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Saintly Flavours Set Anrhegion Bwyd Gourmet by Jeremy Bonggu Kang

Saintly Flavours Set Anrhegion Bwyd Gourmet by Jeremy Bonggu Kang is a highly esteemed winner of the very prestigious 2020 Gwobr Arian A' Design Award in Dylunio Pecynnu Competition Category.


ArianPecynnu· 2020

Saintly Flavours Set Anrhegion Bwyd Gourmet

by Jeremy Bonggu Kang

Client: Jeremy Bonggu Kang

Gwobr Arian A' Design Award Winner in Pecynnu Category

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Verified Award Winner

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Colors

The Design

About Saintly Flavours Set Anrhegion Bwyd Gourmet

Mae Saintly Flavors yn set anrhegion bwyd gourmet sy'n targedu defnyddwyr siopau pen uchel. Yn dilyn y duedd y mae bwyd a chiniawa wedi dod yn ffasiynol, daw'r ysbrydoliaeth ar gyfer y prosiect o thema ffasiwn Met Gala 2018, sef Catholigiaeth. Ceisiodd Jeremy Bonggu Kang greu golwg sy'n dal llygaid defnyddwyr y siop uchel, gan ddefnyddio'r arddull ysgythru addurnedig a thraddodiadol i gynrychioli'r traddodiad cyfoethog o gelf a gwneud bwyd o ansawdd uchel mewn Mynachlogydd Catholig.

The Recognition

About the Gwobr Arian A' Design Award

Mae Saintly Flavours Set Anrhegion Bwyd Gourmet yn enillydd Gwobr Arian A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau o'r radd uchaf, hardd a thrawiadol. Mae enillwyr Arian yn weithiau tra disglair a hynod greadigol sydd yn darlunio arbenigedd, dawn a chraffter rhagorol eu dylunwyr. Disgwylir i Saintly Flavours Set Anrhegion Bwyd Gourmet fod yn waith gwych ac esiampl, yn nodedig o broffesiynol ac yn ddwfn arloesol. Mae'r dyluniad buddugol hwn o Wobr Arian A' Design Award yn ddyfais hynod nodedig a edmygir sydd yn elwa ac yn symud ymlaen ffiniau celf, gwyddoniaeth, dylunio a thechnoleg. Mae Saintly Flavours Set Anrhegion Bwyd Gourmet yn greadigaeth y cenfigennir wrthi yn eang, sydd yn deffro dyheadau, yn cyflwyno teimladau cadarnhaol ac yn cynnau rhyfeddod a syndod.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The overall design of the project focuses on creating an artistic and luxurious look to catch the eyes of consumers of the high-end store, using the ornate and traditional style of illustrations to convey the theme of Catholicism.
Not only was the logo for the brand made in an etching style illustration, but the detailed illustrations of each Abbey were placed in medieval style hand drawn flames on the front of the label. The package was designed to serve the decorative purpose by itself while and after using it.
Dimensions & Packaging
Wine: 65mm x 65mm x 297mm
Jam: 61mm x 61mm x 122mm
Cheese: 103mm x 42mm x 103mm
Cracker: 204mm x 56mm x 56mm
Tags
Packaging design, Gourmet foods gift set, Logo design, illustration, wine, jam, cracker, luxury
Production Technology
To give an artistic and luxurious look, the thick papers with textures like an artist's sketchbook were used as the boxes and labels of each product of the gift set.
Design Challenge
The challenge of the project was to balance the beauty and fanciness of the ornamental elements from the rich tradition and the modern luxury appealing contemporary consumers. The usage of the chosen typeface and the mindful composition of graphic elements helped to win the balanced look of the outcome.
Inspiration
Along with the trend that food and the act of eating have become fashionable, the inspiration for the project comes from 2018's Met Gala fashion theme of Catholicism. The name of the brand, Saintly Flavours, represents the rich tradition of high-quality food made by medieval monasteries. The names of gourmet products from seven Abbeys of France represent the values of Catholicism such as Meditation, Benediction, Generosity, Moderation, Patience, Reward, Happiness, Integrity.
Project Duration
The project started and finished in 2018 in Vancouver.
Operation Flow
Inside of the fitted outer container, two wine bottles (one red wine and one white wine), one cracker box, and three jam jars are stacked up like an architecture.
Patents
Copyrights belong to Jeremy Bonggu Kang, 2018.
Image Credits
Image #1: Jeremy Bonggu Kang, 2018
Image #2: Jeremy Bonggu Kang, 2018
Image #3: Jeremy Bonggu Kang, 2018
Image #4: Jeremy Bonggu Kang, 2018
Image #5: Jeremy Bonggu Kang, 2018

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