Neidio i'r cynnwys
Mountain River and Sage Pecynnu Set Anrheg Baijiu gan Yao Wu

Mae Mountain River and Sage Pecynnu Set Anrheg Baijiu gan Yao Wu yn enillydd uchel ei barch o'r 2026 Gwobr Arian A' Design Award mawreddog iawn yng Nghategori Cystadleuaeth Dylunio Pecynnu.


ArianPecynnu· 2026

Mountain River and Sage Pecynnu Set Anrheg Baijiu

gan Yao Wu

Cleient: Guizhou Jinsha Liquor Wine Cellar Co., Ltd.

Enillydd Gwobr Arian A' Design Award yn y Categori Pecynnu

17,399

Enillydd Gwobr Wedi'i Wirio

Gwirio Statws Gwobr ar gyfer #182319

Lliwiau

Y Dyluniad

Am Mountain River and Sage Pecynnu Set Anrheg Baijiu

Mae Mynydd Afon a Doethwr yn ddyluniad pecynnu set anrheg ar gyfer baijiu, gwirod distyll Tsieineaidd. Gwneir y llawes allanol o bapur celf gwyn matte gyda phatrwm stampio ffoil efydd minimalaidd. Y tu mewn, mae blwch arddull codecs o bren peirianyddol gydag argaen derw yn agor fel llyfr. Mae'r caead mewnol yn datblygu'n ddarlun panoramig o Fynydd Tai a'r Afon Felen, wedi'i argraffu ar bapur gweadog, gan fframio tair potel a thystysgrif. Mae'r dyluniad yn tynnu ar ddaearyddiaeth ddiwylliannol Talaith Shandong. Mae dull minimalaidd a modern yn disodli'r arddull retro sy'n gyffredin mewn pecynnu gwirodydd.

Y Gydnabyddiaeth

Am y Gwobr Arian A' Design Award

Mae Mountain River and Sage Pecynnu Set Anrheg Baijiu yn enillydd Gwobr Arian A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau o'r radd uchaf, hardd a thrawiadol. Mae enillwyr Arian yn weithiau tra disglair a hynod greadigol sydd yn darlunio arbenigedd, dawn a chraffter rhagorol eu dylunwyr. Disgwylir i Mountain River and Sage Pecynnu Set Anrheg Baijiu fod yn waith gwych ac esiampl, yn nodedig o broffesiynol ac yn ddwfn arloesol. Mae'r dyluniad buddugol hwn o Wobr Arian A' Design Award yn ddyfais hynod nodedig a edmygir sydd yn elwa ac yn symud ymlaen ffiniau celf, gwyddoniaeth, dylunio a thechnoleg. Mae Mountain River and Sage Pecynnu Set Anrheg Baijiu yn greadigaeth y cenfigennir wrthi yn eang, sydd yn deffro dyheadau, yn cyflwyno teimladau cadarnhaol ac yn cynnau rhyfeddod a syndod.

Y Tu Ôl i'r Dyluniad

Pecyn i'r Wasg

Credydau, aelodau tîm a manylion technegol a ddarparwyd gan y dylunydd.

Priodweddau Unigryw
This design is a complete ceremonial unboxing experience meticulously crafted for the high-end gifting market. Its core innovation lies in a three level narrative progression, transforming the packaging from a mere container into a spiritual and cultural journey.
Dimensiynau a Phecynnu
Length 300mm x Width 240mm x Height 190mm
Tagiau
Premium Gift, Baijiu Packaging, Ritualistic Design, Confucian Culture, Mount Tai,
Technoleg Cynhyrchu
The outer box utilizes premium matte white art paper with precision foil stamping for the minimalist bronze pattern to achieve a modern, luxurious feel. The inner codex box is constructed from lightweight, high density engineered wood with a natural oak veneer, providing a warm, tactile finish. The inner landscape panel is printed on textured museum quality paper to enhance the artistic scroll effect. Bottle labels feature a subtle relief printing technique to complement the packaging‘s refined aesthetic.
Her Dylunio
How to embody profound Confucian culture within minimalist modern aesthetics without falling into superficial retro styling? The design solves through three ritual layers white box establishes modern ceremony, wooden box transforms into codex form, landscape scroll triggers spiritual resonance allowing "Li" to be seen, touched, and felt in the unboxing moment.
Ymchwil
This research explores how to translate the traditional Chinese cultural symbol "Li" through modern packaging language. Taking Shandong's "One Mountain, One River, One Saint" as the cultural matrix, it investigates a progressive unboxing experience from visual to tactile, from form to spirit, achieving contemporary expression of tradition in gifting scenarios.
Ysbrydoliaeth
The inspiration is drawn from the profound cultural geography of Shandong Province, symbolized by "One Mountain , One River , and One Saint ." We sought to break away from intricate retro styling commonly found in liquor packaging. Instead, we used a minimalist and modern ritualistic approach to carry this heavy cultural heritage.
Hyd y Prosiect
The project started in Beijing in October 2025 and was completed in Beijing in December 2025.
Llif Gweithrediad
Reveal The user removes the sleek white outer sleeve, revealing the wooden "codex." This act signifies moving from the public brand promise to a personal discovery.
Open Lifting the wooden cover mimics opening a treasured book. The user is greeted not just by the product, but by the texture and smell of wood, creating an intimate prelude.
Unfold: The inner lid, designed as a multi page spread, unfolds to display a panoramic illustration of Mount Tai and the Yellow River. This "landscape scroll" frames the three bottles and the certificate, elevating the extraction of the product to a moment of spiritual appreciation.
Patentau
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Aelodau'r Tîm
Original designer: Wu Yao , llustration designer: Zhang Yi, Illustration designer: Yang Xiaogang , Illustration designer: Li Yan, Graphic designer: Zheng Ziyang, Graphic designer: Zhao Yuehao, Graphic designer:Zhang YUchen,Graphic designer:Tan Zhen,3D Designer: Liao Hao , Copywriting: Xu Xiaohui,Copywriting:Tang Wenhu
Cydnabyddiaeth Delweddau
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