EN Skincare Kosmetikgeschäft, Schönheitssalon by Yusuke Kinoshita

EN Skincare Kosmetikgeschäft, Schönheitssalon by Yusuke Kinoshita is a highly esteemed winner of the very prestigious 2020 A' Design Award in Platin in Innenraumdesign Competition Category.

PlatinInnenraum· 2020

EN Skincare Kosmetikgeschäft, Schönheitssalon

by Yusuke Kinoshita

Client: Archiee

A' Design Award in Platin Winner in Innenraum Category

287,254

Verified Award Winner

Verify Award Status for #93094

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About EN Skincare Kosmetikgeschäft, Schönheitssalon

En Skincare ist ein Kosmetikgeschäft und Behandlungssalon in einem Gebäude aus dem 18. Jahrhundert im Zentrum von Paris. Der Name En bedeutet auf Japanisch Schönheit und kann zugleich für Kreis und Verbindung stehen. Diese drei Bedeutungen inspirierten den Entwurf. Eine Reihe kreisförmiger Messingtrennwände gliedert 150 Quadratmeter in vier Räume auf zwei Ebenen. Zwei helle, verputzte Räume nehmen das Erdgeschoss ein, während das Untergeschoss seine Steinmauern und Gewölbedecken bewahrt. Die Besucher folgen einem gewundenen Weg zu den einzelnen Behandlungsbereichen – ein Ausdruck der japanischen Auffassung von Gastfreundschaft als Erlebnis des Entdeckens.

The Recognition

About the A' Design Award in Platin

EN Skincare Kosmetikgeschäft, Schönheitssalon ist Gewinner des A' Design Award in Platin, einer überaus prestigeträchtigen Anerkennung für wahrhaft außergewöhnliche, elegante und prachtvolle Designs. Platin-Gewinner sind Wunderwerke der Schöpfung, Zeugnisse der Grenzen intellektueller Kreativität und zeigen die unübertroffene Professionalität und Genialität ihrer Designer. Von diesen Designs wird erwartet, dass sie die renommiertesten Werke sind, die die Ästhetik einer Epoche prägen, zum Wohlergehen der Gesellschaft beitragen und die Grenzen von Kunst, Wissenschaft, Design und Technologie voranbringen. EN Skincare Kosmetikgeschäft, Schönheitssalon weist ein transzendentes Maß an Exzellenz auf und macht die Welt mit seinen vorteilhaften und wertvollen Eigenschaften unmissverständlich zu einem besseren Ort. EN Skincare Kosmetikgeschäft, Schönheitssalon ist ein mit dem A' Design Award in Platin prämiertes Werk, das Wünsche weckt, inspiriert, begeistert, erfreut und große Freude entfacht.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Designed for new Japanese cosmetics brand En, the store occupies of an 18th-century building in the centre of the French capital. The name "En" translates as "beauty" in Japanese, but can also mean "circle" and "connection". These three translations all inspired the design of the store. On the ground floor are two bright minimal spaces, furnished with curving brass partitions and furniture. Meanwhile the basement reveals the building's history, with exposed stone walls and a vaulted ceiling.
Dimensions & Packaging: The existing 150 square meter spaces were divided into 4 main rooms: 2 rooms with stone vaulted spaces in the basement and 2 rooms finished with white plaster on the ground floor. A different scale of circles is composed for each room to create a functional plan. Room1: the entrance and the boutique, Room2: the counseling and the treatment space, Room3: the hall and the massage space, Room4: the product gallery and the blending counter.
Tags: Skincare, brass, paris, japan
Production Technology: The external surfaces of the circle partitions are finished in polished brass to bring a distorted and warm reflection. This beautiful expanded space creates the feeling for the visitor step into an elegant and extraordinary world.
Design Challenge: Merging two history and culture, between French and Japanese. Mixing culture in a strong clear story is always a challenge. Once we could figure out this strong idea, then we believe this new story could attract the people.
Research: The site has prime Parisian location, in the 6th arrondissement steps from the Jardin de Luxembourg. We preserved most of the existing structure of the 18th-century building, adding a series of circular partitions across four rooms and two levels to gently define the various functions of the space. This leans into the Japanese hospitality principal of discovery; patrons must wind through the store to find each treatment area, rather than walking into an obvious open-plan. The unusual geometric forms serve to spark curiosity in the customer, enchanting them to delve deeper into the store.
Inspiration: Adding a series of circular partitions across four rooms and two levels to gently define the various functions of the space. This leans into the Japanese hospitality principal of discovery; patrons must wind through the store to find each treatment area, rather than walking into an obvious open-plan. The unusual geometric forms serve to spark curiosity in the customer. The concept of ‘beauty’ by choosing golden polished brass for the circular partitions and accent pieces throughout the store.
Project Duration: Project started in December 2017 and opened to public at July 2019 in paris. 7 Rue de Condé75006 Paris
Operation Flow: The space cut off by the circle partitions connects all the required functions. This remaining space between the existing walls and the integrated circle partitions creates a geometrically curious form and an original circulation with an aesthetical experience. The customer cannot get into each service rooms directly, but must walk along a winding path toward the destination. This method that let the visitors walk along and enhance his expectation is typical Japanese way of hospitality, as in the traditional tea culture.
Patents: Photography is by David Foessel
Team Members: Yusuke Kinoshita
Image Credits: Photography is by David Foessel