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Holistic Healing Einzelhandelsapotheke by Chaos Design Studio

Holistic Healing Einzelhandelsapotheke by Chaos Design Studio is a highly esteemed winner of the very prestigious 2021 A' Design Award in Bronze in Innenraumdesign Competition Category.


BronzeInnenraum· 2021

Holistic Healing Einzelhandelsapotheke

by Chaos Design Studio

Client: Wellings Pharmacy Sdn. Bhd.

A' Design Award in Bronze Winner in Innenraum Category

Colors

The Design

About Holistic Healing Einzelhandelsapotheke

Holistic Healing ist die Innenraumgestaltung einer Einzelhandelsapotheke in einem denkmalgeschützten Gebäude, das früher als Wohnhaus diente. Im Erdgeschoss befinden sich fünf miteinander verbundene Bereiche: Lifestyle-Verkauf, Körperpflege, Rehabilitation, Gesundheitsversorgung und Beratung. Lokale Handwerksprodukte und eine Buchhandlung bilden den Lifestyle-Bereich. Eine Rampe erschließt den rückwärtig gelegenen Verkaufsbereich für rehabilitative Pflegeprodukte. Ein Mehrzwecksaal im ersten Obergeschoss dient für Besprechungen und Seminare. Drei vorhandene Bögen wurden wiederverwendet, um breitere Öffnungen zu schaffen. Verspielte Formen und heitere Farben ersetzen die kühle Anmutung traditioneller Apotheken.

The Recognition

About the A' Design Award in Bronze

Holistic Healing Einzelhandelsapotheke ist Gewinner des A' Design Award in Bronze, einer hochprestigeträchtigen Anerkennung für herausragende Designs, die sich durch Kreativität, Einfallsreichtum und Scharfsinn auszeichnen. Bronze-Gewinner sind reichlich geschickte und auffallend kreative Artefakte, die die große Erfahrung, Fantasie und Findigkeit ihrer Designer belegen. Von Holistic Healing Einzelhandelsapotheke wird erwartet, dass es ein hochgeschätztes, bewundertes und geliebtes Objekt ist, das bemerkenswert professionell und innovativ ist. Dieses mit dem A' Design Award in Bronze prämierte Design verkörpert bewährte Verfahren in Kunst, Wissenschaft, Design und Technologie und ist hervorragend in seiner Liebe zum Detail. Holistic Healing Einzelhandelsapotheke befriedigt Bedürfnisse auf großartige Weise, berührt Wünsche, bezaubert Gefühle und spricht die Neugier an.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The traditional pharmacies are often depicted to have a rigid environment. The interior of pharmacies is commonly designed to be cold and bright, resulting in consumers spending a short amount of time visiting for the health products and medications. Wellings aims for a different approach which allows consumers to enjoy their time visiting. By adding leisure and cheerful ambience to the space, it motivates consumers to be more inclined to taking care of their physical and mental health.
Dimensions & Packaging
Formerly a residential building, the total built up area of the existing building is 3400 sqft. The ground floor of building consists of an entrance foyer, living room, dining area, kitchen, bathroom, some bedrooms with a small maid room at the rear. Going up the spiral staircase to the first floor was a large room connected to three balconies and a bathroom. An emergency exit located beside the bathroom leads to an emergency staircase.
Tags
Healthcare, Pharmacy, Heritage, Retail, Lifestyle, Skincare, Arts, Body Care
Production Technology
The concepts and designs are developed with the considerations of criteria listed by the client, such as the mood, the purpose and the location. The planning begins with a mood board proposal derived from the collected information. Once the concept has been decided, a site analysis is conducted before commencing. The team then begins their idea development through layout drafting to determine the flow of the interior and moving on to the 3D schematic designs once the layout is finalized.
Design Challenge
With the heritage building conservation requirements in consideration, it is a challenge to devise a suitable design concept. The original character and building profile are to be retained. The internal alterations, rear and side extensions were allowed for adaptive reuse of the building that would enhance the quality of the existing building. The architectural elements are to be consistent along with the material usage as they have to be in a similar profile, design, colour and texture.
Research
Designing for a retail pharmacy requires not only the client requirements but also research on the flow of the pharmacy. The layout is determined by the space allocation and sizes for each of the functions, along with the hierarchy of the spaces. As a pharmaceutical retail with rehabilitative care equipment, considerations for the disabled are also inputted into the design such as by adding ramps or providing ample space for equipment demonstrations.
Inspiration
Nestled in the heritage zone, the design retains the elements of the existing building to provide a heritage touch to the pharmacy. The reuse of existing three arches of the building to create more openings demonstrates permeability by showing the interrelationship between retail spaces. The structural elements, furniture and finishing were designed with playful and light forms, materials and colour to create a cheerful ambience, aiming to get away from rigid traditional pharmacy design.
Project Duration
The project commenced in May 2019 and was completed in February 2020. Located at 294, Macalister Road, 10400 George Town, Penang Malaysia.
Operation Flow
The layout is designed to show interrelationship between the five functions located on ground floor; retail for lifestyle, body care, rehabilitation, healthcare and consultation. Artisanal products and bookstore are categorised as lifestyle. Over-the-counter retail for body and healthcare are adjacent to the consultation area. With the rehabilitative care retail located at the rear, a ramp is designed for the disabled to access. A multipurpose hall above is designated for meetings and seminars.
Team Members
Charles Khor
Serena Foo
Ng Ke Quan
Image Credits
All images: TWJPTO

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