BLunch Isoleret Frokosttaske by Valeria Zerbo is a highly esteemed winner of the very prestigious 2020 A' Design Award i Bronze in Mode- og Rejsetilbehør Design Competition Category.
BronzeTilbehør· 2020
BLunch Isoleret Frokosttaske
Client: Pinapple New York
A' Design Award i Bronze Winner in Tilbehør Category
Verified Award Winner
Verify Award Status for #93319The Design
About BLunch Isoleret Frokosttaske
BLunch er en isoleret frokosttaske designet til kvinder med lange arbejdsdage. To rum holder mad og personlige genstande adskilt. Et rummeligt isoleret rum med en central lynlås rummer frokost eller snacks, mens et slankt rum med en lynlås øverst rummer daglige genstande. En vandtæt foring forhindrer lækager, og syninger på tværs af stoffet skjuler det indvendige isolerende tekstil. Der er også en udvendig lomme. Tasken er håndlavet i Italien af fuldgraen læder og italiensk vævet stof, udvalgt for tekstur og holdbarhed.
The Recognition
About the A' Design Award i Bronze
BLunch Isoleret Frokosttaske er vinder af A' Design Award i Bronze, en højt prestigefyldt anerkendelse, der tildeles enestående designs, som udmærker sig ved kreativitet, opfindsomhed og skarpsindighed. Bronzevinderne er rigeligt dygtige og påfaldende kreative artefakter, der bekræfter deres designeres store erfaring, fantasi og snilde. BLunch Isoleret Frokosttaske forventes at være en højt estimeret, beundret og kær genstand, der er bemærkelsesværdigt professionel og innovativ. Dette design, der har vundet A' Design Award i Bronze, indarbejder bedste praksis inden for kunst, videnskab, design og teknologi og er fremragende på grund af sin sans for detaljer. BLunch Isoleret Frokosttaske tilfredsstiller pragtfuldt behov, rører længsler, charmerer følelser og appellerer til nysgerrigheden.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- B-Lunch is a dual compartment insulated bag that lets women carry food but is also highly work appropriate and looks stylish at dinner afterwards. Cleverly organized, its two compartments separate essentials from food: a waterproof barrier stops leakages and the stitching detailing through the fabric hides the internal insulating textile.
It s made of high quality materials, leather and an Italian woven fabric, chosen for its texture and durability, new to the fashion industry. - Dimensions & Packaging
- MATERIALS:Italian woven fabric sustainably produced and chosen for its durability, Italian leather from premium tanned hides, Insulating layer,
Internal waterproof lining.
SIZE: H 29 x W 27 x D 15.5 Unfolded.
DETAILS:Zip closures, Dual compartments,External slip pocket.
Handmade in Italy. - Tags
- Stylish Lunchbag, Dual compartment carry in one, Insulated lunchbag, Pinapple New York lunchbags
- Production Technology
- Each handbag is carefully handcrafted in Italy with high quality materials, full grain leather and Italian woven fabric, by skilled artisans, ensuring durability and luxury.
- Design Challenge
- The hardest part of the process for the birth of BLunch was to find a factory with experienced artisans to handmade all lunch bags. As the founder looked for a factory to produce the first collection,
she knew she needed not just a person who could produce it, but more importantly a partner who could understand our mission behind it.
Being Italian from birth, she knew that her region Veneto is a place of precious, skilled craftsmanship as well as beautiful leather. Fortunately, the factory owner was inspired by her story and decided to start a collaboration. - Research
- Our research included design sketches, sample development in New York City, market researches for competitors and price points, factory researches for sourcing and production. We found out the need for high quality, stylish and functional lunch bags for working women. In terms of researching tools, we used Google analytics. A short market research was made at the beginning to see the availability of similar products, through google, social networks.
- Inspiration
- The bag is designed to be a dual compartment in one for women who fit a lot in their day: commute, lunch plus late events.
The designer moved to New York and after spending a long time moving around the city, the need of a clever kind of lunch bag became apparent. She then decided to give shape to her idea of a stylish bag to carry healthy or favorite food and essentials, with a better compartments organization. - Project Duration
- The project started in New York at the end of 2018 and the launch of the website in September 2019 signaled the birth of Pinapple New York.
- Operation Flow
- Our Lunchbag is flexible and stylish enough to be by women side at lunchtime or on shoulder at events.
An insulated spacious compartment with a zip access in the middle stores lunch or snacks and a slim compartment with a top zip access keeps all essential bits and pieces.
Sponsored
Explore Beyond Designers.org
Discover products, services and opportunities from our advertising partners.
More to Explore
Related Designs
Explore more award-winning designs from the same category, selected by merit.
