Silver A' Design Award in Advertising, Marketing and Communication Design Goes to DIY Spice Blends by Chef Heidi Social Media Digital Recipes by Lize-Marie Swan

FOR IMMEDIATE RELEASE

COMO, Italy, April 22, 2020 /DesignNewswire/ DIY Spice Blends by Chef Heidi Social Media Digital Recipes by Lize-Marie Swan, designed for Unilever Food Solutions, has been granted the Silver A' Design Award in the Advertising, Marketing and Communication Design category, A' Design Award & Competition has announced. The recognition forms part of the 2019 - 2020 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.

The Silver A' Design Award Explained

The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.

Regarding DIY Spice Blends by Chef Heidi Social Media Digital Recipes

Unilever Food Solutions tasked resident Chef Heidi Heckmann (Regional Customer Chef, Cape Town) to create 11 unique Spice Blends recipes using the Robertsons Spice Range. As part of “Our Journey, Your Discovery” campaign the idea was to create unique images and designs using these ingredients for a fun Facebook campaign. Each week Chef Heidi’s unique Spice Blends was posted as media-rich Facebook Canvas Posts. Each of these recipes is also available for iPad download at the UFS.com website.

About Lize-Marie Swan

Lize-Marie is an experienced and an awarded Independent Creative Maverick from South Africa with more than 10 years experience in the Advertising Industry. She has worked with more than 15 clients on more than 50 brands spanning over a wide spectrum of industries such as Automotive (eg Nissan), Pharma (BioGia and Acsendis), Consumer Retail and Fashion (Soviet and Edgars retail chains), FMCG (eg. Unilever's Robertson Spices, Hellman's), Services (Bestmed Medical Insurance) and Mining (AfriSam Cement), and Entertainment and Gaming (eg.Sun International Casinos).

Award Record

With this recognition, Lize-Marie Swan is a winner of 1 A' Design Award.

About the A' Advertising, Marketing and Communication Design Award

The A' Advertising Design Award is an international advertising design competition recognizing good advertisement designs by designers and agencies worldwide. It is organized within the A' Design Award & Competition and is open to advertising designers, marketing professionals, communication designers and creative directors from all countries. Typical entries include advertisement campaigns, billboards, commercials, print ads, social media campaigns and direct mails. The awarded advertising designs are published at https://designers.org/design-category/advertising

About A' Design Award & Competition

Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com

Press Resources

• Winner Page: https://designers.org/90682
• A' Design Award Page: https://competition.adesignaward.com/90682
• Media Showcase: https://www.designnewsroom.com/!90682
• Laureate Profile: https://designers.org/d/256718
• Further Information from the Laureate: http://www.lizemarieswan.com

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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