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Year Of The Snake Prif Swyddogaeth: Pecynnau Coch Blwyddyn y Neidr by House Of Forme

Year Of The Snake Prif Swyddogaeth: Pecynnau Coch Blwyddyn y Neidr by House Of Forme is a highly esteemed winner of the very prestigious 2026 Gwobr Aur A' Design Award in Nwyddau Anrheg Competition Category.


AurNwyddau Anrheg· 2026

Year Of The Snake Prif Swyddogaeth: Pecynnau Coch Blwyddyn y Neidr

by House Of Forme

Client: House of Forme

Gwobr Aur A' Design Award Winner in Nwyddau Anrheg Category

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The Design

About Year Of The Snake Prif Swyddogaeth: Pecynnau Coch Blwyddyn y Neidr

Testun y Llyfr: Gan fwrw ymaith groen llythrennol eiconograffeg y Sidydd, mae'r gyfres hon o becynnau coch ar gyfer Blwyddyn y Neidr yn ailddehongli traddodiad y Flwyddyn Newydd Leuad. Ar draws 16 pecyn a 4 thema weledol, cyfleir hanfod y sarff: gosgeiddrwydd llithrig wedi'i blethu â motiffau blodeuog parhaus. Gan dynnu ysbrydoliaeth o symbol yr ouroboros, mae'r dyluniadau'n cyfeirio'n gynnil at gylchoedd o ailadrodd ac adnewyddu. Mae'r gydnabyddiaeth gynnil o Flwyddyn y Neidr yn caniatáu i'r pecynnau gael eu defnyddio y tu hwnt i'r flwyddyn newydd. Mae'r naratifau sydd wedi'u gwreiddio ym mhob dyluniad yn ychwanegu haen o ddyfnder a chyfaredd at y casgliad.

The Recognition

About the Gwobr Aur A' Design Award

Mae Year Of The Snake Prif Swyddogaeth: Pecynnau Coch Blwyddyn y Neidr yn enillydd Gwobr Aur A' Design Award, cydnabyddiaeth aruthrol o fawreddog a roddir i ddyluniadau o'r radd flaenaf, rhyfeddol a rhagorol. Mae enillwyr Aur yn greadigaethau hynod arloesol, gweledigaethol a disglair o ysblennydd sydd yn adlewyrchu athrylith, doethineb a medrusrwydd eu dylunwyr. Disgwylir i Year Of The Snake Prif Swyddogaeth: Pecynnau Coch Blwyddyn y Neidr fod yn ddyfais hynod glodfawr, arloesol a chofadwy sydd yn cyflwyno gwerth digynsail. Mae'r dyluniad buddugol hwn o Wobr Aur A' Design Award yn brosiect ysblennydd a pharchus sydd yn elwa yn fawr ac yn symud ymlaen ffiniau celf, gwyddoniaeth, dylunio a thechnoleg. Mae Year Of The Snake Prif Swyddogaeth: Pecynnau Coch Blwyddyn y Neidr yn creu teimladau dwys o ddyhead, yn cynhyrfu angerdd, yn annog creadigrwydd ac yn ein cyfareddu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This self-initiated series offers a unique perspective on snakes, embodied in our newest bespoke-designed red packets for the Year of the Snake. Featuring 16 red packets across four distinct key visuals, our design captures the fluid grace of the snake and the timeless beauty of floral cycles. The subtle celebration of the Year of the Snake allows the packets to be used throughout the year, while the unique stories behind each design bring a thoughtful and intriguing touch to the set.
Dimensions & Packaging
The case measures 202mm in height & 94mm in width, finished with matte UV & gold foil detailing. The red packet holder has a width of 514mm & a height of 192mm when fully extended. Our company information & background story of the red packets are highlighted with gold foil. The finished dimensions of each red packet are 89mm in width & 172mm in height. The red packets are crafted from 100gsm AstroSilver paper sourced from a local paper company, & are embellished with foiling & matte UV coating.
Tags
Branding, design, festive, red packets, Chinese New Year, Year of the Snake, festive product, festive design, gift
Production Technology
To embody our commitment to sustainability, each red packet is made in FSC-certified paper and the holder is crafted from recyclable materials. To bring the serpent details alive, matte UV finishes are incorporated alongside red, silver, and gold foil accents in specific areas. The design highlights the distinctive tongue, teeth, eyes and tail of the serpent. This thoughtful approach creates a subtle yet immersive atmosphere for the Year of the Snake.
Design Challenge
To differentiate from typical red packets and to achieve a harmonious balance between the snake and floral motifs, meticulous details are incorporated throughout the set, each conveying diverse blessings for the year ahead. Flickering snake tongues are hidden in the orchid as a symbol of guidance; sharp teeth concealed within the lilies foster growth; blinking snake eyes integrated into the lotus embody rebirth; snake tails disguised as anthurium pistils, bestow power & fertility upon the year.
Research
Protected by a hardbound, slide-out package, the red packet set’s packaging takes inspiration from a snake shedding its skin. The "M-fold" structure of the red packet holder artfully mimics the sinuous movement of a snake, symbolically carrying blessings through the changing seasons. The red packets are crafted from four different textured pearlescent papers, harmonising beautifully with the shimmering scales of a snake.
Inspiration
Drawing inspiration from the ouroboros, a timeless symbol depicting a serpent devouring its own tail, which signifies cycles of repetition, renewal, and the infinite passage of time, we pay homage to the essence of renewal and celebrate the arrival of the Year of Snake. The imagery of snake scales are concealed within the four different blossoms by season, connecting the intricate grace of the snake to the eternal cycle of blooming flowers.
Project Duration
The is designed in late 2024, produced and distributed in early 2025.
Operation Flow
This New Year's gift is designed for year-round use. Removing the slide-out package unveils a red packet holder. The holder employs an "M-fold” structure, allowing recipients to view all four unique designs at once when unfolded. Each section securely holds four red packets, and once emptied, reveals a description of the design, providing insight into the story behind the red packet's artwork.
Image Credits
Photography by Vizion Creation

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