Aava Atchwanegiadau by Maja Maksimovic is a highly esteemed winner of the very prestigious 2020 Gwobr Arian A' Design Award in Dylunio Pecynnu Competition Category.

ArianPecynnu· 2020

Aava Atchwanegiadau

by Maja Maksimovic

Client: Aavalabs

Gwobr Arian A' Design Award Winner in Pecynnu Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Aava Atchwanegiadau

Label a phecynnu blwch ar gyfer brand bwyd iechyd sydd â gwreiddiau cryf yn y Nordig. Dylai fod gan y dyluniad gyffyrddiad naturiol, yn enwedig o ystyried bod y cynhwysion yn naturiol. Y grwpiau demograffig targed yw gwrywod a benywod yn eu 30au, 40au, 50au, a 60au. Mae'r blwch wedi'i argraffu ar bapur gyda gorffeniad celloglaze di-sglein. Er bod plastig tryloyw yn cael ei ddewis ar gyfer y cynhwysydd oherwydd dyma'r plastig mwyaf gwerthfawr ar ôl ailgylchu.

The Recognition

About the Gwobr Arian A' Design Award

Mae Aava Atchwanegiadau yn enillydd Gwobr Arian A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau o'r radd uchaf, hardd a thrawiadol. Mae enillwyr Arian yn weithiau tra disglair a hynod greadigol sydd yn darlunio arbenigedd, dawn a chraffter rhagorol eu dylunwyr. Disgwylir i Aava Atchwanegiadau fod yn waith gwych ac esiampl, yn nodedig o broffesiynol ac yn ddwfn arloesol. Mae'r dyluniad buddugol hwn o Wobr Arian A' Design Award yn ddyfais hynod nodedig a edmygir sydd yn elwa ac yn symud ymlaen ffiniau celf, gwyddoniaeth, dylunio a thechnoleg. Mae Aava Atchwanegiadau yn greadigaeth y cenfigennir wrthi yn eang, sydd yn deffro dyheadau, yn cyflwyno teimladau cadarnhaol ac yn cynnau rhyfeddod a syndod.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Packaging design for AAVALABS, the Nordics company, with a Finnish twist. Honesty and Transparency are in the core of the company, so that is also portrayed in products design, that breathes Nordic purity and freshness.
Dimensions & Packaging: Box dimensions 65 x 65 x 112 mm
Label dimensions 180 x 70 mm
Tags: Packaging, Supplement, Health, Nature, Vitamins
Production Technology: The graphics were illustrated digitally on Adobe Illustrator. Every product has it's own Pantone color and it's printed on offset printing machine.
Design Challenge: In terms of design, the challenge was merging different varieties of plants into one
Research: Botanical research, and research on raw stones and minerals were carried out for each individual packaging. Illustrations on the background were strongly influenced by illustrations from botanical books and encyclopedias.
Inspiration: A rough translation of Aava is “open”. The word has been in the Finnish vocabulary for centuries and holds a special meaning that can only be described by seeing an Aava Landscape. That is why the packaging design allows everyone to experience the power of nature for themselves.
Project Duration: The project was completed with a quick turnaround time of 1 month, in Febroary 2019.
Team Members: Maja Maksimovic, Otso Kääriäinen
Image Credits: Aavalabs