Press Release
Designthinkers Conference Materials by Liying Wang Is Granted the Bronze A' Design Award in Graphics, Illustration and Visual Communication Design
Liying Wang honored for graphics, illustration and visual communication design by the international grand jury of the 2022 - 2023 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 20, 2023 /DesignNewswire/ A' Design Award & Competition has confirmed the Bronze A' Design Award in the Graphics, Illustration and Visual Communication Design category for Designthinkers Conference Materials by Liying Wang, designed for Academy of Art University. The award was conferred within the 2022 - 2023 A' Design Award & Competition and was decided through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.
What the Bronze A' Design Award Means
The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
More About Designthinkers Conference Materials
The goal is to design sophisticated conference materials that align with the theme of the year. At times design seems to be a maze, as designers' journey along its tortuous pathways leads to wrong turns, dead ends, and unknown destinations. Liying Wang tries to utilize the maze as a symbol of the design process and its complexities while visualizing the design and creativity process to evoke similar emotions from the audience.
About Liying Wang
Liying (Miko) Wang is a graphic designer and visual communication professional whose work focuses on translating complex ideas into clear visual narratives for business and technology audiences. She holds a Master’s degree in Graphic Design and Digital Media and an MBA with two concentrations in Data Analytics and AI. Her work spans brand systems, presentation design, and digital product concepts that connect design, data, and user experience. Wang has contributed to corporate communications, marketing initiatives, and innovation projects, including prototypes that explore how emerging technology can improve customer engagement.
Award Record
With this recognition, Liying Wang is a winner of 1 A' Design Award.
About the A' Graphics, Illustration and Visual Communication Design Award
The A' Graphic Design Award is an international graphic design competition recognizing good graphic designs by best creative agencies and designers worldwide. The competition is organized within the A' Design Award & Competition and is open to graphic designers, communication designers, graphic artists and illustrators from all countries. Entries typically include logos, posters, infographics, brochures, packaging designs and business cards. Awarded graphic designs are published at https://designers.org/design-category/graphics
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://designers.org/141209
- A' Design Award Page: https://competition.adesignaward.com/141209
- Media Showcase: https://www.designnewsroom.com/!141209
- Laureate Profile: https://designers.org/d/330594
- Further Information from the Laureate: https://liyingwangdesign.com/project6
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Designthinkers Conference Materials
- Function
- Conference Materials
- Category
- Graphics, Illustration and Visual Communication Design
- Discipline
- Communication Design
- Industry
- Branding & Advertising and Arts
- Colors
- Dark Slate Blue, Steel Blue, Light Slate Gray, Dark Gray and Light Steel Blue
- Images
- 5
- Client
- Academy of Art University
The Recognition
- Laureate
- Liying Wang
- Country
- United States of America
- Recognition
- Bronze A' Design Award
- Edition
- 2022 - 2023
- Design ID
- #141209
Credits
- Image Credits
- Creator Liying Wang
Design Details
- Unique Properties
- Design the conference materials for an existing conference. Create a sophisticated visual concept that matches the feel of the theme of the year. The goal is to demonstrate the ability to integrate conceptual ideas and visual design skills.
- Inspiration
- Design is like a maze, with unpredictable twists and turns, where each decision can make or break a project. To capture this, I created a visual representation of the design process as a maze, symbolizing the confusion and challenges designers face, with every decision leading to a different outcome. It encourages pushing boundaries and finding innovative solutions while celebrating the creative process and its rewarding challenges. The design guides us through the maze, highlighting the endless possibilities that come with our work.
- Research
- Designthinkers is an annual conference with a mission to gather diverse perspectives to explore the process of design and creativity. The theme for 2018 is Speak The Truth. The whole design process is like an unknown journey, like a maze. We don't know what will happen at the next intersection. Designers like those little magenta dots, going on the road of our own choice.
- Challenge
- How can creating a novel visual system for the conference cater to the needs and interests of the majority of attendees, while simultaneously aiding the organization in increasing attendance and achieving its mission of enhancing awareness of visual communication? Additionally, how can the process of design and creativity be visually depicted to evoke comparable emotions and responses from the intended audience? I keep asking myself those questions and thinking about what symbol or element can build connections and evoke the audience's similar feelings.
- Realization and Technology
- Adobe Photoshop, Adobe Illustrator, Adobe InDesign
- Operation and Interaction
- Various deliverables were developed for the conference, including a promotion poster, program, website, application, name badge, and conference signage.
- Project Duration and Location
- The project started in September 2018 and finished in December 2018 in San Francisco.
- Specifications
- Poster: 18 in x 24 in, Program: 13 in x 19 in
- Keywords
- Conference Materials, Visual Communication, Poster, Program, Website, conference signage
