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Guangzhou Gemdale China Chic Verkaufszentrum by Shenzhen Innest Art Co., Ltd.

Guangzhou Gemdale China Chic Verkaufszentrum by Shenzhen Innest Art Co., Ltd. is a highly esteemed winner of the very prestigious 2022 A' Design Award in Silber in Innenraumdesign Competition Category.


SilberInnenraum· 2022

Guangzhou Gemdale China Chic Verkaufszentrum

by Shenzhen Innest Art Co., Ltd.

Client: Gemdale Group

A' Design Award in Silber Winner in Innenraum Category

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The Design

About Guangzhou Gemdale China Chic Verkaufszentrum

China Chic ist ein Verkaufszentrum in Guangzhou, Provinz Guangdong, China. Der Innenraum umfasst 688 Quadratmeter und ermöglicht es Besuchern, sich über ein neu errichtetes Wohnbauprojekt zu informieren. Der Gesamtbebauungsplan wird präsentiert, und vor dem Kauf kann das Verkaufspersonal konsultiert werden. Der Entwurf verbindet die klassische kantonesische Kultur mit zeitgenössischer Architektur. Lingnan-Stein, Kapok, Oolong-Tee und Guangdong-Stickerei werden durch moderne Kunst neu interpretiert. In der Lobby und im Beratungsbereich kommen mit Holzmaserungsfolie ummantelte Gitterelemente als kostengünstiger und umweltfreundlicher Oberflächenabschluss zum Einsatz.

The Recognition

About the A' Design Award in Silber

Guangzhou Gemdale China Chic Verkaufszentrum ist Gewinner des A' Design Award in Silber, einer enorm prestigeträchtigen Anerkennung für erstklassige, großartige und beeindruckende Spitzendesigns. Silber-Gewinner sind ungemein brillante und äußerst kreative Werke, die die herausragende Expertise, das Talent und den Scharfsinn ihrer Designer veranschaulichen. Von Guangzhou Gemdale China Chic Verkaufszentrum wird erwartet, dass es ein wunderbares Vorzeigewerk ist, das bemerkenswert professionell und zutiefst innovativ ist. Dieses mit dem A' Design Award in Silber prämierte Design ist eine höchst bemerkenswerte, bewunderte Erfindung, die den Grenzen von Kunst, Wissenschaft, Design und Technologie zugutekommt und sie voranbringt. Guangzhou Gemdale China Chic Verkaufszentrum ist eine vielbeneidete Schöpfung, die Wünsche weckt, positive Gefühle vermittelt und Staunen und Verwunderung entfacht.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
CHINA CHIC is a hometown dedicated to guangzhou city, a place to reproduce the memory of hometown. The elegant new oriental aesthetic demonstration area of CHINA CHIC in Gemdale is built with the idea of high mountains and flowing water and colorful clouds chasing the moon, which everywhere reflects the blending beauty of classical culture and contemporary architecture. It’s a gift to those who have enthusiasm for guangzhou's urban culture.
Dimensions & Packaging
The Project Size: 688sqm
Tags
Sales Center, Modern Chinese Style design
Production Technology
The fence wrapped with wood grain film has low cost and environmental protection. It is widely used in the lobby and negotiation area.
Design Challenge
How do we define and lead the future way of life belonging to the new city with design?Guangzhou is a highly complex organism. With the passage of years, it is constantly changing and metabolizing itself. Various material and non-material elements with cultural significance in the urban area carry the historical and cultural context and spirit of a city in the form of space. In order to interpret"national trend", whether"deconstructing" tradition or "inheriting"innovation, it will move towards to "sense of future". Through the multi-dimensional understanding of Guangzhou city, the design light spot is to retain the Lingnan stone, kapok, oolong tea and Guangdong embroidery with Cantonese rhyme with innovative modern art.
Inspiration
While continuing the cultural life of the original guangzhou city, we also noticed that compared with the past, contemporary people have more diversified use needs for space. therefore, we implanted the new meaning and functions given by space, so that culture can better play its role as a magnet, enhance the vitality of the site, form highly creative visual expression and sensory experience, and link the urban mark of new art presentation and geographical culture.
Project Duration
The project is located in Guangzhou City, Guangdong Province, China. It takes about six months to finish the construction.
Operation Flow
The sales center is designed for helping customers to know better and deeper about the newly constructed buildings and houses. They will see the overall construction plan of the buildings here and can get in touch with sales managers if they have any questions and can make the purchase of houses here.
Team Members
Yu Chao & Guanghui Zeng

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