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Switchbag Rygsæk by Stephanie Branco

Switchbag Rygsæk by Stephanie Branco is a highly esteemed winner of the very prestigious 2024 A' Design Award i Bronze in Mode- og Rejsetilbehør Design Competition Category.


BronzeTilbehør· 2024

Switchbag Rygsæk

by Stephanie Branco

Client: ASA Leather Work

A' Design Award i Bronze Winner in Tilbehør Category

Colors

The Design

About Switchbag Rygsæk

Switch Bag er skabt ud af pandemiens påvirkning og afspejler menneskets dobbelte natur. Den er inspireret af arkitektur og maleren Mondrian. Ydersiden af dette objekt er minimal og stilfærdig, i kontrast til det indre, som har livlige og farverige bokse. Disse bokse, udstyret med magneter, kan flyttes og tilpasses brugerens behov. Den forvandler sig til en rygsæk, et kontor/nomadehjem, et boligindretningsobjekt eller en organizer og tilpasser sig forskellige miljøer, hvilket afspejler den modstandsdygtighed, der kræves i svære tider.

The Recognition

About the A' Design Award i Bronze

Switchbag Rygsæk er vinder af A' Design Award i Bronze, en højt prestigefyldt anerkendelse, der tildeles enestående designs, som udmærker sig ved kreativitet, opfindsomhed og skarpsindighed. Bronzevinderne er rigeligt dygtige og påfaldende kreative artefakter, der bekræfter deres designeres store erfaring, fantasi og snilde. Switchbag Rygsæk forventes at være en højt estimeret, beundret og kær genstand, der er bemærkelsesværdigt professionel og innovativ. Dette design, der har vundet A' Design Award i Bronze, indarbejder bedste praksis inden for kunst, videnskab, design og teknologi og er fremragende på grund af sin sans for detaljer. Switchbag Rygsæk tilfredsstiller pragtfuldt behov, rører længsler, charmerer følelser og appellerer til nysgerrigheden.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Inspired by a pandemic period Switch Bag talks about mental health. It represents the different sides we show to the world. Outside - more minimalist and silent ; the Inside - with many colors and imaginaries.Inspired by architecture and Mondrian, the magnetized and colored compartments of the Switch Bag disclose little worlds inside them. It is a backpack, an office, a nomadic home, a decoration object, an organizer… it switches to adapt its environment.
Dimensions & Packaging
Width 280 mm x Depth 150 mm x Height 350 mm
Tags
nomadbag, switchbag, nomadhome, organizer, handstitched, handmade, backpack, handbag
Production Technology
Handstitch and handmade with upcycled leather
Design Challenge
The difficult part was producing the molds for the object so that all the compartments fit perfectly into each other. Being an object made manually, there was also a challenge in relation to the material (leather) and its behavior.
Research
The research was based on how to transform a simple backpack into an up-to-date, beautiful and functional object that is adaptable and has multiple functions. It Involved design research, trends, 3D modeling, 2D modeling and 3 prototypes made and sew by hand.
Inspiration
Inspired by architectural geometrical forms and by Mondrian paintings. As Mondrian, that painted basic elements with straight lines and pure color, in order to reveal the mystical energy between the forces that governed nature and the universe, the magnetized and colored compartments of the Switch Bag disclose little worlds inside them.
Project Duration
The project started in June 2022 in Lisbon and is supported by the European Comission and Worth Project II and was exhibited at Design Milan Week in April 2023.
Operation Flow
The SwitchBag has a detachable interior boxes with magnets that allow its location and position to be modified and adapted to the user's needs. These boxes can also be used as decoration.
Patents
Copyrights belong to ASA Leather Work, 2023
Image Credits
Image #1: Photographer Maria Louro and ASA Leather Work, 2023.
Image #2: Photographer Maria Louro and ASA Leather Work, 2023.
Image #3: Photographer Maria Louro and ASA Leather Work, 2023.
Image #4: Photographer Maria Louro and ASA Leather Work, 2023.
Image #5: Photographer Stéphanie Branco ASA Leather Work, 2023.
Video Credits: Amanda Naughton, 2023.

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