Nanpi Hardware Brandidentitet af Sxdesign er en højt anset vinder af den meget prestigefyldte 2026 A' Design Award i Sølv i konkurrencekategorien Reklame, Marketing og Kommunikationsdesign.
SølvReklame· 2026
Nanpi Hardware Brandidentitet
af Sxdesign
Klient: Nanpi Hardware
Vinder af A' Design Award i Sølv i kategorien Reklame
Verificeret Prisvinder
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Om Nanpi Hardware Brandidentitet
Nanpi Hardware er en brandidentitet skabt til en metalforarbejdningsklynge i Nanpi County, Hebei, Kina. Mærket kombinerer et kvadrat og en cirkel tegnet med tangentgeometri. Den resulterende form opfattes som en port og også som et sigtekorn, hvilket udtrykker fokuseret præcision. Det positive rum antyder bogstavet N, og en kalibreret sprække afslører bogstavet P i det negative rum. Et studie med to parametre genererede 147 varianter, som hver blev testet for tydelighed ved 10 mm. Geometrien understøtter også en tredimensionel totem, hvis nøgleperspektiver matcher det flade logo.
Anerkendelsen
Om A' Design Award i Sølv
Nanpi Hardware Brandidentitet er vinder af A' Design Award i Sølv, en usædvanligt prestigefyldt anerkendelse, der tildeles designs i topklasse, som er pragtfulde og imponerende. Sølvvinderne er enormt geniale og overordentlig kreative værker, der illustrerer deres designeres fremragende ekspertise, talent og skarpsindighed. Nanpi Hardware Brandidentitet forventes at være et vidunderligt udstillingsværk, der er bemærkelsesværdigt professionelt og dybt innovativt. Dette design, der har vundet A' Design Award i Sølv, er en højst bemærkelsesværdig, beundret opfindelse, som gavner og flytter grænserne for kunst, videnskab, design og teknologi. Nanpi Hardware Brandidentitet er en skabelse, som mange misunder, og som vækker begær, bringer positive følelser og antænder forundring og undren.
Bag Designet
Pressemappe
Credits, teammedlemmer og tekniske detaljer leveret af designeren.
- Unikke Egenskaber
- A minimal square and circle construct forms a symbolic gate while suggesting the letter N in the positive space. A calibrated slit reveals the letter P in the negative space, forming the Nanpi initials. The mark also reads as a target reticle, expressing focused precision. Derived from the Turner cube, it supports a 3d totem whose key views align with the 2d logo.
- Dimensioner & Emballage
- Scalable vector, 1 to 1 square geometry, monochrome primary with optional single spot color. Minimum reproduction size 10 mm. Clear space at least the inner circle radius on all sides. 3d version based on a cube form, suitable for metal fabrication and desktop awards. Deliverables include vector, print ready, and manufacturing files.
- Tags
- Industrial identity, Precision machining, Turner cube, Geometric logo, Negative space lettering, Parametric design, Metal fabrication, City landmark, Collective trademark, Minimalism
- Produktionsteknologi
- The symbol was built from tangent geometry and tested through a two parameter matrix that generated 147 variants. Each variant was evaluated at 10 mm minimum size for legibility and balance. Vector masters and a strict grid ensure repeatability across media. A 3d model enables machining, casting, or anodized metal fabrication for awards, gifts, and landmarks.
- Designudfordring
- The hardest challenge was to honor Turner cube heritage while achieving a simple mark that stays clear at 10 mm. Another obstacle was embedding the letters N and P through positive and negative space without harming balance. The solution used strict tangency and calibrated gaps so 2d and 3d readings remain consistent.
- Forskning
- Type of Research field study, benchmarking. Research Objectives define a symbol for Nanpi metalworking. Methodology brand prism mapping, geometric coding. Data Collection and Research Tools Used visits, interviews, sample set, parametric matrix. Participants or Experiments manufacturers, officials. Results abstract direction confirmed, 2d 3d mark validated. Insights and Impacts memory anchor improves recognition and export communication. Effect supports unified cluster branding.
- Inspiration
- Nanpi County in Hebei is a dense metalworking cluster whose parts often stay hidden inside larger systems. The identity needed to show craft height at a glance and speak in a global industrial language. A Turner cube, a machining benchmark, inspired a door like mark that frames Nanpi as a gateway to the world.
- Projektvarighed
- The project started in September 2025 in Nanpi County, Hebei, China and finished in January 2026 in Beijing, China.
- Driftsflow
- In 2d, the mark serves as the collective trademark and anchors a modular identity system across print, signage, and digital media. In 3d, the form can be rotated so the top view reads as a Turner cube while the front view reads as the logo. This multi view consistency strengthens recognition from product markings to city landmarks and gifts.
- Patenter
- sxdesign
- Teammedlemmer
- Ma Rujun
Ye Hanbo
Liu Hongxiu
Zhao Guojun
Huang Hao
Chen Xu
Dr. Zhang Rong - Billedkreditering
- sxdesign
Sponsoreret
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