Alfa Honey Packaging by Antonia Skaraki is a highly esteemed winner of the very prestigious 2023 Bronze A' Design Award in Packaging Design Competition Category.

BronzePackaging· 2023

Alfa Honey Packaging

by Antonia Skaraki

Client: Fragiadakis

Bronze A' Design Award Winner in Packaging Category

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Verified Award Winner

Verify Award Status for #141267

View at A' Design Award Press Release Award Badge

Colors

The Design

About Alfa Honey Packaging

Fragiadakis family transforms knowledge and love for honey into an Alpha experience. It's what nature offers, so people can begin Anew! In the Greek alphabet, "Alpha" is the first letter and the initial imprint of communication. Obsessed with the exceptional characteristics of the product, the design is as simple as possible, letting the honey speak for itself. With a transparent glass jar and handwritten typography, it resembles dripping honey.

The Recognition

About the Bronze A' Design Award

Alfa Honey Packaging is a Bronze A' Design Award winner, a highly prestigious recognition granted to outstanding designs distinguished by creativity, ingenuity, and astuteness. Bronze winners are amply skillful and strikingly creative artifacts that authenticate the vast experience, imagination, and resourcefulness of their designers. Alfa Honey Packaging is expected to be a highly regarded, admired, and cherished object that is notably professional and innovative. This Bronze A' Design Award-winning design incorporates best practices in art, science, design, and technology, and is excellent for its attention to detail. Alfa Honey Packaging splendidly satisfies needs, touches desires, charms feelings, and appeals to curiosity.

Image Analysis

Color Temperature: WarmSymmetry: AsymmetricBackground: No Clear Backdrop

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Obsessed with the exceptional characteristics of the product, the design is as simple as possible, letting the honey speak for itself.
A transparent glass jar and a handwritten typography, resembles the dripping honey.
The honey comes out of the jar and creates the logo, indicating that there is nothing more to communicate than the purity of the product. Less is more!
Tags: Packaging design, honey
Design Challenge: In the Greek alphabet, “Alpha” is the first letter and the initial imprint of communication.
It is the "Beginning" of everything. The first taste, the first smell, the first experience that is etched in our memory forever. It's the way we know the world.
Fragiadakis family transforms knowledge and love for honey into an Alpha experience.
It’s what nature offers, so we can begin Anew!
Inspiration: Words that communicate quality, and quality can only be shown through the pure, raw and natural characteristics of one of the most important substances that nature can provide, honey.
Project Duration: The project started in July 2021 in Athens and finished in January 2022 in Athens, and was released on the market in Greece and Germany in May 2022.
Team Members: creative director: Antonia Skaraki
art director: Andreas Deskas