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DesignNewswire · COMO, Italy ·

Chongqing Poster Bag by Yueyang Mao Wins the A' Design Award in Graphics, Illustration and Visual Communication Design

Yueyang Mao acknowledged for graphics, illustration and visual communication design by the international grand jury of the 2021 - 2022 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 22, 2022 /DesignNewswire/ A' Design Award & Competition has announced that Chongqing Poster Bag by Yueyang Mao has been granted the A' Design Award in the Graphics, Illustration and Visual Communication Design category. The result belongs to the 2021 - 2022 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.

About the A' Design Award

The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.

More About Chongqing Poster Bag

Chongqing is a poster series about the city of Chongqing, China. The design combines famous landmarks with hot pot ingredients. Hongya Cave, the Chongqing Grand Theatre and the Yangtze River Ropeway are merged with hot pot bases. A panda is shown bathing in a hot pot, holding bamboo shoots and green onions, which adds a light and humorous tone. The posters are produced by inkjet printing on coated paper. The design is intended for airports and high speed rail stations, where travellers can find destination ideas. The same patterns can also be printed on paper bags.

About Yueyang Mao

She is Mao Yueyang from Donghua University in China and is currently in her junior year. Her major major is exhibition design, more inclined to space design and project planning, this space design is a major breakthrough in her personal profession.The design is based on the transformation of the local rural center building in Wuxi, which preserves the original ancient building and transforms the public activity space for the villagers to meet the needs of local residents and foreign tourists.Her work has been attended 2021, "The Chinese Communist Party is in My Heart", Donghua University, Shanghai, China.

Award Record

This recognition makes Yueyang Mao a winner of 1 A' Design Award.

About the A' Graphics, Illustration and Visual Communication Design Award

The A' Graphic Design Award is an international graphic design competition recognizing good graphic designs by best creative agencies and designers worldwide. It is organized within the A' Design Award & Competition and is open to graphic designers, communication designers, graphic artists and illustrators from all countries. Typical entries include logos, posters, infographics, brochures, packaging designs and business cards. The awarded graphic designs are published at https://designers.org/design-category/graphics

About A' Design Award & Competition

Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Chongqing Poster Bag
Function
Poster Bag
Category
Graphics, Illustration and Visual Communication Design
Discipline
Communication Design
Industry
Branding & Advertising and Arts
Colors
Blanched Almond, Goldenrod, Coral, Sandy Brown and Chocolate
Images
5

The Recognition

Laureate
Yueyang Mao
Country
China
Recognition
A' Design Award
Edition
2021 - 2022
Design ID
#138846

Credits

Image Credits
Renderer, Yueyang Mao, 2021.

Design Details

Unique Properties
In this poster, various famous buildings in Chongqing, China are combined with hot pot bases, such as "Hongya Cave", "Chongqing Grand Theater" and "Yangtze River Ropeway". Fusion of architecture and cuisine. Pass more information.
Inspiration
In Chongqing, the leader of the food industry is Chongqing hot pot, and the top 30 food rankings in Chongqing can all be hot pot restaurants. The oil, incense and hemp at the bottom of the hot pot make Chongqing diners salivate. In this set of posters, I took a homogeneous approach, combining hot pot bases with local landmarks in Chongqing.
Research
For the poster introduction of the city, most of them use landscape collage, too straightforward and uncreative, and the local characteristic food, animals, and plants will collide with each other to create different inspirations, and increase the amount of information conveyed by the poster
Challenge
I used the scene of eating hot pot to combine with the panda soaking in the hot spring, interacting with the panda with the hot pot ingredients, such as "eating bamboo shoots" and "holding floating meatballs and green onions", and the design changed the proportion of the panda itself, adding a touch of humor.
Realization and Technology
Inkjet printing Putting up printed posters or placing them on a big screen, I think they can also be printed as patterns on daily necessities such as paper bags and socks.
Operation and Interaction
The poster is suitable for introducing scenes from cities such as airports and high speed rail stations, providing destination options for travelers on the go.
Project Duration and Location
The design was not implemented,The poster is suitable for introducing scenes from cities such as airports and high speed rail stations, providing destination options for travelers on the go.
Specifications
Poster:5400mmx3900mm,Use 100G coated paper or matt coated paper Bag:Length 180* height 150* width 55(mm),use leather surface + flared lining + nylon lanyard
Keywords
Posters, China, Chongqing, Hotpot, Hongya Cave, Food Posters, City Posters

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