling Swyddogaeth Sylfaenol: Pecynnu Diodydd by Chunyang Wang is a highly esteemed winner of the very prestigious 2025 Gwobr Efydd A' Design Award in Dylunio Pecynnu Competition Category.


EfyddPecynnu· 2025

Funny Eye Macau Sparkling Swyddogaeth Sylfaenol: Pecynnu Diodydd

by Chunyang Wang

Client: Funny Eye Brewery

Gwobr Efydd A' Design Award Winner in Pecynnu Category

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Verified Award Winner

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Colors

The Design

About Funny Eye Macau Sparkling Swyddogaeth Sylfaenol: Pecynnu Diodydd

Testun Llyfr: Mae Funny Eye Macau Sparkling yn ddyluniad pecynnu diod ar gyfer brand diodydd o Macau. Mae'r pecynnu yn cwmpasu llinell o dri blas, ac mae gan bob blas ei balet lliw ei hun. Mae'r graffeg wedi'i hysbrydoli gan Adfeilion Sant Paul yn Macau. Mae siapiau cyrfog, cylchog a phetryal a gymerwyd o golofnau a ffenestri'r heneb yn cael eu symleiddio a'u hail-gyfansoddi. Ychwanegwyd cynllun llygaid direidus wedi'i ysbrydoli gan waith yr artist Eidalaidd Tullio Garbari. Mae enwau'r cynnyrch yn defnyddio ffont trwm pwrpasol gyda llythrennau mawr a bylchau eang. Mae pob can yn mesur 65 mm mewn diamedr a 120 mm mewn uchder.

The Recognition

About the Gwobr Efydd A' Design Award

Mae Funny Eye Macau Sparkling Swyddogaeth Sylfaenol: Pecynnu Diodydd yn enillydd Gwobr Efydd A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau rhagorol sydd yn nodedig am greadigrwydd, dyfeisgarwch a chraffter. Mae enillwyr Efydd yn arteffactau medrus iawn a thrawiadol o greadigol sydd yn dilysu profiad helaeth, dychymyg a dyfeisgarwch eu dylunwyr. Disgwylir i Funny Eye Macau Sparkling Swyddogaeth Sylfaenol: Pecynnu Diodydd fod yn wrthrych uchel ei fri, a edmygir ac a anwylir, sydd yn nodedig o broffesiynol ac arloesol. Mae'r dyluniad buddugol hwn o Wobr Efydd A' Design Award yn ymgorffori arferion gorau mewn celf, gwyddoniaeth, dylunio a thechnoleg, ac yn rhagorol am ei sylw i fanylion. Mae Funny Eye Macau Sparkling Swyddogaeth Sylfaenol: Pecynnu Diodydd yn bodloni anghenion yn odidog, yn cyffwrdd â dyheadau, yn swyno teimladau ac yn apelio at chwilfrydedd.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Funny eye, a local Macau beverage brand, has created a unique visual identity that sets it apart in the highly competitive fast-moving consumer goods market. Inspired by the iconic Ruins of St. Paul's, the design incorporates elements of the building's architecture and combines them with the playful gaze from the works of Italian artist Tullio Garbari. This fusion of This fusion of Eastern and Western cultural elements results in a fresh and distinctive visual style.
Dimensions & Packaging
Diameter 65mm, height 120mm
Tags
Graphic,Macau,Cans,
Design Challenge
By deconstructing the iconic Ruins of St. Paul's, we extracted the curved, circular, and rectangular elements from its columns and windows. These simplified geometric shapes were then recomposed and incorporated into our design. This unique visual language pays homage to Macau's rich cultural heritage while embracing contemporary design aesthetics. Through the integration of custom Chinese bold fonts, we have created a fresh visual style that showcases Macau's unique cultural charm to the world.
Inspiration
This product line offers three distinct flavors, each paired with a unique dopamine-inducing color palette to visually represent the taste experience. The product names have been redesigned with a new typeface, treating the text as a visual symbol. By enlarging the font, increasing spacing, and adjusting the length of the characters, we have made the product names the focal point of the packaging design.
Project Duration
Designed in Hangzhou in May 2024.
Patents
Funny Eye
Team Members
Chunyang Wang

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