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Joyful Visang Grundschullehrbücher by Jaehun Kim

Joyful Visang Grundschullehrbücher by Jaehun Kim is a highly esteemed winner of the very prestigious 2022 A' Design Award in Silber in Bildungsdesign Competition Category.


SilberBildung· 2022

Joyful Visang Grundschullehrbücher

by Jaehun Kim

Client: Visang

A' Design Award in Silber Winner in Bildung Category

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The Design

About Joyful Visang Grundschullehrbücher

Joyful Visang ist eine Reihe von Grundschullehrbüchern für die Fächer Mathematik, Sachkunde und Naturwissenschaften. Die Lehrbücher stellen Spiel und Aktivität in den Mittelpunkt, um die aktive Beteiligung der Schülerinnen und Schüler zu fördern. Jedes Cover spiegelt den jeweiligen Fachinhalt wider: geometrische Formen, die zu vertrauten Gegenständen zusammengesetzt sind, für Mathematik, ein sich entfaltender Blick auf die Welt für Sachkunde und Heldengeschichten für die Naturwissenschaften. Abgerundete Ecken und eine antibakterielle Beschichtung erhöhen die Sicherheit. Eine faltbare Klappe dient als Lesezeichen, ein perforierter Bereich ermöglicht das Eintragen des Namens, und der Lentikulardruck sorgt für einen dreidimensionalen Effekt.

The Recognition

About the A' Design Award in Silber

Joyful Visang Grundschullehrbücher ist Gewinner des A' Design Award in Silber, einer enorm prestigeträchtigen Anerkennung für erstklassige, großartige und beeindruckende Spitzendesigns. Silber-Gewinner sind ungemein brillante und äußerst kreative Werke, die die herausragende Expertise, das Talent und den Scharfsinn ihrer Designer veranschaulichen. Von Joyful Visang Grundschullehrbücher wird erwartet, dass es ein wunderbares Vorzeigewerk ist, das bemerkenswert professionell und zutiefst innovativ ist. Dieses mit dem A' Design Award in Silber prämierte Design ist eine höchst bemerkenswerte, bewunderte Erfindung, die den Grenzen von Kunst, Wissenschaft, Design und Technologie zugutekommt und sie voranbringt. Joyful Visang Grundschullehrbücher ist eine vielbeneidete Schöpfung, die Wünsche weckt, positive Gefühle vermittelt und Staunen und Verwunderung entfacht.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Visang developed play and activity-oriented elementary school textbooks that encourage active student participation. Learning content was developed to demonstrate its applicability to students. The mathematics text cover combines several geometric shapes to express the appearance of objects in the world. The social studies text evokes curiosity by 'looking into the world' as it unfolds in the book. The science text stimulates the power of imagination with stories of heroes.
Dimensions & Packaging
Width 215mm X height 280mm / Cover: art paper 250g, Body: high quality textbook 75g, Material: art paper 120g, 250g
Tags
math, science, society, vividness, learning, education, textbook, book design, children, students
Production Technology
Antibacterial coating and the rounded corners of the book for the safety of students. Visang added function and aesthetics through post-processing techniques. The math text uses a foldable flap that serves as a bookmark. For social studies, a perforated portion can be removed, leaving a space to write the students’ own names for identification. Lastly, science textbooks employ 3D lenticular technology, giving a moving, three-dimensional effect to the subject, piquing students’ curiosity.
Design Challenge
Digital natives are daily exposed to various media and colorful designs and have recognized traditional textbook designs as dull and boring. To remedy this, Visang transformed textbook designs in tandem with research institutes and through a variety of design experiments. In addition, following changes in the educational environment and student perspectives, Visang designed their textbooks to fully cultivate student subject competencies through remote classes or self-regulated learning.
Research
Visang textbooks are designed to be play and activity-centered, based on experiences that allow children to digest the contents of the textbook. After passing the 2021 accreditation for elementary textbooks, it was confirmed that the math, social studies, and science textbooks can kindle curiosity in students.
Inspiration
Traditionally, effective designs were aimed at universality that would not interfere with studying. However, modern students, who are daily exposed to diverse media and designs, find the old textbooks banal and uninspiring, failing to be interested or curious about the subjects. In order to remedy the problems of dull designs in the existing textbooks, Visang conducted experiments in cooperation with research institutes and directed the results towards changing textbook design.
Project Duration
This project first began in January 2020, and was completed in October 2021 / Korea, Visang
Operation Flow
Visang proposes an educational perspective aimed toward engaging learning. The cover design includes content from the course, enabling students to have engaging discussions and activities about what students will learn. Not only are the cover designs connected to learning content, but also employ dynamic and vibrantly colored illustrations that spark student interest. Additionally, the main text is designed to maximize the learning effect by considering the natural movement of the readers’ eyes.
Team Members
Designer: Minyoung Lee, SunHye Park, JaeYeon Jeon, Jieun Lee, Jin Kim, EunHee Kim, KyungHwa Jung, HyeJin Jo, YounSeok Choi, Seyeon Jeong,
Creative Director: KyoungMi Yoo, Sanghyun An

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