Menhao Tea Pecynnu Te by Chushan Design is a highly esteemed winner of the very prestigious 2025 Gwobr Aur A' Design Award in Dylunio Pecynnu Competition Category.

AurPecynnu· 2025

Menhao Tea Pecynnu Te

by Chushan Design

Client: Shenzhen Chushan Design Culture Group Co., Ltd.

Gwobr Aur A' Design Award Winner in Pecynnu Category

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Verified Award Winner

Verify Award Status for #170869

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Colors

The Design

About Menhao Tea Pecynnu Te

System pecynnu ar gyfer te yw Menhao Tea, wedi'i lunio ar ffurf casyn casgliad archifol. Mae'r dyluniad yn mapio chwe chategori te ar goeden ffylogenetig, gyda chyfesurynnau tarddiad, llinellau amser crefft a graddfeydd blas. Mae pob capsiwl mewnol yn nodi cyfesurynnau daearyddol, oedran y goeden a manylion prosesu, gan ddisodli termau blasu amwys â gwerthoedd mesuradwy. Gwneir y casyn o bapur kraft golchadwy ac mae'n cau â chortyn cotwm, fel y gellir ailddefnyddio'r blwch. Mae stampio ffoil efydd ac arian yn nodi motiffau canghennau te a pharamedrau. Mae pob blwch yn dal 66 sached o 3.6 gram.

The Recognition

About the Gwobr Aur A' Design Award

Mae Menhao Tea Pecynnu Te yn enillydd Gwobr Aur A' Design Award, cydnabyddiaeth aruthrol o fawreddog a roddir i ddyluniadau o'r radd flaenaf, rhyfeddol a rhagorol. Mae enillwyr Aur yn greadigaethau hynod arloesol, gweledigaethol a disglair o ysblennydd sydd yn adlewyrchu athrylith, doethineb a medrusrwydd eu dylunwyr. Disgwylir i Menhao Tea Pecynnu Te fod yn ddyfais hynod glodfawr, arloesol a chofadwy sydd yn cyflwyno gwerth digynsail. Mae'r dyluniad buddugol hwn o Wobr Aur A' Design Award yn brosiect ysblennydd a pharchus sydd yn elwa yn fawr ac yn symud ymlaen ffiniau celf, gwyddoniaeth, dylunio a thechnoleg. Mae Menhao Tea Pecynnu Te yn creu teimladau dwys o ddyhead, yn cynhyrfu angerdd, yn annog creadigrwydd ac yn ein cyfareddu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This innovative system visualizes tea cultivation through biological phylogenetic trees, mapping six major tea categories with terroir coordinates, craft evolution timelines, and flavor matrices. The archival case uses washable kraft paper for extended utility, resonating with academic aesthetics in study environments. Each inner capsule details geo-coordinates, tree age, and processing parameters, synchronized with a traceable quality DB to empower scientific tea selection for Menhao Tea.
Dimensions & Packaging: Each box contains 66 pre-measured sachets (3.6g/sachet) scientifically calibrated for dedicated teapots, achieving ideal infusion strength through single brew optimization for Menhao Tea.
Tags: Archive, Tea, Pu'er, Philosophy, Theory
Production Technology: The closure system with cotton cord reinforcement and washable kraft paper enables sustainable reuse cycles. Bronze gold hot foil stamping creates tea-branch motifs as visual anchors, complemented by silver foil parameter indicators and tactile sticker overlays that enhance visual hierarchy - establishing an archival-grade gift system balancing academic rigor and modern aesthetics for Menhao Tea.
Design Challenge: By integrating archival design elements and heritage materials, this system transforms tea selection from sensory intuition to data-driven decisions, shifting Menghao Tea culture from ambiguous traditions to measurable quality benchmarks.
Research: The research aims to establish a scientific decision-making model for tea consumption through dual approaches: visual semiotic translation and material lifecycle testing . By quantifying intangible heritage techniques into measurable craft parameters, this initiative demystifies tea culture while innovating an archival paradigm for consumer goods.
Inspiration: Inspired by 19th-century botanical archives, this system decodes tea evaluation through scientific visual metrics. Chromatic scales, quantified flavor indicators , and origin traceability codes replace ambiguous descriptors like "mellow sweetness", constructing a verifiable decision-making framework for Menhao Tea selection.
Project Duration: The project was launched in Shenzhen, China in November 2024 and fully implemented by January 2025.
Operation Flow: The archival cord-sealed closure system transforms each unboxing into tactile document retrieval ritual. This material narrative bridges historical tea research with contemporary consumption scenarios, creating sensorial archive access points for Menhao Tea.
Team Members: Yin Peng
Li Linlin
Image Credits: Image : Photographer Wang yue, Menhao Tea , 2024.