Rare Proportions Plakatserie by Pedro Panetto is a highly esteemed winner of the very prestigious 2020 A' Design Award i Sølv in Grafik, Illustration og Visuel Kommunikationsdesign Competition Category.
SølvGrafik· 2020
Rare Proportions Plakatserie
Client: Pedro Panetto
A' Design Award i Sølv Winner in Grafik Category
Verified Award Winner
Verify Award Status for #102571The Design
About Rare Proportions Plakatserie
Rare Proportions er en serie plakater om brasiliansk natur. Hver plakat anvender det gyldne snit, et forhold på 1,618, som findes i naturen, til at skabe hjælpelinjer, hierarki og illustrerede elementer. Dyrene er tegnet med en geometri baseret på det samme forhold. Farverne afspejler mangfoldigheden i den brasilianske fauna og flora. Alle plakater følger én konceptuel linje, men hver plakat har sit eget udtryk. Serien blev skabt i Brasilien. Formålet er at vise naturens sjældenhed og skønhed samt at støtte dens bevarelse.
The Recognition
About the A' Design Award i Sølv
Rare Proportions Plakatserie er vinder af A' Design Award i Sølv, en usædvanligt prestigefyldt anerkendelse, der tildeles designs i topklasse, som er pragtfulde og imponerende. Sølvvinderne er enormt geniale og overordentlig kreative værker, der illustrerer deres designeres fremragende ekspertise, talent og skarpsindighed. Rare Proportions Plakatserie forventes at være et vidunderligt udstillingsværk, der er bemærkelsesværdigt professionelt og dybt innovativt. Dette design, der har vundet A' Design Award i Sølv, er en højst bemærkelsesværdig, beundret opfindelse, som gavner og flytter grænserne for kunst, videnskab, design og teknologi. Rare Proportions Plakatserie er en skabelse, som mange misunder, og som vækker begær, bringer positive følelser og antænder forundring og undren.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Sequence of posters, with the objective of exposing the beauty of the Proportions of Brazilian nature. All posters explore the Golden Ratio found in nature and express this geometry in the animals in the posters. Nature around the world suffers dangers, the intention of the posters is to show their rarity, diversity and beauty.
- Dimensions & Packaging
- All posters use the same proportions system, faithfully based on 1.618 ...
- Tags
- Golden Ratio, Poster, Nature, Animals, Brasil, ecology, biodiversity,
- Production Technology
- Each poster was created at its own pace, all following the same conceptual line, but with different expressions. All parts use a mathematically guaranteed Golden Ratio system.
- Design Challenge
- The biggest challenge of the project was how to express the beauty of the Brazilian fauna and flora.
- Inspiration
- The inspiration for this project comes from the desire to express the beauty of Brazilian nature, to show its rarity. Its concept of value is expressed through the use of the gold number, a proportion that is naturally beautiful and found in nature. Their colors also bring the diversity inspiration of this project. We are talking about rare proportions, which need to be preserved.
- Project Duration
- The posters were created in Brazil, the design of the projects took place between 08/19 to 11/19.
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