The Osmanthus Grace Experience Center (Erlebniszentrum) by Qiran Design Group is a highly esteemed winner of the very prestigious 2021 A' Design Award in Bronze in Innenraumdesign Competition Category.
BronzeInnenraum· 2021
The Osmanthus Grace Experience Center (Erlebniszentrum)
Client: Qiran Design Group
A' Design Award in Bronze Winner in Innenraum Category
Verified Award Winner
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About The Osmanthus Grace Experience Center (Erlebniszentrum)
Das "Osmanthus Grace" ist ein Erlebniszentrum und Vertriebsbüro in Shijiazhuang, China, mit einer Fläche von 1030 Quadratmetern. Der Entwurf greift den Charakter der Stadt auf und formt mit geschwungenen Linien einen anmutigen und wandlungsfähigen Raum. Gekurvte Formen an der Decke deuten ein Wolkenmeer an. Holzfurniere, weicher Samt, Naturstein, Leder und Acryl wurden aufgrund ihrer haptischen Qualitäten ausgewählt. Kunstinstallationen im Korridor stimmen die Besucher ein, bevor sich der Blick weitet. Der Ausstellungsbereich für das Immobilienmodell, die Bar, der Gesprächsbereich und der Kinderbereich sind miteinander verbunden und dennoch voneinander getrennt.
The Recognition
About the A' Design Award in Bronze
The Osmanthus Grace Experience Center (Erlebniszentrum) ist Gewinner des A' Design Award in Bronze, einer hochprestigeträchtigen Anerkennung für herausragende Designs, die sich durch Kreativität, Einfallsreichtum und Scharfsinn auszeichnen. Bronze-Gewinner sind reichlich geschickte und auffallend kreative Artefakte, die die große Erfahrung, Fantasie und Findigkeit ihrer Designer belegen. Von The Osmanthus Grace Experience Center (Erlebniszentrum) wird erwartet, dass es ein hochgeschätztes, bewundertes und geliebtes Objekt ist, das bemerkenswert professionell und innovativ ist. Dieses mit dem A' Design Award in Bronze prämierte Design verkörpert bewährte Verfahren in Kunst, Wissenschaft, Design und Technologie und ist hervorragend in seiner Liebe zum Detail. The Osmanthus Grace Experience Center (Erlebniszentrum) befriedigt Bedürfnisse auf großartige Weise, berührt Wünsche, bezaubert Gefühle und spricht die Neugier an.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The vast land in Northern China has given birth to diversified cultures and cultivated the forthright, cheerful character of people there. As an essential town and transportation hub in Northern China since ancient times, Shijiazhuang enjoys a profound historical context and distinctive city spirit. THE OSMANTHUS GRACE Experience Center is aimed to showcase the unique character of Shijiazhuang city and create a unique brand impression for the client.
- Dimensions & Packaging
- Area: 1030 sqm
Project Type: Sales Office - Tags
- Qiran design, experience center, exhibition center, Greentown, art installations
- Production Technology
- The project combines magnificent forms with a subtle, restrained atmosphere. Graceful curves on the ceiling generate an ethereal 'sea of clouds'. Glossy, tactile and natural materials, such as wooden veneers, soft velvet, luxurious stones, exquisite leather and futuristic acrylic, were carefully selected and utilized. Creative furnishings enhance the style of the space, and dramatic art installations help enrich spatial layering, to cater to the taste and preferences of targeted customer groups.
- Design Challenge
- The space is an integration of majestic scenes and a restrained atmosphere. The greatest challenge was how to balance and combine the both into a whole, so as to let visitors feel the contrasting aesthetic in a comfortable, artistic and immersive ambience.
- Research
- The project mainly utilizes curves to interpret the space. Curved shapes, structures and powerful art installations produce magnificent, artistic spatial scenes. By drawing inspiration from the cheerful, forthright character of Northern China and the restrained "temperament" of Southern China, the designers created majestic scenes and a graceful, restrained ambience, which contrast yet fuse with each other. In this way, the design obtains a charming space and an ideal paradigm for future life.
- Inspiration
- Each city has its own character defined by its historical context and modern development. The project draws on the qualities of Shijiazhuang, and utilizes plenty of curved lines to create a graceful, flexible space full of charm and rhythms. Furnishings featuring curved structures and powerful art installations are adopted to create magnificent scenes within the space.
- Project Duration
- Start time: June 2020
Completion time: September 2020 - Operation Flow
- The design team merely set a few art installations in the hallway, to enable emotional and visual transition and evoke visitors' expectations. After visitors pass through the hallway, the view will suddenly open up. The property model display area, bar, conversation area and kids' area are linked yet separated from each other. Curved shapes, comfortable furnishings and dramatic art installations eliminate the empty feeling of the space, and reshape spatial aesthetic at different angles.
- Team Members
- Interior decoration design firm: QIRAN DESIGN GROUP
Chief decoration designer: Zhang Hua
Decoration team: Zhang Hua, Lu Wei, Luo Jie, Mo Yunting - Image Credits
- HANMO VISION
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