Gold Innenraum · 2024
Arcteryx Sanlitun Flagship-Store
- A' Design Award in Gold 2024 in Innenraum
- CLIENT: Still Young
- Estimated Number of Design Views: 108,937
- Verification code 5D710835C2 · Verify this award
Colors
About Arcteryx Sanlitun Flagship-Store
Das Designteam suchte im Wald nach gefallenen toten Bäumen und verwandelte sie in dekorative Säulen, indem es sie zerschnitt und in Glas fasste. Die Jahresringe dieser Säulen dienen als visuelles Zeugnis der Prüfungen und Widrigkeiten, die die Bäume während ihres Wachstums in der Natur erduldet haben – eine Beharrlichkeit, die mit dem Geist von Arcteryx resoniert, welcher darauf abzielt, Grenzen zu durchbrechen und immer weiter nach oben zu streben. Das Konzept der Baumhöhlen findet auch im ersten Stock Anwendung, wo jede Szene ihre Inspiration aus der Natur bezieht und den Wünschen von Outdoor-Enthusiasten gerecht wird.
About the A' Design Award in Gold
Arcteryx Sanlitun Flagship-Store ist Gewinner des A' Design Award in Gold, einer überaus prestigeträchtigen Anerkennung für erstklassige, wunderbare und herausragende Designs. Gold-Gewinner sind äußerst innovative, visionäre und glamourös blendende Schöpfungen, die das Genie, die Weisheit und die Meisterschaft ihrer Designer widerspiegeln. Von Arcteryx Sanlitun Flagship-Store wird erwartet, dass es eine hochgepriesene, trendsetzende und monumentale Erfindung ist, die beispiellosen Mehrwert liefert. Dieses mit dem A' Design Award in Gold prämierte Design ist ein spektakuläres, respektiertes Projekt, das den Grenzen von Kunst, Wissenschaft, Design und Technologie in hohem Maße zugutekommt und sie voranbringt. Arcteryx Sanlitun Flagship-Store erzeugt intensive Gefühle des Verlangens, weckt Leidenschaft, ermutigt zur Kreativität und fasziniert uns.
Press Kit
- Unique Properties
- The design narrative draws inspiration from adventures amid mountains and forests and pays homage to Vancouver's cultural context. Through a continuous dialogue with nature, the store guides consumers through diversified themed spaces, offering an unprecedented experience for both outdoor enthusiasts and the brand's veteran fans.
- Dimensions & Packaging
- The overall space emphasizes the harmonious blend of an outdoor feeling and a sense of technology. Display installations are crafted with acrylic and metal materials and mirror the forms of production line equipment. This choice seeks to spotlight the brand’s dedication to research and development and its modification techniques, while paying homage to its outdoor spirits.
- Tags
- Arcteryx, Flagship store, Premium outdoor products, Functional apparel, Mountain sports, Outdoor equipment, Windproof and cold-resistant
- Production Technology
- The design captures the essence of a natural mountain. A luminous installation in the shape of the brand's skeleton logo is placed on the rugged surface, forming a unique brand atmosphere in the external environment to invite customers into a setting that encapsulates the spirit of Vancouver's mountains and forests.
- Design Challenge
- The second floor is curated as an urban life product area for the 24 Collection, the Veilance Series, and in store sharing sessions on mountain skills. Throughout the entire space, elements of rocks, trees and wood grain are incorporated into the mountainous backdrop to express the brand DNA of ARC'TERYX. A combination of ambient lighting and localized lighting for products contributes to the creation of distinct atmospheres in different areas through the interplay of warm and cold tones.
- Research
- Within the 24 collection product display area, wooden frame structures are adopted. Meanwhile, an irregular mountain shaped display platform creates an outdoor vibe through details on its base. A cavern shaped installation takes center stage in the area for sharing sessions on the second floor. Low tables made of timber piles, fabric sofas, and decorative floor stoves collectively craft a cozy setting infused with a woodland feel.
- Inspiration
- Situated on an L shaped site, the store features a facade crafted from gray rocks embedded with glass. Employing bold design techniques, this composition not only creates a striking visual effect but also demonstrates the brand’s distinctive and memorable identity.
- Project Duration
- Start time: November 2022
End time: October 2023
Location: Building S01, 19 Sanlitun Road, Chaoyang District, Beijing - Operation Flow
- The design team hunted for fallen dead trees in the forest and transformed them into decorative columns by slicing and encasing them in glass. The tree rings on these columns serve as a visual testament to the trials and tribulations endured by the trees during their growth in nature – a perseverance that resonates with the spirit of Arcteryx, which aims to break through limits and keep reaching upwards.
- Image Credits
- Yuuuun Studio
