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Press Release

DesignNewswire · COMO, Italy ·

Alfa Honey Packaging by Antonia Skaraki Receives the Bronze A' Design Award in Packaging Design

The international grand jury of the 2022 - 2023 A' Design Award & Competition recognizes Antonia Skaraki for packaging design

FOR IMMEDIATE RELEASE

COMO, Italy, April 20, 2023 /DesignNewswire/ A' Design Award & Competition has confirmed the Bronze A' Design Award in the Packaging Design category for Alfa Honey Packaging by Antonia Skaraki, designed for Fragiadakis. The award was conferred within the 2022 - 2023 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.

The Bronze A' Design Award Explained

The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.

Regarding Alfa Honey Packaging

Fragiadakis family transforms knowledge and love for honey into an Alpha experience. It's what nature offers, so people can begin Anew! In the Greek alphabet, "Alpha" is the first letter and the initial imprint of communication. Obsessed with the exceptional characteristics of the product, the design is as simple as possible, letting the honey speak for itself. With a transparent glass jar and handwritten typography, it resembles dripping honey.

About Antonia Skaraki

AS Strategy, Design & Communication is an Athens-based creative studio specialising in brand strategy, visual identity and narrative development. The studio works across sectors, helping organisations shape how they present themselves through clear, structured and concept-driven design. Its approach combines strategic thinking with strong creative direction, focusing on building cohesive brand systems that communicate effectively across different platforms and audiences.

Award Record

This recognition makes Antonia Skaraki a winner of 19 A' Design Awards. The awards span the editions from 2016 - 2017 to 2022 - 2023 of the A' Design Award & Competition.

About the A' Packaging Design Award

The A' Packaging Design Award is an international packaging competition that recognizes outstanding packaging designs by talented packaging designers worldwide. The competition is organized within the A' Design Award & Competition and is open to packaging designers, graphic designers, branding agencies and product manufacturers from all countries. Entries typically include bottles, boxes, cans, pouches, tubes and cartons. Awarded packaging designs are published at https://designers.org/design-category/packaging

About A' Design Award & Competition

A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Alfa Honey Packaging
Function
Packaging
Category
Packaging Design
Discipline
Communication Design
Industry
Packaging & Retail, Branding & Advertising and Manufacturing
Colors
Dark Red, Sienna, Indian Red, Lavender and Maroon
Images
5
Client
Fragiadakis

The Recognition

Laureate
Antonia Skaraki
Country
Greece
Recognition
Bronze A' Design Award
Edition
2022 - 2023
Design ID
#141267

Credits

Team
Andreas Deskas

Design Details

Unique Properties
Obsessed with the exceptional characteristics of the product, the design is as simple as possible, letting the honey speak for itself. A transparent glass jar and a handwritten typography, resembles the dripping honey. The honey comes out of the jar and creates the logo, indicating that there is nothing more to communicate than the purity of the product. Less is more!
Inspiration
Words that communicate quality, and quality can only be shown through the pure, raw and natural characteristics of one of the most important substances that nature can provide, honey.
Challenge
In the Greek alphabet, “Alpha” is the first letter and the initial imprint of communication. It is the "Beginning" of everything. The first taste, the first smell, the first experience that is etched in our memory forever. It's the way we know the world. Fragiadakis family transforms knowledge and love for honey into an Alpha experience. It’s what nature offers, so we can begin Anew!
Project Duration and Location
The project started in July 2021 in Athens and finished in January 2022 in Athens, and was released on the market in Greece and Germany in May 2022.
Keywords
Packaging design, honey

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