Press Release
Inception Cultural and Creative Co. Ltd Is Honored with the Silver A' Design Award for See The Unseen Immersive Ephemeral Art Exhibition in Fine Arts and Art Installation Design
Inception Cultural and Creative Co. Ltd honored for fine arts and art installation design by the international grand jury of the 2023 - 2024 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 20, 2024 /DesignNewswire/ A' Design Award & Competition has announced that See The Unseen Immersive Ephemeral Art Exhibition by Inception Cultural and Creative Co. Ltd, designed for GuangZhou TaiKooHui, has been granted the Silver A' Design Award in the Fine Arts and Art Installation Design category. The recognition forms part of the 2023 - 2024 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.
The Silver A' Design Award Explained
The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
About See The Unseen Immersive Ephemeral Art Exhibition
As the Lunar New Year approaches while most embrace a visible dragon design, the team aim to create a memorable dragon experience that elevates visitors' imagination and memory of the hidden dragon. By partnering with Penique Productions for Taikoo Hui Mall’s CNY, it integrated artistic techniques and mediums to make the dragon elusive with red recyclable film to craft a glass box, this reimagined space offers a sense of elusive presence that enhances the visitor's immersion into the concept of the dragon, aiming to bring new year blessings them in the newly redefined space of the mall.
Award Record
This recognition makes Inception Cultural and Creative Co. Ltd a winner of 3 A' Design Awards. The awards span the editions from 2022 - 2023 to 2023 - 2024 of the A' Design Award & Competition.
About the A' Fine Arts and Art Installation Design Award
The A' Fine-Art Design Award is an international fine-art design competition recognizing best fine-art works by leading fine-art artists and creators worldwide. The competition is organized within the A' Design Award & Competition and is open to artists, painters, sculptors and ceramicists from all countries. Entries typically include sculptures, paintings, installations, photographs, drawings and mixed media works. Awarded art designs are published at https://designers.org/design-category/fine-art
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://designers.org/159483
- A' Design Award Page: https://competition.adesignaward.com/159483
- Media Showcase: https://www.designnewsroom.com/!159483
- Laureate Profile: https://designers.org/d/332761
- Further Information from the Laureate: https://www.inception-ltd.com/seetheunseen
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- See The Unseen Immersive Ephemeral Art Exhibition
- Function
- Immersive Ephemeral Art Exhibition
- Category
- Fine Arts and Art Installation Design
- Discipline
- Communication Design
- Industry
- Arts
- Colors
- Firebrick, Maroon, Tomato, Crimson and Orange Red
- Images
- 5
- Client
- GuangZhou TaiKooHui
The Recognition
- Laureate
- Inception Cultural and Creative Co,. Ltd
- Country
- Taiwan (China)
- Recognition
- Silver A' Design Award
- Edition
- 2023 - 2024
- Design ID
- #159483
Credits
- Team
- GuangZhou TaiKoo Hui (Swire Property) and Penique Productions & INCEPTION Cultural & Creative Co Ltd.,
Design Details
- Unique Properties
- All around the world, Chinese communities are creating visible dragons, but the uniqueness of 'See the Unseen' lies in concealing the dragon. It is presented on the L3 floor of the mall in transparent glass boxes. Crafted in collaboration with artists using semi-transparent recyclable materials, these red boxes not only capture the imagination but also prompt viewers to contemplate the unseen wonders of the world. Additionally, the red inflatable space is to be seen as the main visual that brings blessings for this dragon new year.
- Inspiration
- "See the Unseen" portrays the dragon as an originally invisible entity. Reflecting this mysterious concept, the exhibition area features dragons presented within semi-transparent glass boxes made from recyclable plastic materials, creating an elusive sensation. Constructed by the collaborative artist team Penique Productions using red recyclable coloured film, these glass boxes allow viewers to immerse themselves in the presence of the dragon. Enhanced with lighting either during the night or day, this design not only alters the space in terms of texture, light, atmosphere, and drama but also deepens the contemplation and perception of the dragon as a mystical creature.
- Realization and Technology
- - glass box (inflatable plastic color film)
- Project Duration and Location
- Jan 26th - Feb 25th in TaiKooHui GuangZhou, China
- Specifications
- L3 GlassBox (33m x 34m) Inflatable Plastic Color Film. plastic: low density polythene (LDPE)
- Keywords
- Dragon, Glass box, sustainable, ephemeral art, inflatable art, spatial art design, sculpture, balloon, contemporary art