Hello Future Messestand by Nicoletta Santini

Hello Future Messestand by Nicoletta Santini is a highly esteemed winner of the very prestigious 2020 A' Design Award in Eisen in Innenraumdesign Competition Category.

EisenInnenraum· 2020

Hello Future Messestand

by Nicoletta Santini

Client: BD Expo S.R.L.

A' Design Award in Eisen Winner in Innenraum Category

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Verified Award Winner
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Colors

The Design

About Hello Future Messestand

"Weniger ist mehr" ist die Philosophie, die das Projekt dieses modernen und minimalistischen Messestandes inspiriert hat. Einfachheit kombiniert mit Funktionalität und emotionaler Verbindung waren die Konzepte hinter diesem Design. Die futuristische Form der Struktur kombiniert mit den vereinfachten Linien der Displays wie der Auswahl der ausgestellten Produkte und Grafiken sowie der Qualität der Materialien und der Verarbeitung bestimmen dieses Projekt. Darüber hinaus ist die Illusion eines anderen Tors aufgrund der Blickwinkeländerungen das Element, das diesen Stand einzigartig macht.

The Recognition

About the A' Design Award in Eisen

Hello Future Messestand ist Gewinner des A' Design Award in Eisen, einer prestigeträchtigen Anerkennung für gute Designs, die die beruflichen und industriellen Anforderungen erfüllen, die an gut gestaltete Schöpfungen gestellt werden. Eisen-Gewinner zeigen großes Können, hohe Spezialisierung, fachkundiges Verständnis und die kreative Kapazität ihrer Schöpfer. Von Hello Future Messestand wird erwartet, dass es eine hochgeschätzte, bewunderte und geliebte Schöpfung ist, die praktisch und innovativ ist. Dieses mit dem A' Design Award in Eisen prämierte Design integriert bewährte Branchenverfahren und weist kompetente technische Merkmale in Verbindung mit Know-how und Talent auf. Hello Future Messestand wird für seine Gründlichkeit geschätzt und ist darauf ausgelegt, Verbesserungen der Lebensqualität zu liefern, die dazu beitragen, die Welt zu einem besseren Ort zu machen.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The central laminated wooden gate, designed to create an open space stand and to make the company name stand-out on every side, characterizes the stand.
This structure is surrounded by several minimal displays always in high quality laminated wood, which delimits the accesses to the central meeting area such as permits the client to exhibit his products in a sophisticated way.
To guarantee the correct impact for the corporate communication two wide led walls were laterally arranged.
Dimensions & Packaging: This 3 sides open stand measures mt. 16 x 9 m (144 mq) and it reaches a maximum height of 5 m with the gate structure and back wall.
Tags: Exhibition Design, Pavoni Italia, BD Expo, Sigep, Rimini fair, modular furniture, futuristic exhibition structure, less is more, minimalism and functionality
Production Technology: The stand is based on a raised platform with natural laminated flooring.
The structures such as the displays of the stand are made of laminated wood, while the furnishings are made of metal and plastic. The LED lightings such as two led walls with relative audio system and control were disposed in addiction to 3D logos and stickers.
Design Challenge: The challenge was to give a unique identity that could be remembered, a simple and representative stand, where the products could be enhanced, creating a futuristic identity.
Research: The research was aimed at giving a unique character to the stand, which stood out for its originality and simplicity. The goal was to give the company an innovative, quality and recognizable character. To create this project I studied the selected products the client wanted to exhibit such as the minimal corporate communication, trying to combine them with futuristic design.
Inspiration: Simplicity combined with functionality and emotional connection were the concepts behind this minimal exhibition stand.
The futuristic shape of the central structure combined with the simplified lines of the displays such as the selected range of exhibited products and graphics and the high quality of materials and finishing proposed are the representation of this philosophy, usually expressed with the words "Less is more".
Project Duration: The project started in 2019 and was exhibited at the world's top event for the entire supply chain of the Artisan Pastry, the Sigep Exhibition that took place in Rimini, Italy, in January 2020.
Operation Flow: The illusion of a different gate because of the viewpoint changes is the distinctive element that makes the stand unique.