Press Release
Dr Dancheva Website Redesign by Maria Burgelova - More By Us Is Granted the A' Design Award in Website and Web Design
Maria Burgelova - More By Us of More By Us acknowledged for website and web design by the international grand jury of the 2024 - 2025 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 18, 2025 /DesignNewswire/ A' Design Award & Competition has confirmed the A' Design Award in the Website and Web Design category for Dr Dancheva Website Redesign by Maria Burgelova - More By Us of More By Us, designed for Dr Dancheva. The result belongs to the 2024 - 2025 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.
What the A' Design Award Means
The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.
More About Dr Dancheva Website Redesign
The website redesign for Dr Dancheva, an expert in dermatology and venereology, demonstrates a thoughtful approach to the intersection of medical information and user experience. It creates a digital environment that balances clinical accuracy with patient comfort. Visual design is characterized by a carefully selected pastel palette. Soft, gentle, and warm muted tones work harmoniously to establish a sense of calm. This deliberate color choice effectively creates a welcoming and reassuring atmosphere. Relatable photos create a sense of connection.
About Maria Burgelova - More By Us
Maria Burgelova uses design to explore, question, and refine ideas. Her work in brand design and visual systems focuses on creating clarity and alignment, giving ideas the space to develop into their strongest form.
About More By Us
More By Us is a creative studio specializing in strategic design and branding for global clients. Led by Maria Burgelova, it delivers award-winning brand identities, websites, and retainer-based design services supporting marketing teams.
Award Record
This recognition makes Maria Burgelova - More By Us of More By Us a winner of 5 A' Design Awards. The awards span the editions from 2023 - 2024 to 2024 - 2025 of the A' Design Award & Competition.
About the A' Website and Web Design Awards
The A' Web Design Award is an international web design competition recognizing good web designs by leading web designers, coders and developers worldwide. The competition is organized within the A' Design Award & Competition and is open to web designers, user interface designers, user experience designers and graphic designers from all countries. Entries typically include web design, portfolios, e-commerce sites, blogs, news websites and social media platforms. Awarded web designs are published at https://designers.org/design-category/web
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://designers.org/171770
- A' Design Award Page: https://competition.adesignaward.com/171770
- Media Showcase: https://www.designnewsroom.com/!171770
- Laureate Profile: https://designers.org/d/353466
- Further Information from the Laureate: https://shorturl.at/LlRgj
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Dr Dancheva Website Redesign
- Function
- Website Redesign
- Category
- Website and Web Design
- Discipline
- Communication Design
- Industry
- Software and Branding & Advertising
- Colors
- Dim Gray, Gainsboro, Silver, Dark Gray and Gray
- Images
- 5
- Client
- Dr Dancheva
The Recognition
- Laureate
- Maria Burgelova - More By Us
- Country
- Bulgaria
- Brand
- More By Us
- Recognition
- A' Design Award
- Edition
- 2024 - 2025
- Design ID
- #171770
Credits
- Team
- Maria Burgelova, Maria Yordanova, Valeria Petrova, Bozhidar Hadzhiev, Beloslava Ivanova, Boris Savev and Elisaveta Vakavchieva
- Image Credits
- All credits are in the PDF.
Design Details
- Unique Properties
- The website for Dr. Dancheva balances clinical expertise with patient empathy. It innovates by integrating extensive medical articles with relatable imagery, fostering trust. The design employs a calming pastel palette and clean UI, mitigating patient anxiety while delivering comprehensive information. Key strengths include its user-friendly booking, accessible location details, and visually impactful before-and-after showcases.
- Inspiration
- The core inspiration for the Dr. Dancheva website redesign stemmed from the critical need to bridge the gap between clinical dermatology's inherent complexity and the patient's desire for comfort and understanding. Dr. Dancheva's unwavering commitment to holistic patient care provided the fundamental driving force, inspiring a design approach that prioritized demystifying medical information. Inspiration was drawn from a deep exploration of patient psychology, specifically how visual and interactive elements impact user perception in a sensitive medical context. This research illuminated the need for a calming visual language and an intuitive, user interface.
- Research
- Comparative website research aimed to optimise patient engagement. Objectives: analyse successful medical websites and translate best practices for a dermatology/venereology context. Methodology: comparative analysis, focusing on information architecture, visual design, and content presentation. Data collection: website audits, competitor analysis, and review of design guidelines for medical websites. Results: identification of effective strategies for balancing clinical information with user-friendly design. Insights: prioritising clear navigation, relatable imagery, and calming aesthetics enhances patient trust and accessibility.
- Challenge
- The core challenge was balancing clinical accuracy with patient comfort. Presenting sensitive medical information without causing distress required a nuanced approach. Overcoming the inherent tension between unfiltered medical truth and empathetic design was difficult. We needed to integrate extensive existing content while creating a modern, accessible interface tested our design methodology. Striking the right visual tone, avoiding overly clinical imagery, while maintaining informative value and trust, was the most complex hurdle.
- Realization and Technology
- The website, initially on WordPress, was redesigned and optimised utilising Elementor for seamless content management and future updates. This approach allowed for a streamlined workflow, ensuring the preservation of existing information while enhancing the user interface. Design methodologies focused on responsive layout and intuitive navigation. Elementor's capabilities were leveraged to create a modular structure, enabling precise visual adjustments and efficient content population. Image optimisation was performed to enhance loading speeds, ensuring a smooth user experience. This strategy balanced technical efficiency with design refinement, providing a user-friendly platform.
- Operation and Interaction
- Users navigate easily through improved menus, finding information on skin conditions and treatments. Booking appointments is simple, with a dedicated section. Relatable images and calming colours create a welcoming experience. Articles are organised for easy reading, and a search bar allows quick access to specific topics. Before-and-after photos show real results, building trust. The website adapts to any device, ensuring a smooth experience whether on a phone, tablet, or computer. This user-friendly approach empowers patients to manage their skin health with ease.
- Project Duration and Location
- The project stared on 21st of January 2024 in Sofia, Bulgaria.
- Specifications
- The website is responsive, adapting to various screen dimensions. Developed on WordPress with Elementor, it utilises a modular grid system for flexible content display. Image files are optimised for web, maintaining resolution while minimising file size. Content is structured for SEO, ensuring accessibility and discoverability. Technical properties include cross-browser compatibility ensuring a seamless user experience across devices.
- Keywords
- dermatology website, venereology website, WordPress design, Elementor, responsive design, medical website, patient-centric design, aesthetic dermatology, skin health, online booking
