Antonia Skaraki Receives the Bronze A' Design Award for Hola Aloe Packaging in Packaging Design

Antonia Skaraki recognized for packaging design by the international grand jury of the 2022 - 2023 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 20, 2023 /DesignNewswire/ Hola Aloe Packaging by Antonia Skaraki, designed for Balokas, has been granted the Bronze A' Design Award in the Packaging Design category, A' Design Award & Competition has announced. The award was conferred within the 2022 - 2023 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.

What the Bronze A' Design Award Means

The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.

Regarding Hola Aloe Packaging

Images through a kaleidoscope that excite the mind and creates and invitation to a dance. With a maximalist mood, every point of the design is captured with flow. Lines that break their absoluteness, to entice the consumer in the movement and energy of Hola Aloe Vitamin. Fruits awaken every organ of the body and leads to a celebration that awakens the spirit and nourishes body and mind. Energy, colored vibrations and the mystery of seeing the world through a kaleidoscope. The main idea of the concept was to create an enjoyable approach to the healthy functional vitamin drinks.

About Antonia Skaraki

AS Strategy, Design & Communication is an Athens-based creative studio specialising in brand strategy, visual identity and narrative development. The studio works across sectors, helping organisations shape how they present themselves through clear, structured and concept-driven design. Its approach combines strategic thinking with strong creative direction, focusing on building cohesive brand systems that communicate effectively across different platforms and audiences.

Award Record

With this recognition, Antonia Skaraki is a winner of 21 A' Design Awards. The awards span the editions from 2016 - 2017 to 2022 - 2023 of the A' Design Award & Competition.

About the A' Packaging Design Award

The A' Packaging Design Award is an international packaging competition that recognizes outstanding packaging designs by talented packaging designers worldwide. The competition is organized within the A' Design Award & Competition and is open to packaging designers, graphic designers, branding agencies and product manufacturers from all countries. Entries typically include bottles, boxes, cans, pouches, tubes and cartons. Awarded packaging designs are published at https://designers.org/design-category/packaging

About A' Design Award & Competition

A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com

Press Resources

Winner Page: https://designers.org/141270
A' Design Award Page: https://competition.adesignaward.com/141270
Media Showcase: https://www.designnewsroom.com/!141270
Laureate Profile: https://designers.org/d/152711

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

###

Fact Sheet

The Work

Project: Hola Aloe Packaging
Function: Packaging
Category: Packaging Design
Discipline: Communication Design
Industry: Packaging & Retail, Branding & Advertising and Manufacturing
Colors: Dark Slate Blue, Firebrick, Maroon, Dark Khaki and Dark Green
Images: 5
Client: Balokas

The Recognition

Laureate: Antonia Skaraki
Country: Greece
Recognition: Bronze A' Design Award
Edition: 2022 - 2023
Design ID: #141270

Credits

Team: Andreas Deskas
Image Credits: Creator Andreas Deskas (Art Director)

Design Details

Unique Properties: Images through a kaleidoscope that excite your mind and invite you to dance with them. With a maximalist mood, every point of the design is captured with flow. Lines that break their absoluteness, to entice us in the movement and energy of Hola Aloe Vitamin. Fruits awaken every organ of our body and leads to a celebration that awakens the spirit and nourishes body and mind.
Inspiration: If Hola Aloe was a rhythm, it would be the vibrations between the steps of an Argentine tango. If it were a note, it would have the intensity of Mi, and if it were a party, it would set up our instruments in nature and dance with her. All these explosions of the senses, seemed like images through a kaleidoscope. Intense, magical, and tied together by handkerchiefs that join hands and drag the dance!
Research: There was no research for this project.
Challenge: The goal was to redesign the packaging of the Hola Aloe Vitamin drink. The target group is people who follow a balanced, healthy diet, aged 25-45. An enjoyable approach to healthy vitamin drinks, avoiding the use of conventional methods of design.
Realization and Technology: The products are plastic bottles with a transparent plastic sleeve.
Operation and Interaction: An enjoyable approach to healthy vitamin drinks, which avoid the use of conventional methods of design.
Project Duration and Location: The project started in December 2020 in Athens and finished in February 2020 in Athens, and was published in local stores all over Greece in May 2021.
Specifications: Plastic bottle. Width 60mm x Depth 60mm x Height 210mm
Keywords: Packaging design, aloe, aloe drink, vitamins