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Sergio Dalla Riva Pecynwaith Coffi by Olha Takhtarova

Sergio Dalla Riva Pecynwaith Coffi by Olha Takhtarova is a highly esteemed winner of the very prestigious 2025 Gwobr Haearn A' Design Award in Dylunio Pecynnu Competition Category.


HaearnPecynnu· 2025

Sergio Dalla Riva Pecynwaith Coffi

by Olha Takhtarova

Client: Sot B&d

Gwobr Haearn A' Design Award Winner in Pecynnu Category

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Verified Award Winner

Verify Award Status for #172475

Colors

The Design

About Sergio Dalla Riva Pecynwaith Coffi

Mae Sergio Dalla Riva yn ddyluniad pecynwaith ar gyfer ystod o gynhyrchion coffi, gan gynnwys bagiau coffi mâl, pochau, sachedi a bocsys capsiwlau. Cyfunir cefndir du mat â theipograffeg aur ac acenion tricolor Eidalaidd i fynegi treftadaeth ac ansawdd. Mae acenion lliw yn nodi pob cyfuniad, tra bo siart proffil blas, graddfa cryfder rhostio a chyfarwyddiadau bragu wedi'u hargraffu ar y cefn. Gwneir y pochau o ddeunydd hyblyg lamineiddiedig a bocsys y capsiwlau o gardbord anhyblyg. Defnyddir argraffu offset, gorffeniad smotyn UV a stampio ffoil poeth aur.

The Recognition

About the Gwobr Haearn A' Design Award

Mae Sergio Dalla Riva Pecynwaith Coffi yn enillydd Gwobr Haearn A' Design Award, cydnabyddiaeth fawreddog a roddir i ddyluniadau da sydd yn bodloni'r gofynion proffesiynol a diwydiannol a ddisgwylir gan greadigaethau wedi'u dylunio'n dda. Mae enillwyr Haearn yn dangos medrusrwydd mawr, arbenigedd uchel, dealltwriaeth arbenigol a gallu creadigol eu crewyr. Disgwylir i Sergio Dalla Riva Pecynwaith Coffi fod yn greadigaeth uchel ei bri, a edmygir ac a anwylir, sydd yn ymarferol ac yn arloesol. Mae'r dyluniad buddugol hwn o Wobr Haearn A' Design Award yn integreiddio arferion gorau'r diwydiant ac mae ganddo nodweddion technegol cymwys wedi'u cysylltu â gwybodaeth ymarferol a dawn. Parchir Sergio Dalla Riva Pecynwaith Coffi am ei drylwyredd ac fe'i dyluniwyd i ddarparu gwelliannau ansawdd bywyd sydd yn helpu i wneud y byd yn lle gwell.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Sergio Dalla Riva's coffee package design combines ageless Italian charm with contemporary sophistication. A matte black backdrop signifies quality and legacy; the Italian tricolor and gold typeface accentuate this. Blend-specific accents, and instructive material for coffee enthusiasts, the package is not only visually striking but also informative. Every component—from layout to font to picture—supports the premium nature and legacy of the brand.
Dimensions & Packaging
Coffee Bag: 120 mm x 60 mm x 230 mm
Pouch: 100 mm x 10 mm x 120 mm
Sachet: 80 mm x 5 mm x 100 mm
Box for Capsules: 120 mm x 45 mm x 125 mm
Tags
coffee, packaging, black, packaging design
Production Technology
To guarantee longevity and product safety, Sergio Dalla Riva's packaging is made of premium laminated flexible materials for pouches and stiff cardboard for capsule boxes. With a matte finish to reflect elegance, the design uses offset printing for clarity and vivid colour reproduction. While UV spot finishing increases visual contrast and tactile appeal, hot foil stamping in gold emphasises important features like the brand name and anniversary mark.
Design Challenge
The key difficulty was to honor Sergio Dalla Riva's legacy while catering to contemporary coffee consumers. The design had to reflect both heritage and creativity. We created a consistent identity that functions across several packaging kinds by balancing narrative with clarity. It emphasizes mix variations without compromising oneness. The design honors a 50-year legacy while looking forward by integrating visual elegance, pragmatic structure, and educational material.
Research
This design was created by us looking at consumer behaviour connected to luxury coffee items, color associations, and legibility across various print media. Studies verified that black and gold represent legacy and luxury. Another major emphasis was visual consistency across product formats. Based on consumer desire for product knowledge and traceability in contemporary specialty coffee markets, informational components including charts and origin information were included.
Inspiration
Inspired by Sergio Dalla Riva's 50-year tradition and strong ties to Italian coffee culture, the packaging Our goal was to design a contemporary visual homage to this legacy. Reflecting both grandeur and authenticity, drawing from classic Italian aesthetics, the use of multicolored components, elegant serif typeface, and black and gold accents. The design also features the title "Maestro del Caffè" and the founder's signature, which adds a narrative, personal touch.
Project Duration
Italy 2023
Operation Flow
Every packaging style—from ground coffee bags to capsules—was meant to strike a balance between form and use. While the material's structural strength guarantees freshness, the matte texture and color accents provide great shelf presence. A thorough taste profile chart, roast strength scale, and brewing instructions on the reverse help to make product selection interesting and easy.

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