Press Release
Silver A' Design Award in Print and Published Media Design Goes to Beyond the Blue Book by Sung ho Nam
The international grand jury of the 2019 - 2020 A' Design Award & Competition recognizes Sung ho Nam for print and published media design
FOR IMMEDIATE RELEASE
COMO, Italy, April 22, 2020 /DesignNewswire/ A' Design Award & Competition has announced that Beyond the Blue Book by Sung ho Nam, designed for Cosmo-Sloth, has been granted the Silver A' Design Award in the Print and Published Media Design category. The recognition forms part of the 2019 - 2020 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.
What the Silver A' Design Award Means
The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
More About Beyond the Blue Book
Beyond the Blue is a book about environmental issues related to the sea. Each chapter is introduced by a distinct color chip that shows a different face of the ocean. A green chip stands for a healthy sea forest, while a red chip refers to a sea darkened by whale blood. Color is used as a simple and universal way to explain complex environmental topics to readers of all ages. The book measures 187 mm by 245 mm and has 90 pages. Printing uses soybean oil ink on 100 g matte paper, and thread binding reduces the use of glue.
Award Record
With this recognition, Sung ho Nam is a winner of 1 A' Design Award.
About the A' Print and Published Media Design Award
The A' Print Design Award is an international design competition recognizing good printed and published media by leading designers and brands worldwide. It is organized within the A' Design Award & Competition and is open to print designers, published media designers, graphic designers and typography experts from all countries. Typical entries include brochures, posters, magazines, catalogs, flyers and business cards. The awarded print designs are published at https://designers.org/design-category/print
About A' Design Award & Competition
Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://designers.org/101318
- A' Design Award Page: https://competition.adesignaward.com/101318
- Media Showcase: https://www.designnewsroom.com/!101318
- Laureate Profile: https://designers.org/d/256693
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Beyond the Blue Book
- Function
- Book
- Category
- Print and Published Media Design
- Discipline
- Communication Design
- Industry
- Branding & Advertising and Entertainment
- Colors
- White, Tomato, Dark Slate Gray, Gainsboro and Cadet Blue
- Images
- 5
- Client
- Cosmo-Sloth
The Recognition
- Laureate
- Sung ho Nam
- Country
- Republic of Korea
- Recognition
- Silver A' Design Award
- Edition
- 2019 - 2020
- Design ID
- #101318
Design Details
- Unique Properties
- Published in honor of World Ocean Day, this book deals with environmental issues related to the sea. It is a feature of this book to introduce various looks of the sea through the distinguishing colors of each chapter. For example, the green color chip symbolizes a healthy sea forest, while the red color chip shows dark side of a sea filled with whale blood. Like this, the color chips introduced in each chapter are used to express the bright and dark side of the sea symbolically.
- Inspiration
- Looking at the sea at sunset, we found that the sea was not always blue. In fact, the colors of the sea are very diverse depending on the time, place and situation. We thought it would be interesting to introduce the various issues of the ocean through colors.
- Research
- Looking at the lengthy brochures related to the sea, we felt the need to communicate the importance of the sea in an easy way. This book presents difficult environmental issues simply and intuitively by using a variety of colors.
- Challenge
- The color chips introduced in each chapter symbolically illustrate environmental problems. so we had to be careful about expression.
- Realization and Technology
- This book was printed on soybean oil ink with low environmental pollution on 100g matte paper and thread bound to reduce bond usage.
- Operation and Interaction
- The target group is readers of all ages interested in the sea. Color is a universal material that makes it easy and intuitive for all ages to understand environmental issues related to the sea.
- Project Duration and Location
- The project started from April 2018 and finished in May 2019. The design is done in Seoul, production in Seoul.
- Specifications
- This book is 187mm wide and 245mm long and has 90 pages.
- Keywords
- Environmental Protection, Sustainability, Coexistence, Color, Ocean
