Tsuyoshi Omori Receives the Silver A' Design Award for Plants Trade Concept Book and Poster in Graphics, Illustration and Visual Communication Design

Tsuyoshi Omori recognized for graphics, illustration and visual communication design by the international grand jury of the 2018 - 2019 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 25, 2019 /DesignNewswire/ A' Design Award & Competition has confirmed the Silver A' Design Award in the Graphics, Illustration and Visual Communication Design category for Plants Trade Concept Book and Poster by Tsuyoshi Omori, designed for Plants Trade. The result belongs to the 2018 - 2019 A' Design Award & Competition and was decided through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.

The Silver A' Design Award Explained

The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.

Regarding Plants Trade Concept Book and Poster

PLANTS TRADE is a series of an innovative and artistic form of botanical specimens, which was developed to build a better relationship between humans and nature rather than educational materials. The Plants Trade Concept Book was prepared to help you understand this creative product. The book, designed in exactly the same size as the product, features not only nature photos but unique graphics inspired by the nature’s wisdom. More interestingly, the graphics are carefully printed by letterpress so that every image varies in color or texture, just like natural plants.

About Tsuyoshi Omori

Born in 1976, he is a founder of triplet design, inc. As an art director and design consultant based in Tokyo, he has been involved in a number of business projects, through which he designed posters, books, logos, graphics, packages, websites and apps. He won several international design awards in Asia and USA. He believes that designing is finding a solution to a challenge and there is no correct answer. Intrigued by such designing aspect, he is committed to looking at the nature of questions given by society or clienteles and presenting answers as concrete and effective as possible, which he hopes to brighten up people’s face.

Award Record

This recognition makes Tsuyoshi Omori a winner of 1 A' Design Award.

About the A' Graphics, Illustration and Visual Communication Design Award

The A' Graphic Design Award is an international graphic design competition recognizing good graphic designs by best creative agencies and designers worldwide. The competition is organized within the A' Design Award & Competition and is open to graphic designers, communication designers, graphic artists and illustrators from all countries. Entries typically include logos, posters, infographics, brochures, packaging designs and business cards. Awarded graphic designs are published at https://designers.org/design-category/graphics

About A' Design Award & Competition

A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com

Press Resources

Winner Page: https://designers.org/78054
A' Design Award Page: https://competition.adesignaward.com/78054
Media Showcase: https://www.designnewsroom.com/!78054
Laureate Profile: https://designers.org/d/240356
Further Information from the Laureate: http://tsuyoshiomori.com

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project: Plants Trade Concept Book and Poster
Function: Concept Book and Poster
Category: Graphics, Illustration and Visual Communication Design
Discipline: Communication Design
Industry: Branding & Advertising and Arts
Colors: Dark Slate Gray, Slate Gray, Dim Gray, Light Slate Gray and Dark Gray
Images: 5
Client: Plants Trade

The Recognition

Laureate: Tsuyoshi Omori
Country: Japan
Recognition: Silver A' Design Award
Edition: 2018 - 2019
Design ID: #78054

Credits

Team: Shunsuke Ikai, Hiroto Hata, Tadayasu Seto, Yukiko Nishikawa and studio me
Image Credits: Image＃2:Photographer Takashi Hiramatsu, 2018. Image＃3:Photographer Takashi Hiramatsu, 2018. Image＃4:Photographer Takashi Hiramatsu, 2018. Image＃5:Photographer Takashi Hiramatsu, 2018.

Design Details

Unique Properties: The Concept Book was designed in exactly the same size as the products, botanical specimens. Not only photos of nature, the book also features unique graphics which the designer created with drawing inspiration from the nature’s wisdom. More interestingly, the graphics are carefully printed by letterpress so that every image varies in color or texture, just like natural plants.
Inspiration: Plants Trade is a series of an innovative and artistic form of botanical specimens, not like the conventional ones that are merely used as educational material. The product was born to build a better relationship between humans and nature. The Concept Book was made to help people understand this creative product.
Challenge: The difficulty in designing the Concept Book was in what way the designer should create graphics that can make people think of the nature’s wisdom. After consideration, the designer chose the letterpress printing for graphics to depict different colors or textures, just like real plants.
Realization and Technology: The Concept Book used the foil printing on its white cardboard cover, the offset printing for 5 photographs and the letterpress printing for 14 graphics. The Poster used the offset printing for the photograph and the letterpress printing for the graphic.
Operation and Interaction: The Concept Book will be on sales online as well as at exhibitions or events such as art book fair. Not simply as a printed object, the designer hopes people feel the unspoken messages from plants, that is, Nature’s Wisdom.
Project Duration and Location: The project started in September 9th, 2017 in Tokyo and it is still ongoing. The Concept Book was published in Japan on that date and was exhibited at Tokyo Art Book Fair in October 2017, Shibuya Publishing & Booksellers in August 2018 and at Kamome Books in September 2018.
Specifications: The Concept Book is a hardcover, 105 x 190 mm, consisting of 52 pages. The Poster is 505 x 728 mm.
Keywords: Concept Book, Botanical Specimen, Letterpress, Graphics, Plants Trade, Nature